Duo On Air Podcast

#213: Don’t have an SOP… Start Here.

13 Apr 2026

Contributed by Lukas

If your business stopped tomorrow, could someone else step in and run it? In today's episode, we’re breaking down how to start building SOPs in a wa...

#212: Breaking Down Our Business Expenses | What It Takes to Run a Boutique Agency

06 Apr 2026

Contributed by Lukas

Running a boutique agency isn’t just about client work and creative projects, there’s a whole layer of behind-the-scenes expenses that most people...

#211: What To Know About Paid Ads

30 Mar 2026

Contributed by Lukas

Paid ads can feel like a whole different world, especially if you’ve built your&nbs...

#210: 8 Reasons You’re Busy But Not Booked

23 Mar 2026

Contributed by Lukas

You know those days where you worked all day but somehow have nothing to show for it? You’re busy, you’re doing all the things, but the inquiries ...

#209: How to get Cited In AI

16 Mar 2026

Contributed by Lukas

Search is changing fast, and a new SEO question is popping up everywhere: how do you get AI tools like ChatGPT, Perplexity, and Google’s AI Overview...

#208: If We Had $1,000 to Grow a Business Right Now, Here’s Where We’d Spend It

09 Mar 2026

Contributed by Lukas

Once your business is stable and bringing in revenue, the next question becomes: where should you actually reinvest your money for growth? In today's ...

#207: We’re Not the Fastest or Cheapest to Work With… Here’s Why You Shouldn’t Be Either

02 Mar 2026

Contributed by Lukas

If you’re feeling pressure to be faster, cheaper, and more “convenient” just to stay competitive, this conversation is an important one. With ri...

#206: You Got an Inquiry! Here’s What Should Happen Next

23 Feb 2026

Contributed by Lukas

You got an inquiry. Cue the happy dance… and then the immediate “okay wait, what happens next?” spiral. In today's episode, we’re walking you ...

#205: What’s New with SEO Right Now 2026

16 Feb 2026

Contributed by Lukas

SEO feels louder than ever right now. Between core algorithm updates, AI Overviews, GEO, AIO, and now ads inside ChatGPT, it’s easy to wonder what a...

#204: How to Find the Perfect Balance of Playfulness + Professionalism

09 Feb 2026

Contributed by Lukas

For the longest time, we felt like we had to choose: fun or credible. And honestly, we blame our PTSD from agency world because we thought being “pr...

#203: Turning Social Media Burnout into Sustainable Strategy with Kennedy Smith

02 Feb 2026

Contributed by Lukas

Social media burnout is so real, and if you’ve ever stared at your Instagram grid thinking, “I cannot post one more thing,” today’s conversati...

#202: Marketing Predictions… Were We Right or Wrong?

19 Jan 2026

Contributed by Lukas

Last year, we made some bold marketing predictions for 2025 and today we’re circling back to see which ones actually hit and which ones missed the m...

#201: I Don’t Know Where to Start with SEO. HELP!

12 Jan 2026

Contributed by Lukas

SEO can feel like a giant question mark, especially when everyone online is telling you something different. In today’s episode, we’re simplifying...

#200: 10 Must Listen To Episodes of Duo On Air

05 Jan 2026

Contributed by Lukas

We cannot believe we’re saying this… Duo On Air just hit 200 episodes. To celebrate, we’re taking you on a walk down memory lane with 10 must-li...

#199: Where the Heck Do I Start? The New Biz Overwhelm

29 Dec 2025

Contributed by Lukas

Feeling stuck because you do not know where to start in your business or marketing? You are not alone and you are not behind. In today’s episode, we...

#198: How to Grow a Podcast with Kylee Chandler

22 Dec 2025

Contributed by Lukas

Podcasting has quickly become one of our favorite corners of the business, mostly because we get to yap, teach, and connect with you in a way that fee...

