Digital Social Hour
How Masterminds Transformed My Business Strategy | Parker Patterson DSH #1173
Mon, 10 Feb
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Discover how masterminds transformed business strategies, unlocked game-changing connections, and fueled personal growth in this powerful episode! 💡 Parker Patterson joins Sean Kelly on the Digital Social Hour to share how mentorship with a nine-figure entrepreneur and mastermind groups helped him scale his assisted living business while navigating challenges. 🚀 From Parker's unique upbringing in a family of 12 to his journey building a boutique-style assisted living empire, this episode is packed with valuable insights on mindset, mentorship, and making bold moves. 🌟 Learn how Parker leverages masterminds to gain 10x ROI, the importance of physical and mental fitness in leadership, and why investing in yourself is the ultimate key to success. Don't miss out on this inspiring conversation filled with real-world advice for entrepreneurs and dreamers alike. Tune in now and join the conversation! 💬 Watch now and subscribe for more insider secrets. 📺 Hit that subscribe button and stay tuned for more eye-opening stories on the Digital Social Hour with Sean Kelly! 🚀 #mastermindretreat #mentornetwork #howtofindamastermindgroup #joiningamastermind #mastermindgroupsforentrepreneurs #joiningamastermind #mentornetwork #mastermindevent #businessgrowthclub #mastermindretreat CHAPTERS: 00:00 - Intro 00:34 - Meeting Eric Spafford 01:58 - The Power of Masterminds 07:42 - Parker's Journey into Assisted Living 14:15 - Health and Fitness Importance 16:08 - Choosing Your Circle of Influence 17:46 - Finding a Mentor for Growth 20:01 - The Art of Manifestation 20:50 - Benefits of Meditation 21:24 - Understanding Anxiety Management 24:08 - Recommended Books for Personal Development 27:52 - Closing Thoughts and Reflections 29:30 - What's Next for Parker's Journey 30:07 - Outro APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Parker Patterson https://www.instagram.com/theparkerpatterson/ SPONSORS: Specialized Recruiting Group: https://www.srgpros.com/ LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/
Chapter 1: Who is Parker Patterson and how did he start in business?
All right, guys, we got Parker here today from Austin. We're going to talk assisted living and mindset, man. Thanks for coming on. Yeah. Thanks for having me. Absolutely. We met through Eric Spofford. So shout out to him as well. Yeah. Is that one of your first mentors? Yes. One of the first, definitely the best. Yeah.
Yeah. I started working with Eric about a year and a half ago and it's been incredible. I mean, not many people have a, it was a nine figure exit, right? Yeah. Not many people have that. So to have that as a mentor is huge for entrepreneurship. Absolutely. Absolutely.
Chapter 2: How did mentorship and masterminds influence Parker's success?
Yeah, because a lot of people never exit and a lot of people never exit a nine figure company. How did you get acquainted with them?
Yeah. So I actually went to a mastermind that he had at his house, met him in person. I'd seen him some clips online. I think first time I heard about him was on any for sellers podcast. I was like, man, that guy's got a really cool story. And then, um, just, I think saw it on Instagram.
He was having a, uh, a mastermind at his house, went to go check that out, met him in person, and then just saw the similarities in his business with my business and decided that it was no brainer. I was like, this guy's done exactly what we're trying to do. Um, Why wouldn't I hire him as a coach?
I hired him on the spot, started working with him one-to-one, and then also joined his inner circle group. And I've been in it ever since. Love it. The power of masterminds, right? Oh, absolutely. I've gotten so many guests and business deals from masterminds. It's crazy. Yeah. Like the ROI is... Honestly, insane. If I measured it, it's got to be at least 10 to one.
Oh, incredible. Yeah. It's game changer. It's like I can't believe how much power actually comes out of just getting out there, meeting people, investing in yourself and getting in those masterminds. Yeah.
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Chapter 3: What are the benefits of attending mastermind groups?
Can't say enough good things about them. You just came from one. Exactly. It was in Portugal, you said? Yeah. That's pretty crazy. I've only been to ones in the U.S.
Yeah, this is my first international one. It's a bunch of guys that were from the U.S., but they got connections out in Portugal. And the guy who threw it, he's got a buddy that owns a resort out there. And they did kind of a soft opening for us. We were some of the first few guests. Oh, that's cool. It was incredible.
Yeah. Traveling is I take a lot of pride in traveling. You know, you get a lot of different perspectives. You experience new cultures, meet new people. Yeah. I always like recommend people to travel. Oh, absolutely. Yeah. I'd see things through a different perspective, meet great people, just to expose to different cultures. I love it.
