Digital Social Hour
Small Town Dreams to Social Media Success Story | Marty Ray Project DSH #956
Fri, 06 Dec 2024
From small town dreams to viral social media success, join Marty Ray as he shares his incredible journey from tow truck driver to music sensation! 🎸 Experience the raw emotion as Marty reveals his life-changing encounter with BB King, viral success with Vanilla Ice, and how faith shaped his path to stardom. Discover how a late-night acoustic cover of "Ice Ice Baby" exploded into 200+ million views and opened doors to performing for crowds of 40,000. Marty opens up about his transformation from small-town life to social media stardom, while staying true to his roots and faith. Get ready for powerful stories about divine appointments, unexpected friendships with music legends, and the importance of following your calling. This conversation goes deep into finding purpose, maintaining authenticity, and the incredible power of pursuing your dreams - no matter where you start from. Watch as Marty shares his unique perspective on the music industry, viral fame, and how staying true to yourself can lead to extraordinary opportunities. Perfect for aspiring musicians, content creators, or anyone seeking inspiration to chase their dreams! 🌟 #socialmediamarketing #breemorgan #lawofassumption #socialwarfare #fieldsofharmony CHAPTERS: 00:00 - Intro 03:15 - Why Marty Ray Chose Ice Ice Baby 04:59 - BetterHelp Mental Health Services 06:42 - Meeting Vanilla Ice: A Life Changing Encounter 09:50 - Lessons Learned from Vanilla Ice 11:25 - The Harsh Reality of the Music Industry 17:40 - BB King: A Story That Changed My Life 21:55 - Finding Purpose: Why People Struggle 26:54 - Going All In on Faith and God 35:03 - Marty Ray's Life-Altering Accident 36:07 - Marty's Upbringing and Background 40:30 - Dream Collaborations: Artists Dead or Alive 43:10 - The Best Era of Music Discussion 45:40 - Outro APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Marty Ray https://www.instagram.com/martyrayproject https://www.youtube.com/user/MartyRayProject SPONSORS: BetterHelp: https://www.betterhelp.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit podcastchoices.com/adchoices
Chapter 1: What inspired Marty Ray to cover 'Ice Ice Baby'?
Vanilla ice, ice, baby. Oh, ice, ice, baby. Now that the body is jumping, with the bass kicking, the fingers all pumping, quick to the point, to the point, no faking, cooking them seeds like a pound of bacon. Burning up, if we're not quick and nimble. I go crazy when I hear that sim on a high end. With a souped up tempo, I'm on a roll. It's time to go solo rolling.
In my 5.0 with the rack top down so my beat can roll. If it was a problem, I would solve it. Check out the hook while shiny revolves at ice. Vanilla ice. Vanilla ice, ice, baby. Oh, ice, ice, baby. Vanilla ice. Vanilla ice, ice, baby. Oh, ice, ice, baby.
Now that the party is jumping, the bass kicked in, the fingers all pumping, quick to the point, to the point, no faking, cooking them seeds like a pound of bacon.
I signed my first album ever, my first signature ever, to B.B. King. After that moment, I stopped worrying about trying to get a record deal. And whatever the Lord does, whatever Jesus brings me, that's what I'll take, however it goes. And that's where I'm at to this day. You're a blessing, and hopefully I'm a blessing to you.
Chapter 2: How did meeting Vanilla Ice change Marty's career?
All right, so that was Vanilla Ice, right? That was Vanilla Ice. You caught it.
What made you want to pick that one out of all your repertoire? Well, you know, it was a thing where... Actually, to be honest, I was learning the guitar at the time. I was trying to... Learned how to play guitar, and I was in my early 20s, which is when my music career actually started.
I was in my early 20s, and I started picking around on some things, and I learned those chords, G, D, E minor, and C. And I said, what could I do with this? I'm just playing around, and I played two different songs, because I was big into hip-hop back in the 90s, you know, when I was a young boy. Believe it or not, by looking at me, you wouldn't think that.
But so I was just picking around and the first one was actually not that first one was nothing but a G thing. You ever heard that? Yeah, I have. Yeah. So it was like it was more of a picking thing. So it was like.
One, two, three, and to the four. Snoop Doggy Dog and Dr. Dre is at the door. Ready to make an entrance, so back on up. You know we're about to wrap this up.
Could you imagine that sounding like that? No. Right. It's crazy. So I started with that one, but then I did the Ice Ice Baby, and I thought... It's been several weeks since I released a song because I had one viral video that really launched my career in music, and it was a parody of a Beard song called All About That Bass, but I called it All About That Beard. Yeah.
