Are you curious about the rise of non-alcoholic drinks and the sober-curious movement? In today's episode, I chat with Lisa King, founder of AF Drinks, about how non-alcoholic beverages are transforming social spaces and redefining connection. Lisa shares her entrepreneurial insights, from the power of strong branding to building a creative team, along with her own inspiring journey. Whether you're exploring a sober lifestyle or seeking business tips, this episode is packed with fresh perspectives and invaluable advice. Don't miss it! Today we cover: The importance of sophisticated alcohol-free choices that allow people to socialize without alcohol's downsides From the importance of a creative team to avoiding chilled products, Lisa provides essential tips for navigating the beverage industry How the shift from corporate to entrepreneurship can showcase the power of resilience and adaptability The "sober curious" trend and the shift towards wellness, with benefits like better sleep and improved energy driving the movement Connect with Lisa: Webiste: https://www.af-drinks.com/ Instagram: @sobercurious_af Connect with Lisa: Webiste: https://www.af-drinks.com/ Instagram: @sobercurious_af Connect with Deanna: Instagram: @dietitiandeanna and @online.entrepreneur.academy Want my help and strategies to have $30, $50 or $100K launches of your online program? Apply to OEA Scale

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