Yeah. What were your big takeaways from this mastermind? Anything you find out or anyone you meet in particular? Yeah, great connections. We'll see what comes with that. But this in particular, the guy that owned the resort was very inspiring. He came from nothing. He had a crazy story. He started, I think, actually washing windows for Ferrari, of all things. Wow.
Immigrant from Portugal, came to America, started washing windows, worked his way up, just said yes to everything, and ended up getting into landscaping from there, and then construction and development. And, I mean, nine-figure, possibly ten-figure network. I mean, incredible network. incredible dude. And he's just absolutely crushing it.
He's in his sixties now and has just made this incredible life and just super inspiring to be around. Just one of the most enjoyable, happy, positive people I've ever seen. And to see the resort that he built and all the other projects that he had mentioned is just extremely inspiring. And just, um, seeing his mindset and seeing there's no limitations on it.
He started with nothing, just came to America with a dream, didn't even speak English and see what he's been able to build was, um, Incredible. I love that rags to riches, right? Was it similar for you? Were you starting off pretty, pretty rough or?
No, I had a great upbringing. I came from a little bit of a unique background. My parents have a special needs adoption ministry. I grew up with 11 brothers and sisters. Damn. Nine of them are adopted and seven of them have special needs. Holy crap. That was very unique in and of itself and then came from an entrepreneurial family too. My dad's an insurance agent with Farmers Insurance.
He's been very successful in that and I actually was originally in the family business and then
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Chapter 4: How did Parker Patterson get into the assisted living industry?
uh a different viewpoint on things in america and it's extremely aggravating to me when people sit over here and complain about you know whatever's going on and whining about you know a cracked screen on a thousand dollar iphone it's like people have real problems yeah there's so much opportunity here in america that anything less than gratitude is kind of insulting to people that don't have those opportunities absolutely yeah that
shaped it my perspective is everything man yeah i try to stay grounded as sometimes i find myself drifting apart because it's easy to in a materialistic society and then i gotta you know take a step back and realize you know not a lot of people got this chance yeah being born in america i was born middle class so yeah you know some people never get that shot yeah absolutely yeah growing up in haiti i'm sure they don't even have internet in some places yeah
No, the internet's the least of their concerns. Actually, my little brother, who's now 16, before he was adopted, we got him when he was about 20 months old. He was going to be a human sacrifice in AIDS. Human sacrifice? Yeah. Yeah. Voodoo over there is real. Oh, my God. Yeah. They were going to barbecue him. So luckily, he escaped. And through the grace of God, ended up in America in my family.
And extremely grateful for that. Wow. The internet was the least of their concerns. I did not know they were doing that over there. That's crazy. Wild. Human sacrifice. Yeah. Voodoo, man. Yeah. Don't mess with voodoo. No. Can't make this stuff up. Yeah. So how'd you get into the assisted living? Because that's your main business now, right?
Yeah. So to make a long story short, I was selling insurance in the family business, investing in real estate. So I was interested in that from a young age. I got my first property when I was 22, mostly long-term rentals. Started building a small portfolio of that.
and started looking at some different things we could do with our properties and stumbled across the concept of assisted living and started learning about it, learning about the demographics behind it, the big need for it with the baby boomer generation and all of that and realized that there's a big need that's not currently being served as well as it could be.
That with my unique upbringing, taking care of people, there's a lot of similarity in taking care of kids with special needs and taking care of the elderly. It's just different stages of life. So I was a caregiver myself. We also managed outside caregivers, had 24-7 care in my own home. And then... That kind of gave me a little bit of experience with that.
So it wasn't as scary as it would have been otherwise. And then my mother in law actually has a nursing background. So she had worked privately in people's homes and in big facilities and saw the need for something in between, which is what we do. So we have a luxury boutique style model that really caters to our residents needs and She kind of pushed us to get started in that.
She was our original manager, has since retired from the business, but helped us get started. And we just kind of jumped in and got rolling with it and haven't looked back since. Love it. The rest is history. So how many locations are you on now? We've got four currently. Okay.
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Chapter 5: Why is health and fitness important for business leaders?
So it's a lot encompassing with that. But to me, health and fitness is kind of the base that everything else kind of plays off of. I agree. When I work with people, I kind of like judge them a little bit on their physical health. And it's not everything, but it is important to me to work with people that take it seriously. Absolutely.
