Breaking Free from Cloud-Only CX Myths

Rhys Fisher sits down with Miguel Marcos, VP of Operations at Enghouse, to unpack one of the most pressing debates in customer experience: Is cloud the only path to modernization? Together, they dive into why flexibility, not rigid vendor mandates, is the real key to innovation in the contact center world. Main Description Cloud-first strategies may dominate the headlines, but are they really the best fit for every business? In this candid conversation, Miguel Marcos reveals why organizations need freedom of choice when it comes to CX transformation – and how Enghouse empowers IT and CX leaders to modernize on their own terms. Here’s what you’ll learn in this discussion: How the evolution of cloud technology has reshaped CX, and why compliance and control still matter. The risks of vendor lock-in and the hidden challenges of cloud-only adoption. What “a contact center without compromise” means in practice – spanning on-premise, hybrid, and cloud deployments. The role of AI in Enghouse’s modernization roadmap, and how it delivers value across every deployment model. Whether you’re exploring SaaS, hybrid, or on-premises solutions, this interview shows why modernization doesn’t have to mean compromise. Next Steps: Watch the full interview for actionable insights on CX modernization. Subscribe to CX Today for more expert discussions with leading voices in the industry. Learn more about Enghouse’s flexible CX solutions by visiting their website.

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