Decoding AI for Marketing
The Truth About AI Chatbots in Marketing (and How It Can Be Fixed)
02 Dec 2025
Sid Sudhakaran, Head of Data Strategy & Engineering for North America at Kantar, explains the benefits of the company’s ambitious AI assistant: KAiA. He explains how it democratizes data, when chatbots work for marketers (and when they don’t), and the real customer pain points they are tackling each and every day. For Further Reading: Embedding Artificial Intelligence in the World’s Largest CompaniesLeveraging GenAI for Connected InsightsKantar forecasts ten marketing trends for 2026 strategic planningMMA and Kantar unveil how consumers are using AIMore about KAiA Listen on your favorite podcast app: https://pod.link/1715735755
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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE
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El Partidazo de COPE
13:00H | 21 DIC 2025 | Fin de Semana
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13:00H | 20 DIC 2025 | Fin de Semana
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12:00H | 20 DIC 2025 | Fin de Semana
01 Jan 1970
Fin de Semana