Because it's a sign that they're willing to dedicate to their health because it impacts everything, like you said.
Yeah. I mean, everything from appearance to just the mental aspect of it. I mean, we're here taking care of elderly. And if our team is not in shape and isn't physically showing up well, that doesn't really represent, hey, we're here to take care of your loved ones, but we can't even take care of ourselves. It's not really a good.
Yeah. Cause it's a energetic component to it. Yeah. You know, it rubs off on you. Yeah, absolutely. There's actually studies. If you hang around like obese people, like you're more likely to become obese. Yeah. Just hanging around them. Yeah. Isn't that crazy? It makes sense. Yeah. Cause the energetic components just like, we can't explain it yet fully, but there's something there. Oh, for sure.
And I know you surround yourself with, you're very targeted, right? Oh, absolutely. So am I. You have to be. Yeah. I find myself, when I fall back into bad habits, it's usually because I am friends with the wrong person. Yeah. Your circle's everything. Yeah. How do you choose who's around you? Do you have like a formula or something?
Yeah. No scientific formula to it. I think that just being very intentional. I don't want to hang around anybody that I wouldn't want to trade lives with. That's a good one. Yeah. Trade lives with. I like that one. Yeah. Yeah, that's so true, though, because a lot of people have money. We both met people with tons of money, but their physical health is just not there. Yeah.
And I wouldn't want to live that way personally. Yeah. Especially if you got kids. Absolutely. Because you're representing yourself to them. Yeah. You got kids yet? Not yet. 28. Oh, wow. Yeah. I'm turning 28 next month. Nice. Yeah. You're still young. Yeah. There's a lot of pressure as I get like approaching 30s to have kids. Yeah, me too. Everybody else always asking about it and whatever.
Yeah. I noticed the females, uh, I talked to a lot of girls and they're all like, they're on a clock. So I get it. Yeah. I like 35, 40. They want to have them. Yeah. You dating or no? I'm married actually. Oh, you're married. Congrats. Yeah. Thank you. Getting married this year. How long you guys been together? So April of 2022 is when we got married.
April of 22. Okay. But you were dating a while before that? Yeah, we've been together for six years. Damn. Well done, man. Yeah, she's been with me along the whole ride.
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Chapter 6: What are the future plans for Parker's assisted living business?
what you focus on you attract and so if you're focused on things that make you anxious all the problems that could possibly arise in my experience those things just magically show up and so if you're very very intentional about what you focus your thoughts on your energy on and really show gratitude for what you want in your life and those things naturally attract and so that's been my experience with manifestation and uh
A lot of the great things in my life have been thoughts that I had years ago that focused on intentionally visualized and now they're manifested in my current life. So I certainly can't deny that that's real. I love it. Do you have a meditation practice or something?
Yeah, I just do about ten minutes of visualization on a daily basis. Just nothing too fancy. Just kind of get quiet, get some instrumental music going. Nothing too fancy. Just close my eyes and visualize and try to make that a regular practice.
You don't have to get too crazy with it. I think people freak themselves out over these 60 minute meditations or whatever. Something like that's perfectly fine. Even like just five minutes, dude. You don't need to be doing two. I know some people that do four hours of meditation a day, which is fine, but it's like, dude, I got stuff to do. Same. You know, four hours of meditating. Jeez.
I do breath work too. Oh, nice. Cause you notice it right away, man. Have you ever done that? A little bit, yeah. Wim Hof or something like that? Yeah. Dude, I mean, you could within minutes feel it. That totally shifts everything.
Yeah, because a lot of people don't have that patience for manifestation. But with breathwork, you get results right away. Yeah. So I highly recommend that. Now, in the sales industry, there's a lot of negative connotation there. People call them sleazy, used car salesmen, all that sort of stuff. What's your take on that?
i think it all depends on how you approach it and for me i got thrown into sales when i was 18 years old got in the family business i was petrified of talking to people i was very shy by nature thankfully my dad pushed me into it and he saw that i was my own worst enemy i needed to get over that so he said here's a phone book pick it up you got to make 10 000 calls damn and i did get over it slowly but surely and
uh very grateful for that but what shifted that anxiety that i had was viewing it from a different perspective instead of making it all about me and how i felt in the situation approaching it as how am i serving this person and it's the same thing now we're selling assisted living but we're serving people and shifting it from focused on myself to focus on how can we help
the anxiety just melts because you're just trying to help people. And if it's a good fit, it's a good fit. But if it's not, then it's okay. There's no sense in forcing anything.
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