Digital Social Hour
The Truth About Reselling: Insider Insights Exposed | Yeezy Busta DSH #937
Sat, 30 Nov 2024
Uncover the real story behind sneaker reselling culture and authenticity in this explosive conversation! 👟 From exposing fakes to transforming lives through charity, Yeezy Busta shares never-before-heard stories about his journey in the sneaker world. Learn how the reselling game has evolved, why some shoes hold their value while others tank, and get an insider's perspective on the current state of sneaker culture. Get ready for shocking revelations about fake sneakers, the truth about bot culture, and how the sneaker industry has transformed over the past decade. Plus, discover why giving back has become the ultimate flex in the sneaker community, including an incredible story about donating 20,000 pairs of shoes in South Africa. Whether you're a seasoned sneakerhead or just curious about the culture, this raw and honest conversation pulls back the curtain on what really happens in the world of hype shoes. From Yeezys to charity work, authenticity to entrepreneurship - this episode delivers the unfiltered truth about reselling you won't hear anywhere else. #reseller #sneakerhustle #fulltimereseller #hypeshoes #reselling CHAPTERS: 00:00 - Intro 00:30 - Importance of Wearing a Mask 04:50 - Donating 20,000 Shoes to Those in Need 10:52 - Face Reveal: Will It Happen? 12:56 - Current State of the Sneaker Space 19:57 - Did Yeezy Prices Drop Significantly? 22:30 - Insights on Kanye West 26:40 - Overview of Tennis 27:55 - Spotlight on Taylor Fritz 28:40 - Mental Game Strategies in Tennis 30:13 - Where to Find Busta 30:15 - Future Plans for Busta APPLY TO BE ON THE PODCAST: https://www.digitalsocialhour.com/application BUSINESS INQUIRIES/SPONSORS: [email protected] GUEST: Yeezy Busta https://www.instagram.com/yeezybusta/ www.youtube.com/@YeezyBusta LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast/digital-social-hour/id1676846015 Spotify: https://open.spotify.com/show/5Jn7LXarRlI8Hc0GtTn759 Sean Kelly Instagram: https://www.instagram.com/seanmikekelly/ Learn more about your ad choices. Visit podcastchoices.com/adchoices
Chapter 1: What is the importance of wearing a mask in the sneaker community?
All right, guys. Got Yeezy busted here today. No Yeezys on, though. Not today. But you got the mask. Of course. Always. Had to. Since 2015, you've been wearing it, right? Yes, sir. December 15th, 2015. Did you do that because you were calling people out and you didn't want to be safe?
Well, to be honest, when I started my page, I never even showed any part of me whatsoever, let alone my face. And there was, like, this guy that threatened to sue me, but then I realized he couldn't sue me, so I just kind of was trolling him in a way, and I started wearing a mask that I cut up out of fake Yeezys to troll him.
It was actually the same fake Yeezys that he was wearing, so that's how... it all started and then I just never took it off. And yeah.
Chapter 2: How did Yeezy Busta donate 20,000 shoes to those in need?
Wow. So you called them out for wearing fake Yeezys and he wanted to sue you for what? Defamation, I guess.
Defamation. Yeah. He said, Oh no, everything I buy is legit and I have more money than you.
And I'm like, all right, man, maybe you do.
Yeah.
People, people got really, uh, what's the word when you call them out, they got really defensive. Some of them, right?
A lot of them. Yeah. A lot of them. Um, but some of them were cool about it. Some, actually most of them would reach out to me and be like, Oh, I had no idea. Yeah. Some people are genuinely had no idea about it. Yeah. A lot of them got there. I mean, if it was like a rapper or celebrity or something, they would be like, oh, my stylist got them for me. I had no idea.
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Chapter 3: Will Yeezy Busta ever do a face reveal?
I don't know if it's true or not, but I mean, at least they reached out to try to. Right. You know what I mean? And why do you think people cared so much if they were fake or not?
um you know it's people have to maintain a persona you know or an image and obviously if one thing's fake that they have then what else is fake you know fair enough and then it goes into the whole thing about you know fake clothes then fake watches fake jewelry and then it's like are they a fake person like personality wise you know uh there's a few people that I like that. Right.
Chapter 4: What is the current state of the sneaker space?
Because if you have fake shoes, the odds of you having fake clothes and fake watches are probably high. Yeah. I mean, dude, honestly, I've said this a million times. Like, I genuinely don't care if people wear fake stuff at all. Like, my biggest thing is when people wear fake stuff and pretend like it's real and they know it's fake.
That bothers me because a lot of people spend a lot of money on items that they work really hard for. And I feel like the people that buy the real stuff don't really flex it as much. But I don't know. I don't know. I genuinely don't care if people wear fake stuff. People think I'm like,
you know like a hater yeah but i've genuinely i don't care yeah i mean there's some there's some viral pages on instagram like fake watch buster and they probably think they're hating but they probably have a similar mindset to you yeah actually he he was the one that inspired my page oh so he was before yeezy buster yes he was oh i thought you were the first one okay
No, he was the first, and I wanted to start a page called Fake Easy Busta, but the username was taken, so I settled with Easy Busta, and we're here today. But I noticed you don't really be busting people anymore. It's been a few years, yeah. It's been a while. I really kind of focused on other things that I'm passionate about.