#197: 7 Creative Ideas to Get Your Next Client

15 Dec 2025

Contributed by Lukas

Getting your next client doesn’t always mean posting more, launching something big, or completely reinventing your business. Sometimes it’s about ...

#196: How We Do Marketing Here at Duo

08 Dec 2025

Contributed by Lukas

In this episode, we’re taking you behind the scenes to share exactly how we market at Duo Collective— the real workflows, the support we rely on, ...

#195: How To Not Give Up in a Sucky Season

01 Dec 2025

Contributed by Lukas

If you’re in a slow, discouraging, what-the-heck-am-I-even-doing season, this episode is the reminder you didn’t know you needed. Because every bu...

#194: Creative Ways to Give Back When Money’s Tight

24 Nov 2025

Contributed by Lukas

In today’s episode, we’re flipping the script on what it really means to give back. Because let’s be honest, the holiday season can stretch your...

#193: Why Q4 Isn’t the End (Stop Panicking About Your Goals)

17 Nov 2025

Contributed by Lukas

In today’s episode, we’re calling out the Q4 panic that hits every entrepreneur this time of year. You know the one… racing to squeeze in last-m...

REPLAY #121: How To Find A Good Keyword

10 Nov 2025

Contributed by Lukas

In today’s replay, we are revisiting one of our most loved episodes on how to find a good keyword and giving it a 2025 refresh. We are breaking down...

#192: How To Use Your Brand Beyond Digital

03 Nov 2025

Contributed by Lukas

In today’s episode, we’re chatting with our client and travel pro, Dana from DWD Travel, about something so many business owners forget— how to ...

#191: How To Launch a Course When You Don’t Have Your Shit Together

27 Oct 2025

Contributed by Lukas

Think you can’t launch your course until everything is perfect? In today’s episode, we’re proving that’s just not true. We’re walking you th...

#190: A Peek Inside Our First Team Retreat

20 Oct 2025

Contributed by Lukas

We finally did it... our very first all-team retreat! In this episode, we’re taking you behind the scenes of what it looked like to bring our fully ...

#189: Get To Know Your Branding BFF Behind Duo Collective — It's Court’s Birthday!

13 Oct 2025

Contributed by Lukas

It’s Court’s birthday, and you know we had to celebrate our branding bestie in true Duo fashion — with a confetti-filled Q&A! We’re spilli...

#188: What’s Actually Working in Our Biz Right Now

06 Oct 2025

Contributed by Lukas

Think business growth has to mean hustle? In today’s episode, we’re breaking down the simple shifts that are actually working for us right now. Fr...

#187: 3 Tweaks To Improve Your Traffic This Month

29 Sep 2025

Contributed by Lukas

Think growing your traffic takes months? In today’s episode, we’re proving you can start seeing results in as little as 30 days. We’re sharing t...

#186: Why SEO is Less Complicated Today

22 Sep 2025

Contributed by Lukas

SEO isn’t dead. In fact, it’s actually simpler than ever for small business owners to win at it. In today’s episode, we’re breaking down why t...

#185: How to Know If Your SEO Is Actually Working

15 Sep 2025

Contributed by Lukas

Ever feel like SEO is just a waiting game? In today’s episode, we’re breaking down the real signs that your SEO is working— beyond rankings and ...

#184: The Confidence Shift: When Your Brand Finally Feels Like YOU!

08 Sep 2025

Contributed by Lukas

Ever feel like your brand looks okay on the outside, but deep down it just doesn’t feel like you? In this episode, we chat with Dahlia from Dahlia O...

#183: Why September is the Real New Year for Your Business

25 Aug 2025

Contributed by Lukas

September is the real New Year for your business. Forget January, this is the season when the energy shifts, routines reset, and clients come back rea...

#182: What Is A Brand Moodboard?

18 Aug 2025

Contributed by Lukas

If you’ve ever wondered how we take brand strategy and turn it into visuals that feel perfectly aligned with a business, this episode is for you. In...

