Fueling Process and Technological Change | How to Drive Delight the Mercedes-Benz Way

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Recorded23 Dec 2021

Publisherfeed.podbean.com ↗

Handlerec:15197165

Show notes

This is the fourth in the five-part series, "How to Drive Delight the Mercedes-Benz Way." In my book, Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way, I detail how Mercedes-Benz leaders transformed their customer experience through a clearly defined set of strategic objectives. One of the target areas pursued by leaders was to fuel process and technological change to enable customer delight. What process improvement/technology integration programs have you launched in the last six months to a year? What integrations are on your roadmap?

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