eCommerce Marketing Podcast
Episodes
How to Effectively Multiply the Reach of Your Referral Program – with Jay Gibb
17 May 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Why referral programs are more important than ever The components of a good referral program How to in...
How to Turn a Shipping Policy into Competitive Free Marketing Strategy – with Tommaso Tamburnotti
11 May 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Is Free shipping essential? Best practices to increase conversions at checkout with competitive shippi...
Search Engine Optimization, Link Building and Content Marketing – with Jeff Oxford
04 May 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Search engine optimization and how its changed over the years Link building and content building basic...
Content Marketing and Inbound Marketing – with Nathan Ellering
27 Apr 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is content marketing and inbound marketing How to launch an effective content marketing and inbou...
Email Marketing Automation – with Rytis Lauris
20 Apr 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is email marketing automation Best ways to come up with content for email campaigns Style vs. qua...
Building Brand Trust by Collecting Customer Reviews – with Brian Merritt
12 Apr 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Why are online reviews so import in the world of ecommerce Tips and strategies to collect customer rev...
Conversion Rate Optimization – with Jon MacDonald
29 Mar 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is conversion rate optimization and why it is important In house vs. hiring an expert What conver...
Creating a High Ticket Drop Shipping Sales Funnel – with Trevor Fenner
23 Mar 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The importance of a sales funnel Examples of good high ticket items to sell Where the funnel begins an...
Hiring Marketing Freelancers for Lead Generation – with Nathan Hirsch
15 Mar 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Marketing and lead generation in house vs. outsourcing The steps to finding the best marketing manager...
Website Abandonment & How to Send "The Right Message at The Right Time"– with Brett Thoreson
07 Mar 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The website abandonment problem The right messages Site abandonment vs. cart abandonment Sites that do...
Twitter and Podcasting - with Jennifer Longworth
23 Feb 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Using Twitter to increase sales Putting together an in-house Twitter strategy Starting a podcast Is Tw...
Inbound Marketing & Conversion Optimization
18 Feb 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is conversion optimization How to find the best content Inbound marketing tactics Inbound marketi...
eCommerce Marketing on Pinterest
09 Feb 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How Pinterest works Using Rich Pins Finding inspiration from other brands Doing keyword research to ma...
How to Capture Leads using Facebook Messenger
02 Feb 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The marketing trifecta The explosion of engagement on Facebook Messenger Facebook Messenger vs. email ...
How to Use LinkedIn Ads for B2B Lead Generation
25 Jan 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The history of B2B ads Options The effectiveness of LinkedIn ads Creating effective Ad copy and graphi...
Influencer Marketing - with Caroline Balinska
18 Jan 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is influencer marketing How to find influencers How to track referrals from influencers The best ...
Content Marketing and Content Advertising
11 Jan 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: A content strategy anyone can follow Affordable content creation techniques Advanced content creation ...
Using Memorable Personal Domains to Drive Web Traffic
03 Jan 2019
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Why are memorable domains effective Strategies to find memorable domains Future of new domain extensio...
How to Get Media Coverage in the Age of Pageview Journalism – with Ky Trang Ho
15 Dec 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is pageview journalism? How newsrooms work these days versus the good old days How does a busines...
Content Gap Analysis & Topic Creation for Content Marketing – with Jason Berkowitz
08 Dec 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What exactly is Content Gap Analysis & Topic creation for Content Marketing Content creation options I...
Branding and Marketing – with Ash Ome
01 Dec 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Definition of branding The most important marketing strategies for ecommerce businesses Creating a bra...
Viral Marketing - with David Feinman
17 Nov 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Preparing a video marketing campaign What types of businesses benefit from video marketing Elements of...
Website Bug Management -with Kirk Deis
10 Nov 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Reaching more people by managing site bugs. Common bugs that affect sales Eliminating bugs in marketin...
High Ticket Drop Shipping with Google Product Listing Ads - with Anton Kraly
03 Nov 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is Drop Shipping? Google Product Listing Ads How to take advantage of Google PLAs Are Google PLAs...
Black Friday Email Marketing - with Dylan Kelley
24 Oct 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Why is email marketing important on Black Friday Pre-promotion of black Friday deals Frequency of send...
