Fitness Business Podcast: Leadership, Innovation, and Profit

452 The Value Proposition for Creating Health and Changing Lives

25 Aug 2022

Contributed by Lukas

Join Sarah Pellegrino as she speaks with Brad Thorpe, Inventor of the Isophit, to learn about this safer, more effective, and more efficient workout. ...

451 7 Things Elite Trainers Should Know How to Do with Michael Hughes

23 Aug 2022

Contributed by Lukas

Attention personal trainers and PT departments, this episode is for you! Michael Hughes, Functional Movement Specialist and CEO of Gymnazo EDU, is her...

450 How to Effectively Recruit, Hire, And Retain with Aaron Moore

16 Aug 2022

Contributed by Lukas

Finding and keeping the best talent is a hot topic in the fitness industry. Do you need ideas to keep your employees from running off to the competiti...

449 Tips for Creating Professional Photos with Your Smartphone with Collette Evans

09 Aug 2022

Contributed by Lukas

Join Chantal Brodrick on sadly, her last show with the Fitness Business Podcast. Keen to take pics like a pro? Take a listen for some great tips from ...

448 Sharpen Your Brand So Your Consumers Trust You with Naomi Gee

02 Aug 2022

Contributed by Lukas

According to brand strategist and designer Naomi Gee, branding is like a tapestry. There are multiple facets that need to come together.  1) A clear ...

447 Myzone Partner Update with Mike Leveque

28 Jul 2022

Contributed by Lukas

Join me as I catch up with our podcast partner, Myzone. Mike Leveque, Group COO of Myzone, gives us the inside scoop on everything new with Myzone. Le...

446 Building a Ready to Buy Community Around Your In-Club Programs with Kelly Coulter

26 Jul 2022

Contributed by Lukas

Looking for new and fresh ideas on how to not only build your online community, but to keep it? Today's episode will answer those questions. Kelly Cou...

445 The Value Proposition for Building a Solid Foundation

21 Jul 2022

Contributed by Lukas

Join Sarah Pellegrino as she speaks with Allison Porter from Ecore. You'll hear how Ecore uses reclaimed materials to create unique performance surfac...

444 The Technology Ecosystem for Your Fitness Business with Kevin McHugh

19 Jul 2022

Contributed by Lukas

Technology isn't just for the tech geeks, it's for your staff and particularly for your members. With the right software and technology, you will have...

443 Creating Your Virtual Fitness Studio with Sunshinekelly Moore

12 Jul 2022

Contributed by Lukas

Personal Trainers and Group X instructors scurried to virtual fitness studios when COVID-19 hit and gyms closed their doors. They navigated the water...

442 4 Steps to Getting Published and Featured in Media with James Patrick

05 Jul 2022

Contributed by Lukas

There's no better way to expand your fitness business brand than to get published. Media outlets are looking for people to tell their story, but they ...

441 Building a Powerful Fitness Brand

28 Jun 2022

Contributed by Lukas

Lisa Haggis is a business expert, brand strategist and founder of Realize Your Brand. According to Lisa, your brand is the way you give people a reaso...

440 The Value Proposition for Educating, Empowering and Inspiring Fit Pros Globally

23 Jun 2022

Contributed by Lukas

Join Sarah Pellegrino as she speaks with Amy Boone Thompson, the NEW Owner & CEO of IDEA Health & Fitness Association, about her vision for the associ...

439 Team Building the Whole Staff Can Enjoy

21 Jun 2022

Contributed by Lukas

Could you use a morale booster among your team or staff? Have you thought about conducting a team building exercise? Before you do...listen today's ep...

438 Using KPIs to Smash Growth Targets with Laura Tolhoek

14 Jun 2022

Contributed by Lukas

Whether you love KPIs or despise them, you have to admit they are a vital measuring tool to your business. Approached with the right attitude, they ca...

437 Managing Both Your Margin and Your Mission with Don Doyle

07 Jun 2022

Contributed by Lukas

In today's Thinking Ahead show, Jason Stowell sat down with Don Doyle, SVP of HealthPlex Associate. Don is a seasoned veteran of the health and wellne...

436 How to Build A Fitness Business that Runs Without You with Pete Piranio

31 May 2022

Contributed by Lukas

Are you an ambitious fitness entrepreneur and looking to build a fitness business that can run without you? Then tune into today's episode, because yo...

