Brez Scales On Why He Won’t Hire Fat People, His Relationship With TJR & His Real Net Worth
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Who is Brez Scales and how did he become a 22‑year‑old millionaire?
Bro, me personally, like I don't necessarily want to do f business with fat people.
What's up guys, Mystic Zach here. Welcome back to season two of Double Coverage, presented by DraftKings today. I am joined by none other than Brez Scales. How should I introduce you? I feel like
what people know me for is like 22-year-old millionaire that lives a cool life and runs a business.
All right.
How did Brez teach himself digital advertising and build a seven‑figure agency?
I'm here joined by Brez Scales, who's a 22-year-old millionaire who runs and you know operates a Cool business. Yeah. We're here in Miami. You're stomping grounds, right? Yes, sir. From Wisconsin. Originally Wisconsin. So small town kid. Yep. Now in the Mecca of really the Mecca right now is Miami. I mean, we know LA and New York, but if you're in this industry, you kind of have to be in Miami, right? Yeah, it's like Miami L.
LA or New York, but like specifically for what I do, I think Miami's like the best home base.
So what you do is you have a company where you help scale people's advertising.
Exactly. So we run ads for businesses like e commerce brands across social media platforms. So like Meta, Facebook, uh, Instagram, TikTok, Google, et cetera. So you just turned twenty two years old. Happy late birthday. Thank you. When did you start this company? So I started uh this company when I was like eighteen years old, but I started trying to get into the whole like online business world when I was like fifteen or sixteen.
And when you're doing that, you're fifteen or sixteen, are you just like stuck in Wisconsin? Like, I gotta get out of here. That sounds like it's around COVID.
I was like a I would say like very normal kid growing up, like, you know, had friends, played sports, went outside, stuff like that. Those are good things to do. I was really into Fortnite though. And that's what kind of sparked my like vision for like the online world, you know, like the potential to make money online. So I started playing Fortnite a lot and then that transitioned into Fortnite eventually kind of dying off and how good were you? Not not the best. Like I was trying to make money from it, but I I wasn't I wasn't good enough to like be like a pro, considered a pro, you know. But then that kinda like sparked my my vision for the online world and that led me into trying crypto, NFTs, trading, drop shipping.
And then eventually I started my own clothing brand, which um I learned how to run ads running that clothing brand, scaled that to like multiple six figures and then realized like oh sh I can run ads for other people's business. businesses and then started a business doing that, that took off and here I am.
Right. So are you doing social media content the whole time documenting this, or when does that piece of the puzzle come in? Good question. After I signed my
first couple of clients to run ads for because I had, you know, like a network of other brand owners from running my own brand. And then I started posting content about my ads agency and how I was getting these brands, these results, which you know started to kind of go a little bit viral.
What path did he take from Fortnite to crypto, dropshipping and a multi‑million‑dollar business?
And then as my lifestyle started getting cooler with making more money, I started kind of posting more like lifestyle types of content. And then it just like evolved into what it is today.
На how does your family go from discovering Fiji water to Wisconsin? Think they'd be in some crazy spot, but Wisconsin?
Um I don't know. My my whole family, like grandparents and everything, always were born and raised in that little small town in Wisconsin. So then my family grew up there and then I grew up there and I was kind of the first one to like make the jump and like go live out on my own in the real world, I guess. So kind of broad.
Broke that pattern a little bit in a sense. Did you ever picture yourself like saying that small town, or did you always know I'm gonna make it and get out of here?
Bro, I always wanted no matter even before I knew like I was gonna make money with online business, I always knew that like even if I was gonna go down that traditional path of like college nine to five that like I wanted to get a job where I could go live in a big city.
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Chapters
6 chapters
1
Who is Brez Scales and how did he become a 22‑year‑old millionaire?
0:00–0:22
2
How did Brez teach himself digital advertising and build a seven‑figure agency?
0:22–2:38
3
What path did he take from Fortnite to crypto, dropshipping and a multi‑million‑dollar business?
2:38–7:48
4
How did Brez scale his agency to 40 employees and achieve seven‑figure months?
7:48–25:57
5
Why does Brez believe faking a rich lifestyle online is harmful?
25:57–28:10
6
What is the story behind his friendship with TJR and their joint ventures?
28:10–33:34
Speakers
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