A/B Testing for eCommerce - with Chris Dayley
12 Oct 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: What is A/B testing Analyzing and optimizing based on results Optimizing mobile conversions How to imp...
Public Relations & Influencer Engagement - with Jen Berson
10 Oct 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to approach Strategies for engaging influencers Affordable PR tips Tools for PR and influencer eng...
How to Grow Your Business by Using Your Customers - with Sam Mallikarjunan
28 Sep 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to determine the LTV of your customers Forming long term relationships with customers Adding subsc...
Going Multi-Channel - with Nemo Chu
21 Sep 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Inventory management across all platforms Maximizing profit by negotiating net 30 and net 60 terms Pay...
How to Design an Effective Marketing Funnel For Amazon Sales - with Bernie Thompson
17 Sep 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to create a sales funnel Improving Amazon search results The threat of amazon manufactured product...
Customer Success, Retention and Value – with Dave Bayless
07 Sep 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Increasing customer life through adding value Customer retention tools Determining customer lifetime v...
How To Effectively Scale Ad Messaging – with Andy Bedell
31 Aug 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Scaling for an international audience How to internationalize your website Common mistakes when going ...
Creating Compelling Product Descriptions that Captivate & Convert – with Karon Thackston
24 Aug 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: General rules of thumbs when creating descriptions Giving value to the shopper Finding unique content ...
Using a Remote Team for eCommerce SEO – with Liam Martin
17 Aug 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Creating a link building flow Defining your teams goals Performing a website audit 301 redirects on lo...
Creating a Mobile Commerce Strategy – with Aliasger Motiwalla
11 Aug 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Mobile apps for certain businesses Monetization in mobile apps The promotion of a mobile app Creating ...
Amazon and Multi-Channel eCommerce – with Chad Rubin
06 Aug 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to add the Amazon sales channel Considering other retail sales channels Tools to manage multi-chan...
How to Improve Mobile Friendliness – with Arlen Robinson
27 Jul 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Creating a responsive site Updating graphics and fonts Analyzing on different devices Optimizing layou...
Advertising and Selling Products on Amazon – with Jeff Cohen
21 Jul 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Getting started on Amazon Optimizing product details, descriptions and images The win-win with Amazon ...
Optimizing Your Store's Transactional Emails to Drive Repeat Sales – with Vincent Panepinto
14 Jul 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Optimizing common emails like order receipt and password reset Adding branding marketing and content t...
How to Grow Your eCommerce Business with Website Plugins – with Emilie Murphy
07 Jul 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Top marketing plugins Setup and integration of plugins The top ecommerce platforms that work well with...
Using Storytelling to Help Build Your Brand – with Michael Jamin
29 Jun 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Personalizing your about us page Become transparent to customers Highlight successful customers and te...
Conversion Rate Optimization – with Ryan Kulp
23 Jun 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Streamlining checkout process Improving page load speed Adding clear call to actions Improving custome...
Using Domain Names Innovatively to Promote Your Online Business – with Shreeja Jamdar
08 Jun 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Strategies for picking unique domains Using domains for promotional campaigns Large brands using innov...
B2B eCommerce – with Chloe Thomas
02 Jun 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How B2B businesses attract new customers Shopping cart solutions for B2B businesses Which large compan...
UX & CRO to Boost Return On Advertising Spend – with Kurt Elster
25 May 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Conversion rate optimization improvements Mobile conversion optimization Design mistakes How to endure...
Using Webinars to Sell eCommerce Products – with Omar Zenhom
18 May 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The best topics for eCommerce webinars Using private webinars as focus groups The benefits of webinar...
How Connected is Your Brand's Community? – with Laura Yecies
11 May 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Facilitating two way communications without being too aggressive The best platforms that lend well to ...
Hiring Virtual Assistants – with John Jonas
04 May 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The tasks that virtual assistants can do Finding the right virtual assistant The challenges with hirin...
Facebook Advertising – with Steve Chou
27 Apr 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How an Ecommerce Business Gets Started with Facebook Ads The Best Creatives to Use for Your Facebook A...
Ecommerce Trends for 2018 – with Dave Chaffey
23 Apr 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Getting specific customer feedback from specific pages of your site Conversion rate optimization Custo...
