How to Bootstrap a Software Company and Take on the Giants with David Siteman Garland: An EOFire Classic from 2022

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Recorded29 Jun 2025

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From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. David Siteman Garland is the Co-Founder of Nrdly, and Founder of Siteman Garland Consulting. Besides bootstrapping a company that sold over 10 million dollars in online courses (The Rise To The Top) he is known as an expert in new media, online monetization and more. Top 3 Value Bombs 1. Be great in creating products and in marketing. 2. Focus on one strategy. 3. You can scale your software business by having a niche and being lean, mean, and fast instead of being broad and expensive. We've teamed up with DSG to bring you an incredible offer. Check out the templates and awesomeness Nrdly has to offer and get 25 percent off your first payment and a 30-day free trial. (limited time only.) - Nrdly Sponsor Franocity - Franocity has helped hundreds of people leave unfulfilling jobs and invest in recession-resilient businesses through franchising. Visit Franocity.com to book a free consultation and start your franchising journey with expert guidance.

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