435 How to Start a Boxing Business with Keith Keppner

24 May 2022

Contributed by Lukas

Boxing gyms are becoming one of the hottest trends in the fitness industry. Co-Founder of Keppner Boxing Keith Keppner delivers a fantastic show tha...

434 The Value Proposition for Quantifying Your Impact

19 May 2022

Contributed by Lukas

Ever wonder how you can turn your health club into a health hub?! Join host Sarah Pellegrino as she speaks with Ashley Ziegler from EVOLT 360. We'll t...

433 Expert Tips and Strategies for Productivity with Mridu Parikh

17 May 2022

Contributed by Lukas

Have you ever wished your day was much more productive? Do you feel you have a few bad habits that have prevented you from checking off more items off...

432 How to Identify Your Most Productive Phases of the Day, Week, and Year

10 May 2022

Contributed by Lukas

Simon Alexander Ong is a personal development entrepreneur, coach and public speaker. His debut book, Energize: Make the Most of Every Moment, was pub...

431 Virtual Reality, the Metaverse, and How it Can Help Gyms Succeed with Ryan DeLuca

03 May 2022

Contributed by Lukas

Are you curious about Virtual Reality and how it can play a part in the fitness world? Today's show will answer that question for you. Industry expert...

430 Tips To Owning a Profitable Personal Training Business with Jessica Blasingame 0

26 Apr 2022

Contributed by Lukas

This episode is all about making money! Join Beam Financial Group founder, Jessica Blasingame, as she discusses the importance of knowing how to navig...

429 The Value Proposition for Rebounding with Recovery Spaces

21 Apr 2022

Contributed by Lukas

Join host Sarah Pellegrino as she speaks with Joan Gebhart from Creative Surfaces. Joan shares details about her new favorite design trend: recovery s...

428 How to Sell More High Ticket Memberships

19 Apr 2022

Contributed by Lukas

Calling all sales teams! Chandler Walker may have a passion for making people feel good, but he has a bigger passion for sales. Join Chandler as he te...

427 The Joy Choice with Dr. Michelle Segar

12 Apr 2022

Contributed by Lukas

Dr. Michelle Segar's episode is about her latest book The Joy Choice: How to Finally Achieve Lasting Changes in Eating and Exercise. The Joy Choice wa...

426 Partner Update: Jarron Aizen from OneFitStop Launches Hapana

07 Apr 2022

Contributed by Lukas

We talk to Jarron Aizen, the CEO of Hapana about his decision to rebrand a successful business (OneFitStop) and why the time was right to evolve its m...

425 How to Start a Fitness Boot Camp with Bryce Henson

05 Apr 2022

Contributed by Lukas

Industry expert Bryce Henson brings a suitcase full of advice on how to create and sustain a successful boot camp business. Whether you teach an indoo...

424 Lead Generation Tips for Google with Sydney Andress and Megan Simpson

29 Mar 2022

Contributed by Lukas

Are you curious about how Google can help your lead generation? According to Sydney and Megan, "Google is where it is at," when it comes to driving pe...

423 Making Your Website Work For You with Jessica Freeman

22 Mar 2022

Contributed by Lukas

Do you ever wonder if your website is targeting your market? Is your website giving you more clients, more growth, and more traffic? In today's episod...

422 The Value Proposition for Simple Numbers for Social Media Marketing

17 Mar 2022

Contributed by Lukas

Join host Sarah Pellegrino as she speaks with Dirk Bartlett from Sneeze.It. Dirk walks us through his marketing concept, Simple Numbers, to help you u...

421 Sean Turner Reports on the Les Mills Global Fitness Report

15 Mar 2022

Contributed by Lukas

Did you know that 80% of people paying for fitness are Millennials or Gen Zers and that since the pandemic more people are aware and interested in the...

420 Thinking Ahead: Integrating your Fit Biz into the Medical Wellness Continuum

08 Mar 2022

Contributed by Lukas

Today I sit down with John Caliri from FirstHealth of the Carolinas. John has received numerous awards and recognition, including the Medical Fitness ...

419 Partner Podcast with ISSA

03 Mar 2022

Contributed by Lukas

Dan Duran is the Vice-President of Group & International business at ISSA. He has been in the training and fitness industry for almost 30 years. He st...

418 In the Trenches: The Life and Times of an Online Business with Gareth and Nicky Nock

01 Mar 2022

Contributed by Lukas

There are a lot of misconceptions about what it takes to run a successful online business…to say that it's easy is an understatement  and even ex...

