Digital Social Hour
The Secret to Public Speaking & Making Millions | Eileen Wilder DSH #1233
Wed, 12 Mar 2025
🔥 Eileen Wilder on Public Speaking, High-Ticket Sales & Overcoming Fear 🚀 In this game-changing episode, we sit down with Eileen Wilder, a high-ticket sales expert, speaker coach, and entrepreneur, to talk about how she went from fearful public speaker to making millions on stage. She shares her strategies for storytelling, selling from stage, and building confidence. We dive into: ✅ How to overcome fear & become a powerful speaker ✅ The secret to crafting an addictive storytelling framework ✅ How to sell high-ticket offers ($10K, $50K, $100K+) from stage ✅ Why public speaking is the #1 skill for making money ✅ How to turn your expertise into a profitable speaking career This episode is packed with insider tips, confidence-building techniques, and proven sales strategies to help you dominate on stage and in business! Chapters: 📌 00:00 – How Creating a Common Enemy Unites an Audience 📌 02:30 – The Secret to Engaging Storytelling on Stage 📌 05:15 – The Biggest Mistakes Public Speakers Make 📌 08:40 – How Eileen Overcame Her Fear of Public Speaking 📌 12:00 – Why Public Speaking is the #1 Skill for Making Money 📌 15:20 – How to Sell High-Ticket Offers ($10K, $50K, $100K+) from Stage 📌 18:45 – The Mindset Shift That Makes You a Pro Speaker 📌 22:10 – How to Master Influence & Persuasion in Sales 📌 26:00 – Building Confidence & Eliminating Stage Fright 📌 29:30 – Why Storytelling is the Key to Selling Anything 📌 32:45 – How to Get Paid Big Money for Speaking Engagements 📌 35:00 – Final Thoughts & Closing Remarks 📲 Follow Eileen Wilder & Learn More: 🔗 Website: EileenWilder.com 🔗 Instagram: @EileenWilder 🔗 YouTube: Eileen Wilder
Chapter 1: What is the secret to uniting an audience?
We actually perform better if we actually have an enemy. It sounds crazy. And actually, as a speaker.
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If you can unite the audience against a common enemy, you can bring a unity into the room and into the audience that will actually light them up.
Wow.
In fact, many times people get an applause or standing ovation. It's because the speaker has hit on an enemy.
Yeah.
And they start to kind of create a character from this enemy and put words in the enemy's mouth. And then the audience starts to kind of get like angry at this enemy. I know it's not crazy. And then the speaker will be like, hey, we're this team and they're that team. And the audience starts to, you obviously see this in politics, you know, out the gate.
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Chapter 2: How did Eileen Wilder overcome her fear of public speaking?
But it's an incredible way to move an audience is to create a common enemy.
I can 100% see that. All right, guys, we are in Las Vegas getting ready for Funnel Hacking Live. I'm here with one of the speakers today, Eileen. Thanks for coming on.
Yeah, man. Thanks for having me, Sean.
Absolutely. What do you plan on talking about at this event?
I am talking about how to have an addictive speaking framework, like a storytelling framework that causes people to listen to you and not be able to stop.
Storytelling is really important, right? Some of my best guests are the best storytellers.
Fire.
Yeah. And it's important because a lot of people have cool stories, but not a lot of people can storytell them.
Yes. Yes, absolutely. I think some of the most boring speakers I've heard at conferences and at seminars and it's such an easy skill to learn. I feel like anybody can do it.
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Chapter 3: What are common mistakes in public speaking?
Yeah. Biggest number one mistake is not shifting to you fast enough. So people are just telling their stories kind of I, I, I, me, me, me. And they're not shifting to the word you fast enough. And if you could just make a simple shift like early, you can see it in networking events or you can see it from stage or you could see it even on podcasts. They're just staying too long in first person.
I just got to switch over. Wow.
I need to start doing that.
You probably are. You're already doing it. It's fine.
Yeah, I didn't think of it that way. But yeah, you need to make it about the audience when you're up there.
Yeah, 100%.
Because a lot of people get up there, they try to brag a little bit, establish some credibility, but then they need to take it back to the audience right after that.
Yeah, such an easy lift, too, because you can just switch anything you're saying to go, like, have you ever done this? Or, you know how when you, and the audience is, you can actually see the audience respond in their eyes and in their posture. Like, they'll come back to the attention of the speaker once they hear the word you.
I love that.
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Chapter 4: Why is public speaking crucial for making money?
Because you're presenting on topics you don't care about. So then you start getting nervous. You know what I mean? And you're like, you're not confident in it because it's stuff you don't care about. But then once I started getting asked to speak on stages, on panels and stuff, and I already knew about whatever they asked me to talk about, as soon as I started speaking, it went away.
Wow. When you started speaking on something that you cared about.
Yeah. That's it. So for me, that was it. Because, yeah, similar to you with public school, whenever we had to give a presentation, I would just take an L on it. I wouldn't even do it. I was terrified. I would just take a zero. Or I would skip class, make my classmates do it if we were in a group project.
Did you ever, what were the sensations like for you? Did you have a lot of physical sensations or anxiety?
A lot of mental and physical. Yeah. I probably had anxiety at the time without knowing it.
Right.
This was before it kind of went mainstream. Yeah. And people didn't talk about it. But yeah, I still get it a little bit now, but it goes away as soon as I start talking. I'm sure with you too, right?
Yeah.
You get a little nervous sometimes going up there.
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Chapter 5: How can you sell high-ticket offers effectively?
Right? When Obama was coming up, he was amazing. Same with Trump. I feel like they both won heavily because of their public speaking. 100%. Yeah, that's such a good point. And with the enemy stuff, I love that because Michael Jordan, did you watch his documentary?
I haven't.
Okay. But basically he would create enemies.
Would he?
Yeah.
Tell me more.
I remember one example was some guy on another team said something and he like created a whole story out of it to make him hate him. Even though he said like one little thing, he made a whole story in his head about it. Yeah, like he took it to the next level. But like every game, he basically had an enemy that he would go after.
Really?
Yeah, that was his thought process.
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Chapter 6: What mindset shift is essential for becoming a pro speaker?
Yeah. I also host events and I love it. Do you? Because that's why the show is called Digital Social Hour. I'm connecting the two worlds.
Wow.
IRL and digital world.
Tell me more. What kind of events do you do and what do you do?
Yeah, it's like networking mixers. I'm still figuring out like how I want to monetize them, but we get a thousand people at each one. Wow. Yeah. No ad spend. No. Just all organic. And it's people looking to network, grow their business, meet new people. And just the energy of it.
Yeah.
Like it's like infectious.
Insane.
So I love them.
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Chapter 7: How does continuous learning impact success?
Okay. Yeah. Russell pitched on stage. A million... It was like over a million dollars in like 30 minutes or whatever.
Yeah.
And that was like the record at the time. Now I know people have crushed that, but just seeing that as a 21-year-old was like, holy crap. That was crazy.
That was crazy.
And that kind of changed my life, honestly.
Did it?
Because... We live in these bubbles growing up where you don't see that.
Yeah.
But you think that's so far-fetched.
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Chapter 8: How can you monetize networking events?
Yeah. Have you done a brain scan? No. You might have it.
Yeah, I hope so.
I'll get you in touch.
I do. To me, it's like aspirational. I'm like, the greats have it.
Even autism. A lot of greats have autism.
Oh, see, I want that too.
Yeah, I'll get you in touch. Shout out Dr. Amen in LA.
Oh, Dr. Amen. Yeah, I heard great things.
Yeah, he's been amazing. Game changer. Are you big on like health? Yeah, biohack. For what you do, it matters a lot.
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