#181: The Email Glow-Up You Didn’t Know You Needed

11 Aug 2025

Contributed by Lukas

In today’s episode, we’re walking you through nine easy, impactful tips to make your emails a “must open” for your audience. From naming your ...

#180: SEO Right Now: What’s Actually Going On

04 Aug 2025

Contributed by Lukas

Feeling overwhelmed by all the SEO news floating around? In today’s episode, we’re breaking down what’s actually happening with search right now...

#179: How to Take (& Give) Feedback for Design

28 Jul 2025

Contributed by Lukas

Feedback can be tricky... especially when it comes to something as personal as design. In today’s episode, we’re sharing how to give and receive f...

#178: 3 Website Pages That Deserve More Love

21 Jul 2025

Contributed by Lukas

Think your homepage is doing all the heavy lifting? In this episode, we’re shining a spotlight on the three most overlooked pages on your website, t...

#177: What Kind of Party Would Your Brand Throw? (Take the Quiz!)

14 Jul 2025

Contributed by Lukas

Ever wonder what kind of party your brand would throw? In today’s episode, we’re helping you step into your brand’s personality in the most fun ...

#176: The Most Important Thing You Can Do For Your Blogs

07 Jul 2025

Contributed by Lukas

Think your blog needs more keywords or longer paragraphs to rank? Not quite. In today’s episode, we’re breaking down the real secret to better blo...

#175: Fireworks, freedom and flair! Court’s Obsession with the Fourth of July

04 Jul 2025

Contributed by Lukas

Think Court loves Halloween? You should see her in July. In today’s episode, we’re talking all about Court’s true obsession — the Fourth of Ju...

#174: You’re Not Confusing, Your Navigation Is

30 Jun 2025

Contributed by Lukas

Ever land on your website and feel totally lost? In today’s episode, we’re talking all about UX (user experience) and why your site might not be c...

#173: What To Know Before Your First Hire

16 Jun 2025

Contributed by Lukas

Thinking about hiring for the first time? In this episode, we’re breaking down what you really need to know before bringing someone onto your team—...

#172: Are You Giving Away Too Much Free Stuff?

09 Jun 2025

Contributed by Lukas

Ever caught yourself thinking, “Am I giving away too much for free?” In this episode, we’re unpacking the fear behind sharing your expertise for...

#171: Why the Habit Advice You’ve Heard Isn’t Working (Especially for Women)

02 Jun 2025

Contributed by Lukas

Ever feel like you’re bad at habits? Same—until we met Alessia. In this episode, we’re unpacking why most habit advice wasn’t made with women ...

Website Shame, DIY Fixes & Glow-Up Signs— Let’s Talk About It with Jen from TONIC

18 May 2025

Contributed by Lukas

We hear this all the time from our clients: ‘My website just doesn’t feel like me anymore.’ Maybe you’ve outgrown it. Maybe you cringe a littl...

#169: Why Delegating Is the Secret to Scaling Your Biz

12 May 2025

Contributed by Lukas

In today’s episode, we’re getting real about the one thing that helped us scale our business without burning out: delegation. We’re sharing how ...

#168: Your Non-Cringe Guide to LinkedIn Marketing Strategies

05 May 2025

Contributed by Lukas

If you’ve ever logged into LinkedIn and felt overwhelmed by cold pitches, connection requests with sales notes, or just that general ick feeling—y...

#167: Semrush vs. Ubersuggest: Which Is Better?

28 Apr 2025

Contributed by Lukas

Choosing the right SEO tool can feel overwhelming—especially when different platforms give you different numbers. In this episode, we’re comparing...

#166: All About Abbey (birthday week—ask anything!)

21 Apr 2025

Contributed by Lukas

It’s birthday week for Abbey! In this fun and totally unfiltered episode, we’re flipping the script and answering your questions—all about life ...