And I parodied it, and it got like 2 million views in a day, and I thought, wow, I need to be consistent now because maybe God put me on this path to do it. And so I actually told the Lord, I said, if you want me to do this, honor the effort I put forth and I'll keep doing it. So I was doing that. And then I, it was a span about two.
This episode of digital social hour is brought to you by better health. How do you keep cozy during the holiday season? My favorite way is wrapping up in a blanket and watching Christmas movies with my family and two dogs, Milo and Otis. The holidays can be tough on people and seasonal depression is no joke.
Therapy is a great way to bring yourself some comfort that lasts even when the seasons change. We'll see you next time. Find peace and comfort this December with BetterHelp. Visit betterhelp.com slash DSH today to get 10% off your first month. That's betterhelp, H-E-L-P dot com slash DSH.
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Chapter 3: What was the life-changing encounter with B.B. King?
It got posted on World Star Hip Hop. It got posted on Bam Margera's website, his Facebook, all kinds of crazy big time people just took this video and posted it, shared my post. And it's at today, And accumulatively, that video alone, accumulative across all social media platforms, you're talking 200 plus million views. Wow. On just that one song. Crazy. It's got legs, man.
And so the crazy part is that here's the wild part about when you go and you say, I'm going to do what Jesus put me here to do. He will honor that effort. So here's what happened. I posted that. I had all these people messaging me. I ran a tow truck. I ran a tow truck at the time for my dad in Memphis, Tennessee. And so I wasn't thinking about, you know, who's got my number or what.
So when these people would message me and they would say, hey, we're Vanilla Ice is my best friend, right? I'm going to send him that song. Everybody was hearing it, you know. Did you know him before you made the song? Did I know Vanilla Ice? Yeah. No, no. I'm about to show you how I got to know him in this story. His so-called friends, right? These people said they were his best friends.
There were several of them. And they said, give me your number and I'll give it to him. And I said... What I got to lose, you know? My number's a tow truck number anyway. So I said, I'll send them my number, and maybe at the very least, I get a tow out of it. So I sent all these people my number. I said, hey, if you know him, send it to him. I'd love to talk to him. I'm a big fan.
And so about two months after this video posted, I get a call, and I answer it just like always, and I say, Glenn Ray's towing. And it's this voice, and he goes... Hey, Marty Ray, just like that. And I go, hey, how you doing? How can we help you? He goes, what's up, man? It's Rob. And I said, how you doing, Rob? How can I help you? And I didn't know that his name was Rob.
And so he said, it's Vanilla Ice. And I said, oh. Okay. Sure. You know, you don't believe that the vanilla ice is calling some old country boy like me. Why would this be happening? And so then he, he says, I want to bring you out to that. We're doing this. I love the nineties tour in Miami. We're starting at the first show. I want to bring you out to play with me at the end of the show. I said,
Okay, man. Hey, if I see the email, I'll believe it. And sure enough, I got the email. I went to Miami. It was my second show ever that I ever done in my life. I done one show, and there was about 100 people there. And I went from that one show to the second show. Remember I told you, God, I told God, honor the effort.
I went from one show playing for 100 people to the second show playing for 40,000. Holy crap. Dead serious. And
terrified yeah i bet absolutely terrified so that's how and then vanilla ice and i became friends after that he took a liking to me and i i sure like him rob rob and i are friends still to this day and uh well i've done several shows with him now nice i actually brought him into clubhouse remember when clubhouse was yeah that was popping yeah i brought him into clubhouse we did a room there and had thousands of people in there it was really cool oh yeah so yeah what's the biggest lesson you've learned from vanilla ice
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Chapter 4: How can faith impact your journey to success?
Chapter 5: What are the harsh realities of the music industry?
Could you imagine that sounding like that? No. Right. It's crazy. So I started with that one, but then I did the Ice Ice Baby, and I thought... It's been several weeks since I released a song because I had one viral video that really launched my career in music, and it was a parody of a Beard song called All About That Bass, but I called it All About That Beard. Yeah.
And I parodied it, and it got like 2 million views in a day, and I thought, wow, I need to be consistent now because maybe God put me on this path to do it. And so I actually told the Lord, I said, if you want me to do this, honor the effort I put forth and I'll keep doing it. So I was doing that. And then I, it was a span about two.
This episode of digital social hour is brought to you by better health. How do you keep cozy during the holiday season? My favorite way is wrapping up in a blanket and watching Christmas movies with my family and two dogs, Milo and Otis. The holidays can be tough on people and seasonal depression is no joke.
