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Digital Social Hour

How a Nesquik Addict Built a Viral Beverage Empire | Joelle Weinand DSH #932

Fri, 29 Nov 2024

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How a Nesquik Addict Built a Viral Beverage Empire 🥛🚀 Join us for an incredible story of entrepreneurship and innovation! From Nesquik addiction to founding a viral beverage empire, this episode is packed with valuable insights on building a successful brand. 🌟 Discover how a craving for healthier chocolate milk led to the creation of Nutcase, a celebrity-backed beverage company taking the industry by storm. Learn about: • The unexpected origins of Nutcase milk 🥛 • Collaborating with big names like Ninja and Steve Aoki 🎮🎧 • Balancing rapid growth with strategic planning 📈 • The power of authentic partnerships in business 🤝 Don't miss out on this inspiring journey from kitchen experiments to viral success! 🔥 Watch now and subscribe for more insider secrets on building game-changing brands. Hit that subscribe button and join the conversation in the comments below! 💬 #NutcaseMilk #EntrepreneurshipJourney #BeverageIndustry #DigitalSocialHour #discoveringtheentrepreneurjourney #kickstartyourentrepreneurjourney #entrepreneurship #entrepreneurmotivation #veganfood CHAPTERS: 00:00 - Intro 00:32 - Joe's Competitive Nature 02:08 - How Nutcase Milk Started 05:52 - Nutcase Milk's Early Success 08:42 - Investors: Phil Hellmuth and Ninja 12:49 - What Makes V1 Different 17:31 - Poker Insights 20:17 - Pre-VLOGMAS Activities 21:55 - Craziest Experience in Event Planning 23:15 - Phil Hellmuth: Best Poker Player? 26:24 - Uncomfortable Moments in Poker 27:49 - Playing Styles in Poker 29:00 - GTO vs Feel in Poker Strategy 30:10 - Reasons People Gamble 31:00 - Joe's Poker Stakes 31:30 - Highest Stakes Game Played by Joe 32:20 - Where to Find Nutcase Drink APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Joelle Weinand https://www.instagram.com/jo.parenteau/ https://drinknutcase.com/ LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Chapter 1: What sparked Joelle's Nesquik addiction?

1296.52 - 1298.281 Host

It really is. Cutthroat. Yeah.

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1298.882 - 1301.803 Host

Damn. Yeah. Well, they sold their company, though, right?

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1303.084 - 1303.805 Host

The founders?

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1305.345 - 1307.647 Host

I'm sure they've cashed out somewhat, but I'm not sure.

1307.987 - 1310.849 Host

Oh, okay. Well, I'll use Vrbo instead for you.

1311.189 - 1314.911 Host

Yes. Thank you. I know. I haven't stayed in Airbnb since.

1315.251 - 1319.274 Host

You said you pulled off some crazy stuff, though. What was the craziest thing you pulled off for that experience company?

1319.739 - 1345.976 Host

so we in canada we had um we got access to like um the special forces training facility and we were one thing was cool we got to went in like a private quarry we were racing humvees um and then like working with like world-class snipers to do like shooting stuff so that was like on the military side we did some really cool stuff and then we did

Chapter 2: How did Joelle create Nutcase milk?

1769.527 - 1772.63 Host

Yeah, for real. I don't like games that are luck-based.

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1773.09 - 1799.334 Host

me neither and that's that's the whole like difference right between gambling or the misconception of poker and a casino and and it just being pure gambling you're like well there is actually a skill component so it's different from like just playing blackjack or yes i played bingo on this cruise and i was itching in my seat like i had no control over who won yeah and i lost so yeah i'm good on bingo every hotel has it and it's always packed i'm like what the hell like people play bingo

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1800.283 - 1801.064 Host

It's weird.

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1801.544 - 1806.988 Host

I guess people like the slots too, which makes no sense to me. Everyone has their gambling style.

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1807.128 - 1810.83 Host

For some people, it's just an escape of just zone out.

1811.871 - 1814.333 Host

But you're doing it for fun. You're not doing it to make money, right?

1814.353 - 1842.021 Host

That's not the main thing. For me, sitting at the poker table is one of the few times I stop thinking about work. It's a good meditative. It's weird. People think poker is the stressful part. I was like, no, I play it to To destress. That's funny. Zone out and just like sit around a table. meet some new people, but I need the stakes for me to be engaged.

1842.941 - 1844.222 Host

So if it's like one, two, you won't.

1844.602 - 1853.568 Host

Exactly. Or like, and that's why I find it hard to get into board games or video games or anything where there's not something at stake. I'm like, what's the point though? Like, why am I playing this?

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