#165: Creative Ways to Use Video (That Isn't TikTok)

14 Apr 2025

Contributed by Lukas

Think video is just for social media influencers? Think again. In this episode, we’re sharing creative, impactful ways to use video as a service pro...

#164: The Science of Memorable Taglines

07 Apr 2025

Contributed by Lukas

Some taglines are forgettable… others stick in your head for years. In this episode, we’re diving into the science behind what makes a tagline tru...

#163: Why You Need a Red Flag List as a Service Provider

31 Mar 2025

Contributed by Lukas

Ever wish you could spot a difficult client before they sign the contract? In this episode, we’re talking all about creating your own Red Flag List ...

#162: How Long Does SEO Really Take?

24 Mar 2025

Contributed by Lukas

Ever wondered how long SEO actually takes? In this episode, we’re answering one of the most common questions we get—from quick wins in just a few ...

#161: The Biggest SEO Mistakes Small Businesses Make

17 Mar 2025

Contributed by Lukas

Think you’re doing SEO right? You might be making some surprisingly common mistakes that are keeping your website invisible. In this episode, we’r...

#160: Why Most Websites Get Zero Traffic and How to Fix It

10 Mar 2025

Contributed by Lukas

Wondering why your website isn’t getting any traffic? In today’s episode, we’re breaking down why 90% of websites get zero traffic from Google—...

#159: How We Plan Social Media Content for Duo Collective

03 Mar 2025

Contributed by Lukas

Ever feel like social media content planning is way more complicated than it needs to be? In this episode, we’re pulling back the curtain on how we ...

#158: The Realities of Motherhood and Running a Business

24 Feb 2025

Contributed by Lukas

Motherhood and entrepreneurship—two full-time jobs, one wild ride. In this episode, we’re getting real about the challenges, wins, and lessons lea...

#157: The Secret to Consistent Website Updates: Website Working Days

17 Feb 2025

Contributed by Lukas

Keeping your website fresh doesn’t have to be overwhelming! In this episode, we’re sharing the secret to consistent website updates—Website Work...

#156: Color Theory & Why It’s Important

10 Feb 2025

Contributed by Lukas

Ever wonder why certain brands just feel right? It’s all about color theory! In this episode, we’re diving into how color influences perception, e...

#155: How to Choose the Perfect Quiz Topic for Your Business

03 Feb 2025

Contributed by Lukas

Want to create an online quiz but not sure where to start? In this episode, we’re breaking down how to choose the perfect quiz topic for your busine...

#154: The Q1 Meetings & Time Blocks You Need On Your Calendar

27 Jan 2025

Contributed by Lukas

Struggling to stay organized and productive? In this episode, we’re sharing the key Q1 meetings and time blocks you need to have on your calendar. F...

[REPLAY] #69: A Breakdown Of My SEO Audit Process

13 Jan 2025

Contributed by Lukas

Curious about SEO audits? In this replay episode, we’re breaking down the exact process we use to audit our clients’ websites and improve their ov...

#153: SEO & Branding Predictions for 2025

06 Jan 2025

Contributed by Lukas

Curious about what’s next in SEO and branding? Today, we’re diving into our top predictions for 2025, from the rise of AI-driven strategies to the...

#152: How We Built Multiple Revenue Streams (And You Can Too)

30 Dec 2024

Contributed by Lukas

Curious about creating multiple revenue streams? In this episode, we’re breaking down how we diversified our income and how you can do it too. From ...

#151: Ways To Celebrate Your Growth, Reflect & Avoid Burnout In The New Year

23 Dec 2024

Contributed by Lukas

Feeling burnt out by the hustle? In this episode, we’re sharing ways to celebrate your growth, reflect on your wins, and set yourself up to avoid bu...

#150: The Top 9 Branding Tools We Use

16 Dec 2024

Contributed by Lukas

Looking for tools to make branding easier and more fun? In this episode, we’re sharing our top 9 favorite branding tools that help us (and our clien...

