773. Why the Ending Matters in Treatment Conversations

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Recorded02 Feb 2026

Publisheranchor.fm ↗

Handlerec:15646417

Show notes

In this episode, Dr. Killeen breaks down the Peak–End Rule and why it plays such a big role in how patients remember treatment discussions and make decisions. He shares a simple shift in how you sequence options and frame pros and cons that can dramatically improve clarity, confidence, and case acceptance. Small tweaks in the order of your conversation can make a surprisingly big difference.

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