Ecommerce: The Hammersley Brothers Ecommerce Podcast
Episodes
E-commerce: Black Friday Is Different In 2023
19 Oct 2023
Contributed by Lukas
In this podcast, Mark and Ian dive into Black Friday for 2023, what's different, what to expect and how to get the most traction during this important...
Hammersley Brothers & Sweet Analytics
12 Oct 2023
Contributed by Lukas
In this podcast, Mark, Ian and Oliver from Sweet Analytics launch a special package for podcast listeners. All the Hammersley Brothers tools and stati...
E-commerce: Stop Messing About, Work On What Matters First
29 Sep 2023
Contributed by Lukas
In this episode, Ian and Mark talk about finding the lever within the lever that moves the needle the most. Stop running around thinking hard work alo...
E-commerce: The No BS Guide To Raising Ecommerce Lifetime Customer Value
20 Sep 2023
Contributed by Lukas
This week, Mark and Ian cut through the noise and talk about practical ways to increase lifetime customer value. As mentioned in our intro, you can ...
E-commerce: Essential Ecommerce Positioning 101
13 Sep 2023
Contributed by Lukas
In this episode, Mark and Ian cover how to position your ecommerce business to resonate with your market. Get your positioning right and everything ...
E-commerce: The Most Interesting Ecommerce Questions Of 2023
06 Sep 2023
Contributed by Lukas
This week Ian and Mark answer some of the most interesting questions they have been asked about ecommerce in 2023. Digging into the good, the bad an...
E-commerce: What’s it Actually All About?
30 Aug 2023
Contributed by Lukas
In this podcast, Ian and Mark talk about "What It's All About" cutting through some of the 'one size fits all' myths that surround ecommerce. Giving y...
E-commerce: E-commerce - The Three Horsemen Of Average Order Value
23 Aug 2023
Contributed by Lukas
In this episode Ian and Mark delve into maximising order value. Looking to maximise the three parts ‘unique items’ , ‘total quantity’ and ‘i...
E-commerce: Ecommerce Sites You Couldn’t Pay Us To Own
16 Aug 2023
Contributed by Lukas
This week Ian and Mark break down the types of ecommerce sites they like to invest in or own and which ones they like to avoid. As mentioned in our...
E-commerce: Ecommerce Sales - When To Panic & When To Chill
11 Aug 2023
Contributed by Lukas
In this episode, Mark & Ian delve into the art of distinguishing when it's time to panic and when a sales dip is merely a passing storm, much like...
E-commerce: Google Shopping’s Darkest Secrets Revealed
02 Aug 2023
Contributed by Lukas
In this week's podcast, Ian & Mark take a deep dive into the world of Google Ads! Uncover the hidden secrets within your Google Ads account and le...
Ecommerce: The Big Welcome Email Mistake
27 Jul 2023
Contributed by Lukas
In this week's podcast, we discuss welcome emails. The big mistakes most ecommerce sites make and how to actually make sales from these important emai...
E-commerce: Unveiling Ecommerce Success: Decoding Homepage Conversions
19 Jul 2023
Contributed by Lukas
In this week's episode, Mark and Ian dive into the homepage of an e-commerce site. Uncover the secrets to achieving a high conversion rate and ensure ...
E-commerce: Growing Your Ecommerce Email List
13 Jul 2023
Contributed by Lukas
In this week's podcast, Ian and Mark discuss the importance of email capture for ecommerce. How to grow your list, fast and increase your sign up rate...
E-commerce: Getting Over The 500k A Month Hurdle & Beyond
08 Jul 2023
Contributed by Lukas
In this week's podcast, Ian and Mark cover the final level on the Roadmap PDF, which is 500k/month plus. We talk about the opportunities, the myths an...