I still love sneakers and everything, but the charity aspect for me was the most important. So that's your main focus right now, charity stuff? Yes. Yes.
you know i've always wanted to give back to the community as much as i could and you know i'm blessed enough to be in a position where i could do that yeah um i did one pretty big project a year ago working on a few others behind the scenes yeah but yeah man that's that's that's my passion that's what i really care about no that's cool man i'm working on opening mine up this year next year and i'm just brainstorming where i'm most passionate about helping because there's so many different things you could do i guess
I love it, man. Yeah, absolutely. I mean, make sure that it's coming from the heart. Yeah, that's the most important thing. And yeah, if you're doing charity, let me know how I can help. I'm always willing.
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Chapter 5: Did Yeezy prices drop significantly?
I think it'll be animal based. I love animals. That's like my soft spot or maybe ocean based. OK, nice. Yeah. Love it, man.
As long as you care about it and you love it, that's what matters.
Yeah, I think those two are like you can generally just see the results because my thing with charity is like because I donate to some. Yeah. And it doesn't feel fulfilling. Like it's like they just get the money and you don't see anything happen.
Chapter 6: What insights does Yeezy Busta have about Kanye West?
Yeah, that is true. I mean, that's one thing that I am really careful about before I donate money is I want to make sure exactly where every penny is going. And it's not paying someone's salary. Right. That is getting paid 10 million dollars a year to run a nonprofit. You know what I mean? Like I I'm always very selective. And that's actually why I started with. beast philanthropy.
And I'm sure you have a question about. Yeah, I saw the video where you donated 20,000 shoes, right? Yes. Yes. That was that was one of the best moments of my life. That's incredible. So where did you go to do that? So we went to South Africa. We went to Cape Town and we went to six or seven different. This was actually a year and a half ago at this point.
I think we went to seven different spots about The closest one to Cape Town was about 45 minutes. But we went to a couple of different townships and some refugee schools. Yeah, we went to a lot of different places. Actually, some pretty crazy stuff went down when we were there. Oh, yeah, like safety-wise? Safety-wise, yeah. I didn't realize that it was so dangerous in some of these places.
These kids are growing up in these really unsafe environments. And I had no idea that it was like that. So. So you saw some like kids with weapons and.
Chapter 7: How has the sneaker culture evolved over the past decade?
not kids with weapons um there was some some adults that were very questionable um like eyeing you up a little bit like yeah because you know we had camera equipment and you know we obviously didn't look like everyone who was there just because i mean it's so random it's not like you can just like make an appointment to go to a township you know it's like we were in their space and that's like where they they live you know so
A lot of them were like, oh, who the hell are these guys that just came in? One of the days was pretty scary, actually. These two guys, they were very clearly inebriated, walked up to us with a weapon. Damn. Like a machete or? Two guns. Guns out there?
guns oh wow pretty scary that's super scary and we were just rushed into the car and we had to leave and it was really unfortunate because actually that was one of the my favorite places we went it was like this school for refugee children yeah it was like at least 100 kids in a room that's half the size of this room and the teachers were the sweetest sweetest people that's a shame
and you know we were we were there for like an hour um and just playing with the kids and you know giving them their new shoes they were so happy and then going outside and we had a drone yeah and all the kids thought it was like the coolest thing ever so we had to keep flying it up and down just to uh you know entertain them and then yeah these guys came out of nowhere and we had to leave right away damn it was sad we were gonna at least spend a couple hours that's really sad man it is yeah but you know we were in their space and um
Chapter 8: Why is giving back important in the sneaker community?
we are there to help, but at the same time it is, it is a different, different world. Yeah.
So I got to roll with security if I ever get out there.
Especially if you want to go into the townships. Yeah. It's, it's definitely, definitely eyeopening for sure. You know, cause you know, we're so blessed to live where we do. And I mean, to see kind of,
the way some of these people live it's it's definitely an eye-opener so part of my mission with the podcast actually is to expand internationally and get some stories from uh like people and places you've never heard of i love that i love that where are you thinking i haven't looked anywhere specific yet but just like any story that's not been told in the mainstream is interesting to me because i want to get their message out the way they live their lives so i'm thinking tribal stuff and definitely africa's probably on the list
Yeah, it's honestly, I highly recommend going to Cape Town. It has a very special place in my heart, not only because of the project that we did, but also it is literally one of the most beautiful places on earth. I've heard that actually. It is breathtaking. It is unreal. You travel a lot. Yeah, I do. It's one of my favorite things to do in life. Me too. Me too.
I always recommend people should travel more, you know, a hundred percent. There's only positives. Absolutely. You know, you immerse yourself in new culture and people and it's, it's a wonderful thing, man. But yeah, I highly recommend you should go to Cape town and you really get to see what, I mean, there's a lot of stereotypes about Africa and like what it is. Right. And, um,
But, you know, when you actually are there and you and you immerse yourself in their culture, it's so beautiful, you know, and it's very different than what we have here. And I mean, I just went to South Africa, which is entirely different than other countries within Africa, you know. But I definitely want to go back and do like a proper safari and like see other parts of Africa.
I think it's unreal, man. Yeah. Highly recommend. That's awesome.
What else has stood out to you from your travels?
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