417 The Value Proposition for Giving Our Industry a Voice

25 Feb 2022

Contributed by Lukas

Now is the time to take action and join your state or national alliance to preserve the longevity of the fitness industry! Hear how & why you should j...

416 Strategically Building Your Secondary Income with Carrie Kepple

22 Feb 2022

Contributed by Lukas

Set yourself and your business up to sell more than just memberships. There is so much money to made in selling the extras: supplements, shakes, progr...

415 Be an Unexpected Branding Pioneer with Billy Polson

15 Feb 2022

Contributed by Lukas

Billy Polson, BS, CSCS, is a nationally recognized performance coach, fitness entrepreneur, international speaker, and the founder/co-owner of DIAKADI...

414 Building Great Team Culture with Martin Rooney

08 Feb 2022

Contributed by Lukas

Whether you're leading a team for the first time, or if you have years of experience, there's information in today's episode that will benefit all bus...

413 Why and How to Pitch Yourself as a Podcast Guest with Brittney Lynn

01 Feb 2022

Contributed by Lukas

Do you think you have what it takes to be a podcast guest? Brittney Lynn talks about the importance of pitching yourself to expand your brand and to h...

412 Making Fitness a Part of Healthcare with Michael Stack

25 Jan 2022

Contributed by Lukas

If you are an advocate of fitness and health care joining forces then today's episode presented by the Fitness Business Podcast is a "must listen to" ...

411 The Value Proposition for Gaining, Training, and Retaining Your Staff

20 Jan 2022

Contributed by Lukas

ClubConnect is the leading fitness education, and training platform in the world. With 700 certifications and 9000 health club partnerships globally, ...

410 Five Types of Videos Gym Owners Should Be Using with Ryan Snaadt

18 Jan 2022

Contributed by Lukas

It's a new year and it is no better time to refresh how you market your club. Ryan will take us through the "food pyramid" of marketing videos startin...

409 Being the Best General Manager Starts With You

11 Jan 2022

Contributed by Lukas

"You can't pour from an empty cup," according to this week's guest, April McCullough. April is a true believer that in order to take care of others, y...

408 Getting yourself together so your business can grow with Dre Baldwin

04 Jan 2022

Contributed by Lukas

Dre Baldwin is the owner of Work on Your Game. For the past 15 years, "DreAllDay" has changed the lives of over 75 million entrepreneurs, athletes and...

407 Why What You Do Really Matters with Justin Tamsett

28 Dec 2021

Contributed by Lukas

On March 22nd 2020, the world changed and has really continued to change right up until the day of recording this podcast and quite possibly for some ...

406 Getting More Done in Less Time with Marcey Rader

21 Dec 2021

Contributed by Lukas

Marcey is a multi-certified health and productivity expert, a three-time bestselling author, and an award-winning, global keynote speaker. As the foun...

405 Boost Sales by Understanding Consumer Biases with Dan Monheit

14 Dec 2021

Contributed by Lukas

Have you wonder why people do what they do or why they buy what they buy? Today, our guest, Dan Monheit owner of Hardhat is going to answer those two ...

404 Making technology work for you with Ian Mullane

07 Dec 2021

Contributed by Lukas

Ian brings his AI knowledge to today's episode. He is both an "in the trenches" expert as well as a futurist for the industry. Ian answers some of the...

403 Thinking Ahead: Leveraging Behavioural Design in your Fitness Business

02 Dec 2021

Contributed by Lukas

Joining us on today's show we welcome Dr. Daniel Krieglstein. Dr. Krieglstein is a Behaviour Designer and Scientist. He enjoys developing hypotheses f...

402 5 Tips to Website Audits with Connie Holen

30 Nov 2021

Contributed by Lukas

Have you ever wondered if your company's website is as effective as it could? Is it easy for the consumer to navigate and is it aesthetically pleasing...

401 How fit pros can thrive and survive in this evolving fitness industry with Doris Thews

23 Nov 2021

Contributed by Lukas

Who better to teach and preach the ins and outs of the fitness business industry veteran and pioneer Doris Thews. Doris speaks the truth about not onl...

400 The Value Proposition for Revolutionizing Digital Signage

18 Nov 2021

Contributed by Lukas

It's not just about signage, it's about strategy! Join host, Sarah Pellegrino, as she speaks with the team at Digital Revenue Systems to learn why add...