Therapy is a great way to bring yourself some comfort that lasts even when the seasons change. We'll see you next time. Find peace and comfort this December with BetterHelp. Visit betterhelp.com slash DSH today to get 10% off your first month. That's betterhelp, H-E-L-P dot com slash DSH.
weeks that I hadn't posted a video and so then I took this ice ice baby thing and that I'd worked on in the past and I said well it's it was about three o'clock in the morning and I posted it at about three o'clock in the morning even the even the description the original description said uh y'all probably won't
Like this, you probably, this is an old song, it's not relative at all now, but this is a way I've been messing around with Ice Ice Baby. If you don't like it, just wait, I'll post another one. I'm sorry I've been absent, right? And I posted it, that video, and then literally, and I know it sounds cliche, but overnight that thing, got millions and millions of views.
It got posted on World Star Hip Hop. It got posted on Bam Margera's website, his Facebook, all kinds of crazy big time people just took this video and posted it, shared my post. And it's at today, And accumulatively, that video alone, accumulative across all social media platforms, you're talking 200 plus million views. Wow. On just that one song. Crazy. It's got legs, man.
And so the crazy part is that here's the wild part about when you go and you say, I'm going to do what Jesus put me here to do. He will honor that effort. So here's what happened. I posted that. I had all these people messaging me. I ran a tow truck. I ran a tow truck at the time for my dad in Memphis, Tennessee. And so I wasn't thinking about, you know, who's got my number or what.
So when these people would message me and they would say, hey, we're Vanilla Ice is my best friend, right? I'm going to send him that song. Everybody was hearing it, you know. Did you know him before you made the song? Did I know Vanilla Ice? Yeah. No, no. I'm about to show you how I got to know him in this story. His so-called friends, right? These people said they were his best friends.
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Chapter 6: How did a viral video transform Marty's life?
Chapter 7: What is the importance of pursuing your purpose?
And so about two months after this video posted, I get a call, and I answer it just like always, and I say, Glenn Ray's towing. And it's this voice, and he goes... Hey, Marty Ray, just like that. And I go, hey, how you doing? How can we help you? He goes, what's up, man? It's Rob. And I said, how you doing, Rob? How can I help you? And I didn't know that his name was Rob.
And so he said, it's Vanilla Ice. And I said, oh. Okay. Sure. You know, you don't believe that the vanilla ice is calling some old country boy like me. Why would this be happening? And so then he, he says, I want to bring you out to that. We're doing this. I love the nineties tour in Miami. We're starting at the first show. I want to bring you out to play with me at the end of the show. I said,
Okay, man. Hey, if I see the email, I'll believe it. And sure enough, I got the email. I went to Miami. It was my second show ever that I ever done in my life. I done one show, and there was about 100 people there. And I went from that one show to the second show. Remember I told you, God, I told God, honor the effort.
I went from one show playing for 100 people to the second show playing for 40,000. Holy crap. Dead serious. And
terrified yeah i bet absolutely terrified so that's how and then vanilla ice and i became friends after that he took a liking to me and i i sure like him rob rob and i are friends still to this day and uh well i've done several shows with him now nice i actually brought him into clubhouse remember when clubhouse was yeah that was popping yeah i brought him into clubhouse we did a room there and had thousands of people in there it was really cool oh yeah so yeah what's the biggest lesson you've learned from vanilla ice
The biggest lesson is that dude is – he is really positive. This dude is – it's hard to – you never see him not smile. I've never seen him not smiling. Now, he might be – he might have times, I'm sure he does, where he don't smile. But if somebody's watching him, he's always smiling.
So it's as if he's figured out – and he actually sent a happy graduations, congratulations to my daughter when she graduated recently. And one of the advice – some of the advice that he gave her was he said – He said, always remember to pursue happiness, the pursuit of happiness. And he was quoting that, of course, from the Constitution. And I said, man, he's really done that.
He's really pursued happiness. If nothing else, he is pursuing happiness. So I would think that that would be his stance on life. He always says, get in where you fit in. So whatever he means by that, I don't really know. But if it sounds cool, I think it has to do with happiness. You know what I mean? Every time I see him on television, he's smiling. Smiling. Look at his Instagram post.
He's just happy. He seems like a really happy dude. He had some times in his life, though, where he was not happy. He was on a show called Surreal Life and stuff like that, and it seemed like he wasn't happy. But I didn't know him back then. It could have been all show. I don't know. But he's just a happy dude. So I like that about him. I like that he's figured out how to find joy in things.
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