#149: 5 Things You Need To Do If You Are Launching A Website

09 Dec 2024

Contributed by Lukas

Launching a website soon? In this episode, we’re breaking down the 5 essential steps to set your site up for success. From creating a clear structur...

#148: How to Strategically Launch Your New Brand

02 Dec 2024

Contributed by Lukas

Ready to launch your new brand but not sure where to start? In this episode, we’re walking you through how to make your brand launch seamless, strat...

#147: How We Are Building Our Boutique Marketing Agency

25 Nov 2024

Contributed by Lukas

Curious about what it takes to grow a boutique marketing agency? In this episode, we’re sharing how we’re building our business with an intentiona...

#146: If We Started Our Business Over Today, What Would We Do Differently?

18 Nov 2024

Contributed by Lukas

In today’s episode, we’re reflecting on the lessons learned and the strategies we’d change if we could start over. From prioritizing brand strat...

#145: Reasons Why Paid SEO Doesn’t Work

11 Nov 2024

Contributed by Lukas

Thinking about investing in paid SEO? In today’s episode, we’re breaking down why it often doesn’t work as a standalone strategy. From high cost...

#144: SEO in Ten Minutes a Day

04 Nov 2024

Contributed by Lukas

Think SEO takes hours? In today’s episode, we’re proving you can make meaningful SEO improvements in just ten minutes a day. We’ll share 10 quic...

#143: BONUS (Halloween) The Skeletons in Our Business Closet

31 Oct 2024

Contributed by Lukas

Halloween bonus alert! In today’s special episode, we’re pulling back the curtain and sharing some of the “skeletons” in our business closet. ...

#142: Your Permission To Break Some Brand Rules

28 Oct 2024

Contributed by Lukas

In today’s episode, we’re giving you permission to have a little fun with your brand. We’ll talk about when it’s okay to step outside your usu...

#141: A Peek Behind the Scenes at our Annual Planning Meeting

21 Oct 2024

Contributed by Lukas

Curious about how we plan for the year ahead? In today’s episode, we’re taking you behind the scenes of our annual planning meeting, sharing every...

#140: Stop Focusing on Price

14 Oct 2024

Contributed by Lukas

In today’s episode, we’re diving into why focusing on price isn’t the reason people aren’t buying from you. Instead, we’ll explore the real ...

#139: Simple Steps To Building Your Brand’s Voice

07 Oct 2024

Contributed by Lukas

In today’s episode, we’re breaking down simple steps to help you create a brand voice that’s authentic, relatable, and consistent across all you...

#138: How To Prepare For SearchGPT

30 Sep 2024

Contributed by Lukas

Have you heard of SearchGPT? In today’s episode, we’re diving into this new tool developed by OpenAI that merges search engine functionality with ...

#137: Tips for Surviving A Slow Season of Business

23 Sep 2024

Contributed by Lukas

Feeling the pressure of a slow season in your business? In today’s episode, we’re getting real about how to navigate those tough times when busine...

#136: How To Consistently Find Fresh, New Blog Topic Ideas

16 Sep 2024

Contributed by Lukas

Struggling to come up with fresh blog ideas? In today’s episode, we’re sitting down with Eden from Maven Made Copy to uncover the secrets behind c...

#135: Life Lately… Re-Introduction to the Duo

10 Sep 2024

Contributed by Lukas

Our last intro was wayyyyy back (as in episode #2 of Duo on Air 😅) so it’s about time we gave you a life update to catch you up on what’s been ...

#134: The Little Things That Make a Big Difference

02 Sep 2024

Contributed by Lukas

In today’s episode, we’re shining a light on the little things that make a big difference in your business. From personalized touches like voice m...

#133: Why the Anti-Meeting Culture Hurt our Business

26 Aug 2024

Contributed by Lukas

In today’s episode, we’re diving into why the anti-meeting culture actually hurt our business. While cutting out meetings seemed like a great way ...

