Ep 10 | Data Driven Change and Organisational Agility with Craig Mackay, Sharktower AI

In Episode 10 of Data Leaders of the North; The Podcast, Kyle Winterbottom is joined by Craig Mackay, the CEO and Co-Founder of Sharktower AI where we discuss the relationship between Data Driven Change and Organisational Agility. Craig gives some really valuable insights into: The key differences between Enterprise organisations and Challenger Brands/Disruptors when it comes to change Why Data has become a focal point for all organisations to make decisions How the complexity or simplicity of a business determines an organisations ability to change in an agile way Where organisations should start when considering change Why change keeps organisations innovative and at the forefront of its market Identifying critical metrics to make decisions on change The importance of Data Storytelling in creating “buy-in” which facilitates change Why change projects often fail The relationship between Data Literacy and change Understanding what problem are you trying to solve Get in touch: You can reach Kyle at [email protected]

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