From Stage to Stream: How Present Communications Reinvent Events
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What is the main topic discussed in this episode?
Hello, everybody, and welcome along to the Event Industry News Podcast with me, James Dixon, wishing you all a very good morning, afternoon, or evening, whenever or wherever you tune into today's podcast from. Now, I'm gonna have to be very, very careful with today's podcast intro because regular viewers and very regular listeners to the podcast will know that we've recently uh introduced you all to our new headline sponsor, Present Communications. And there's Very, very lovely little bit of spiel that I do at the beginning of the podcast. And it's more important than ever today that I get that absolutely bang on. Present provides broadcast quality, live, hybrid, and virtual event production, trusted by organizations where reliability really matters.
From corporate town halls and conferences to high-profile live streams, they design and deliver fully resilient systems that work first time. to tell us more about present communications and to thank them personally for coming on board as our headline sponsor of the podcast this year. I'm delighted to welcome their managing director, Kieran Garlic, to the podcast. Kieran, a very good afternoon to you. Hi James, how are you? Very well,
thank you very much indeed.
It
sounds so strange having you read that out. Like it's like it's like about me before I've started to notice.
I I I I I know and and I I didn't in uh in no way, shape or form did I want to to make you feel uncomfortable. But you know, a deal a deal is a deal. You know, a deal is a deal. So regardless of the guest, that's what we say at the beginning and that's what we say at the end. So um good out there, but no, genuinely, all joking aside, it it it's great to to to to you know to have a sponsor on board. Um it gives us scope to to you know To i explore, you know, uh different guests, maybe to be able to actually take the podcast out on the road, which is how it all started years ago, you know. Yeah. But you know, we've got so used to sort of doing these things via the the the video platforms that we have available to us now, which are great because you know the quality is great.
I can set up at my piano in the living room at home with a a microphone and internet connection and do these podcasts. But you know, having having you guys on board as a sponsor does mean that. you know, we can maybe look to to take the podcast back out on the road and do some things in person, which from a content point of view is great for event industry news. So um yeah, it's it's great to have you on board and um and thanks for being here. And of course that's very much, you know, doing what we're doing now is is bread and butter for you guys, you know, for for our podcast followers who might not have come across you as a company before, tell us what you do. So uh Present's been
going for um a while, uh 18 years. Uh and ultimately we're an A V company. Um, but for 18 years we've specialized in what's now called hybrid and and virtual events. Um and so we're a small business based in London, but very much focused on, you know, video and um uh you know live streaming and all all of that kind of stuff. So historically we would have worked for a lot of production companies and A V companies. I mean COVID has changed uh changed the world, but yeah that's us basically. Yeah
and and it's I find that the the the lines have are blurred in a really positive way over the last few years when it comes to content. I was having this discussion actually on uh or just before uh a podcast that I've done earlier today um with with the guests. And just off air, I was saying that you know, if you and I were sat at a live event right now on a stage with a couple of handheld microphones in our hand, chatting to an audience and having this exact same conversation. It might be billed as something like a fireside chat or you know, or it would be billed as part of the conference program. You know, we do it via this method, we pre-record it and then we put it on a platform somewhere, it's a podcast.
But really what we call things now is it's such a gray area, isn't it?
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Chapters
7 chapters
1
What is the main topic discussed in this episode?
0:06–11:12
2
What does Present Communications do and how did they start?
11:12–15:18
3
How have live‑streaming and hybrid events blurred the line between physical and digital formats?
15:18–17:55
4
Why should event organizers repurpose live content into podcasts and short clips?
17:55–22:00
5
How does live‑streaming actually increase attendance and audience reach?
22:00–26:39
6
What technical challenges can cause a live stream to fail and how can they be mitigated?
26:39–31:05
7
How are shoppable moments on platforms like TikTok changing event commerce?
31:05–35:57
Speakers
2 identifiedMore from Event Industry News Podcast
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