#132: What Kind Of Results Can SEO Get Me?

19 Aug 2024

Contributed by Lukas

Wondering what kind of results SEO can get you? In today’s episode, we’re pulling back the curtain on some real-life SEO success stories. We’ll ...

#131: Answering All Your SEO Keyword Questions

12 Aug 2024

Contributed by Lukas

Got SEO keyword questions? We’ve got answers! In today’s episode, we’re diving deep into the world of SEO keywords, breaking down everything fro...

#130: A List of All the SEO Tools We Use and Love

05 Aug 2024

Contributed by Lukas

Curious about the SEO tools we swear by? In today’s episode, we’re sharing our ultimate list of SEO tools that have proven to be game-changers for...

#129: What Comes First? SEO or Branding?

29 Jul 2024

Contributed by Lukas

Have you been asking the question, "Should I focus on SEO or Branding first?" In today's episode, we take a dive into how to decide which you need fir...

#128: Our Honest Thoughts on Using Fiverr for Your Logo

22 Jul 2024

Contributed by Lukas

Today we are talking with Kerrie Fitzgerald, an e-commerce and product business educator & consultant, and host of a top 100 marketing podcast cal...

#127: Our Podcast Workflow Might Surprise You

15 Jul 2024

Contributed by Lukas

Ever wondered how we keep our podcast running smoothly? In today’s episode, we’re pulling back the curtain on our podcast workflow, and spoiler al...

#126: Does Your Branding Pass This Test?

08 Jul 2024

Contributed by Lukas

Does your branding pass the test? In today’s episode, we’re diving into the three C’s of branding—Clarity, Consistency, and Constancy—to see...

#125: 3 SEO Tips for Product-Based Businesses

01 Jul 2024

Contributed by Lukas

Running a product-based business and looking to boost your SEO? In today’s episode, we’re sharing three powerful SEO tips that can drive more traf...

#124: Marketing Strategies for Overwhelmed Business Owners

24 Jun 2024

Contributed by Lukas

Feeling overwhelmed with your marketing? In today’s episode, we’re tackling the chaos head-on with strategies tailored for busy business owners. W...

#123: Should you buy multiple domains for your business?

17 Jun 2024

Contributed by Lukas

In today’s episode, we’re busting the myth that owning several domains boosts your SEO. We’ll break down why this isn’t true, explore legitima...

#122: Why cheap design may be costing you more

10 Jun 2024

Contributed by Lukas

In today’s episode, we uncover why opting for cheap design might end up costing you more in the long run. We’re diving into the hidden costs, from...

#121: How to Choose the Best Keywords

03 Jun 2024

Contributed by Lukas

In today's episode, we're diving deep into a topic that's a game-changer for your online visibility: How to Choose the Best Keywords. 🎯 Whether you...

#120: A Peek Inside The Nonprofit World & A Big Duo Announcement

20 May 2024

Contributed by Lukas

In today's episode, we sit down with Terra from Gloves for Grief to uncover the heartfelt journey of starting a nonprofit. We chat about the early ste...

#119: AI Tools We Are Loving For Our Business

13 May 2024

Contributed by Lukas

Have you been thinking of using AI for your online business? In today's episode, we share our favorite AI tools that have been beneficial in our busin...

#118: 12 Things We Let Go Of In Order To Grow Our Business

06 May 2024

Contributed by Lukas

In today's episode, we're diving into some KEY things that we have had to let go of in order to grow our business. There is so much nose out there in...

#117: How Our Business Partnership Has Evolved

29 Apr 2024

Contributed by Lukas

In today's episode, we're diving deep into the heart of our business partnership and how it's evolved. From our early days at the agency to today's wo...

#116: How To Make Your Website Homepage a Scroll-Stopper

22 Apr 2024

Contributed by Lukas

Whether you’re rocking a single-page website or you’ve got an elaborate digital playground, we’ve got some savvy tips to help you make your home...