Using Quizzes to Generate Leads and Drive Sales – with Josh Haynam
13 Apr 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The use of quizzes in digital advertising What specific apps to use for online quizzes How to implemen...
The Use of Artificial Intelligence in Digital Advertising – with Yang Han
23 Mar 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The use of artificial intelligence in digital advertising How machine learning and data-intelligence c...
Influencer Marketing on Platforms Like YouTube and Instagram – with Yogin Patel
16 Mar 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to leverate influencer Marketing on Youtube How to leverate influencer Marketing on Instagram Stra...
How to Use Customer Data to Inform Your Entire Business – with Ravi Parikh
05 Mar 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to get started with data analytics What key data metrics a business should focus on Get direct fee...
The On-Demand Economy for Work and Home – with Scot Wingo
05 Feb 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to implement on-demand services to your customers Making your customers life more convenient How t...
The Power of Upselling for Your eCommerce Business – with Chris Mason
16 Jan 2018
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to get started upselling What we can learn about upselling from the eCommerce leaders The Do's and...
How to Use Email Marketing to Drive and Grow eCommerce Sales Predictably
23 Oct 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to consistently drive and grow sales with email marketing Email marketing automation How to put to...
How to Increase Sales and Expand Your eCommerce Audiences Using Facebook Live and Chatbots
12 Oct 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Understanding emerging forms of social eCommerce How to use Facebook Live for eCommerce How to use cha...
How to Use Cohort Analysis to Increase Your eCommerce Conversions
02 Oct 2017
Contributed by Lukas
Marketing Strategies Revealed in this episode: How to use Cohort analysis to optimize your eCommerce Conversion funnel optimization How to understand...
How to Optimize Your eCommerce Store with Google Analytics
28 Sep 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Google Analytics Digital Measurement Performance Marketing
How to Use Instagram Brand Ambassadors to Create a Killer eCommerce Marketing Campaign
18 Sep 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to get Instagram brand ambassadors How to use Adwords to sell eCommerce products Email marketing a...
How to Advertise Your eCommerce Business on Facebook and Instagram
28 Aug 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to build Facebook advertising for eCommerce How to build Instagram advertising for eCommerce The p...
How to Run a Successful YouTube Ad Campaign
21 Aug 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How To sell more products with YouTube ads The YouTube ads hack that will get you guaranteed exposure ...
How to use Authority Marketing Strategy to grow Your eCommerce Store
14 Aug 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Authority eCommerce Content marketing Content promotion Selling directly within your content
How to Use the Profit First Formula to Grow Your eCommerce Store
07 Aug 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to take profit first without compromising your business How to radically change the financial heal...
How to Build a Successful eCommerce Business Using Repeatable Frameworks
31 Jul 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Create and sustain recurring income subscriptions Avoid common mistakes most business owners make Beco...
How to Grow Your Business with Podcast Interviews
24 Jul 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to grow your business with podcast interviews How to leverage podcast interviews How to pitch and ...
Why You Should Use Newsjacking to Grow Your Store
12 Jul 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Find out how you can do better Create new sales opportunities How to find out what customers are unhap...
How to Use Customer Feedback to Grow Your Business
21 Jun 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Find out how you can do better Create new sales opportunities How to find out what customers are unhap...
How Honesty Can Give You an Edge in eCommerce Marketing
22 May 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to market honesty to build a profitable brand How to be authentic Marketing mistakes to avoid
How to Optimize Listings for Sales in Online Marketplaces Like Amazon and Jet.com
08 May 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to optimize Amazon and Jet.com product listings How to find the best keywords for product listings...
How Pinch of Yum Creates High Quality Content for Google and Pinterest
01 May 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to create high quality content Pinterest marketing strategies How to convert your traffic into sal...
How to Nurture an Email and Facebook Lead into a Sale
17 Apr 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Tips for nurturing leads in email Tips for nurturing Facebook leads How to convert leads into sales
How to Market Your eCommerce Store Using YouTube and Amazon
03 Apr 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: YouTube video marketing tips Amazon marketplace hacks for SEO Advanced eCommerce SEO tips
How to Enhance Your Product Listings plus Top Influencer Marketing Tips
27 Mar 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to automate your Amazon business How to optimizing your product listings Influencer marketing tips...
