17: Making Sense of Cookbook Sales

Molly leads today's discussion with Andrea, Kate and Kristin through the opaque world of book sales. They talk about the challenges of getting accurate numbers, NPD BookScan, frontlist vs backlist titles and what makes a book "successful". They provide insights on improving sales as authors, Amazon rankings and the dangers of constantly refreshing. Finally, Kate shares a recent cookbook she's been loving. Hosts: Kate Leahy + Andrea Nguyen + Molly Stevens + Kristin DonnellyEditor: Abby Cerquitella MentionsEVCB # 14: How to Promote Your CookbookInternational Association of Culinary ProfessionalsThe Key to Chinese Cooking by Irene Kuo (out of print) Visit the Everything Cookbooks Bookshop to purchase a copy of the books mentioned in the showThe Wok by J Kenji López-AltDinner in French by Melissa ClarkFood in Jars by Marisa McClellan

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