Culture of Code Podcast - The Podcast for Indie Hackers
The Untapped SaaS Launch Strategy That Made Me $65K in 48 Hours
08 May 2025
In this episode, we sit down with Deven, the founder of SuperGrow, an AI-powered LinkedIn content tool that went from a 48-hour MVP to $220K+ ARR—all without the usual indie hacker playbook.CONNECT WITH DEVEN👔 LinkedIn: https://linkedin.com/in/devenbhooshan🐦 X (formerly Twitter): https://twitter.com/devenbhooshan🌐 Personal Website: https://devenbhooshan.in✍️ SuperGrow Blog: https://supergrow.ai/blog/author/devenbhooshan🚀 Product Hunt Profile: https://producthunt.com/@devenbhooshanFollow Culture of Code➡️ Twitter - https://twitter.com/cultureofcode➡️ Apple Podcast - https://podcasts.apple.com/ie/podcast/culture-of-code-podcast/id1563271780➡️ Spotify - https://open.spotify.com/show/0fqIsZcqFeB6NTdKaHSJtPTIMESTAMPS:00:00 Introduction to the Journey00:11 Early Career and First Venture01:43 Lessons from Industry Leaders02:57 Building Honeypot and Challenges04:09 The Birth of Super Grow04:28 Finding the Right Market06:43 Marketing Strategies and Influencer Partnerships11:03 Managing Customer Feedback and Churn22:04 Final Thoughts and Advice
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