How Death Wish Coffee Is Driving Insane Amounts of Sales with Email Marketing
20 Mar 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Email marketing tips Email list building tips Growing a passionate and loyal fan base
How to Use the Art of Storytelling to Sell More Products
13 Feb 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Storytelling for sales success Brand storytelling on social media Storytelling tools
Using the Power of Google Adwords and Social Media to Drive Sales
13 Feb 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to drive sales with Google Adwords How to drive sales with Social Media How to do outreach to land...
How to Build a Killer Remote Team
23 Jan 2017
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to hire remote workers How to manage remote workers Questions to ask when interviewing
Why It's Important to Diversify Your Digital Marketing
23 Dec 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to find your diversified marketing approach How to search for more efficient and cost effective ad...
How to Overcome the Perfect Product Syndrome
23 Dec 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to overcome the Perfect Product Syndrome How to know you've found the perfect product to sell onli...
Simple eCommerce Content Marketing Tips to Ignite the Selling Potential of Your Store
25 Nov 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How creating a magazine helps Original Fuzz engage their audience How to promote blog posts to get a h...
How to Tell Your Brand's Story and Attract Customers
11 Nov 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to use Instagram to tell your brand's story How to create content with partners How to cross-promo...
How to Find the Best Suppliers in China
04 Nov 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Finding China suppliers Negotiating with suppliers How to minimize commercial disputes, specially abou...
Drive Tremendous Website Traffic with These 6 Emails
28 Oct 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to use personalized emails How to segment and target your customers The 6 emails you should be sen...
How to Build, Manage & Optimize Your eCommerce Sales Funnel
21 Oct 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The most effective online sales funnel for an eCommerce business The steps do you need to take to buil...
The 4 Most Important Emails for Any eCommerce Marketer
30 Sep 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to drive sales with email marketing How to build stronger relationships with email marketing The b...
How to Find the Right Content Marketing Strategy for Your eCommerce Business
16 Sep 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to find the right content strategy How to improve your content marketing How to measure content ef...
A Step-By-Step Guide to Private Labeling from China
05 Aug 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The basics of sourcing and dealing with China Ways to take advantage of resources in China If it is ne...
How to Build an Influencer Marketing Strategy
19 Jul 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: Influencer marketing / Online networking Best tools to use for influencer marketing The Don'ts of infl...
How to Write Amazon Product Descriptions that Sell More
24 Jun 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to make your products stand out in a seriously overcrowded space How to improve your chances of sh...
How to Start Selling on Amazon
17 Jun 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How To Research and Choose Your First Product To Sell On Amazon How To Find Your Supplier in China usi...
How to Build a Killer eCommerce Authority Site
27 May 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to make your eCommerce site an authority site How to strategically create content that sets you up...
How To Use Google AdWords Effectively To Boost Results
20 May 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to use AdWords effectively How to drive targeted traffic immediately How to set up a high converti...
How to Boost Sales and Order Value Using Live Chat
08 Apr 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The definitive guide to using live chat The top live chat best practices for your eCommerce busines...
How to Make Your eCommerce Brand Popular in Instagram
25 Mar 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The top creative ways in which eCommerce businesses can use Instagram The top blunders to avoid in ...
Improve ROI for Your eCommerce Business by Setting up Analytics
11 Mar 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: How to set up analytics for your eCommerce business The metrics that matters in eCommerce analytics...
The #1 Marketing Strategy eCommerce Businesses Should Focus on in 2016
04 Mar 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The #1 Marketing Strategy eCommerce Businesses Should Focus on in 2016 Why is personalization effec...
How Your eCommerce Business Can Compete with and Beat Amazon - with Kunle Campbell
18 Feb 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The eight strategies you need to compete with and beat Amazon The tools needed to accomplish this ...
A Guide to Automating Emails for Your eCommerce Business – with John McIntyre
11 Feb 2016
Contributed by Lukas
Marketing Strategies Revealed in this Episode: The 7 automated email campaigns every store needs Benefits of setting up automated email campaigns ...