399 What big box gyms can learn from boutique gyms with Kory Angelin

16 Nov 2021

Contributed by Lukas

Kory joins the Fitness Business Podcast family as a first time guest and guides us on how big box gyms can learn from boutique studios and begin to in...

398 Using Pinterest in your Fitness Business with Kate Ahl

09 Nov 2021

Contributed by Lukas

Did someone say Pinterest for fitness marketing? That is exactly what Kate Ahl, from Simple Pin Media, talks about today in our episode. Kate will giv...

397 How Enneagram can help you work better with your team and clients

04 Nov 2021

Contributed by Lukas

Sarah is an Enneagram Business and Life Coach who helps her clients and students enhance their visibility, confidence, leadership abilities, and overa...

396 Running a Successful Bootcamp Program with Lori Patterson and Jono Petrohilos

02 Nov 2021

Contributed by Lukas

Bootcamps are back baby! They are bringing in residual revenue for fitness clubs and helping independent fitness pros to capture an audience. Lori Pat...

395 Discover Strength Partner Update with Luke Carlson

28 Oct 2021

Contributed by Lukas

In this podcast partner update Chantal Brodrick speaks to Luke Carlson about some of the common challenges fitness owners face when running a gym and...

394 Marketing in Post Pandemic 2022 with Richard Toutounji

26 Oct 2021

Contributed by Lukas

Richard Toutounji has been working in the fitness industry for 20 years when at just 17 years of age he bought Australia's First Private Fitness studi...

393 The Value Proposition for Hassle-Free Music Licensing

21 Oct 2021

Contributed by Lukas

Join Sarah Pellegrino as she speaks with the SyncFloor team to learn how they are connecting health club owners and music creators in order to get gre...

392 TikTok and Your Gym Marketing with Keenya Kelly

19 Oct 2021

Contributed by Lukas

TikTok is a video-sharing focused social networking service.  It hosts a variety of short-form user videos, from genres like dance, comedy, and educa...

391 Legal Essentials for Fitness Owners and Managers with Corey Sterling

12 Oct 2021

Contributed by Lukas

Corey Sterling is an attorney and the founder of Conscious Consul.  Corey brings a unique energy to his episode. He makes law fun and has a talent fo...

390 How to differentiate your personal training business from others with Carl Smith

05 Oct 2021

Contributed by Lukas

Carl Smith is the owner, business coach and trainer for Concepts Fitness Consultancy. With over 25 years in the Fitness Business and more specifically...

389 Outsourcing Your Gym Tasks For More Profit and Time by Scott Rammage

28 Sep 2021

Contributed by Lukas

A virtual assistant can save you time and money, according to our special guest Scott Rammage. As a gym owner or manager spending time on duties that ...

388 Your Signature Program will Drive Profit with Jessica Maurer

21 Sep 2021

Contributed by Lukas

Jessica H. Maurer is a fitness business consultant and strategist who has presented and consulted for many brands internationally. Today, Jessica is h...

387 The Value Proposition for Stopping Tailgaters and Protecting Profits

16 Sep 2021

Contributed by Lukas

Join host, Sarah Pellegrino, as she speaks with NRG Lab's Luther White and Camio's Carter Maslan and Larissa Duzhansky on Camio, a long-awaited tailga...

386 How to make $1 million in personal training in your business with Jeff Russo

14 Sep 2021

Contributed by Lukas

Finding a personal training sales advisor amongst your pt staff is the key to success in increasing your pt revenue. Not all trainers are good at sell...

385 Tips to Buying a Fitness Franchise with Rick Morgin

07 Sep 2021

Contributed by Lukas

Rick Morgin is from The Franchise Consulting Company. Rick's passion for Franchise consulting comes from helping clients through their journey toward ...

384 Thinking Ahead: Strategies to Empower your Staff and Achieve Greater Business Success.

02 Sep 2021

Contributed by Lukas

On today's show we welcome Sunjay Nath. Sunjay is a world renown motivational speaker and author of the 10-80-10 principal. In this show we dive into ...

383 Keeping your staff from competing with you

31 Aug 2021

Contributed by Lukas

In this episode, our industry experts Jon Nasta, Allison Flatley and Seth Hazen will discuss their views on how covid has affected the fitness indus...

382 Putting Logic, Sweat, and Emotion into your Sales Process with Dylan Webster

24 Aug 2021

Contributed by Lukas

Dylan Webster is the Managing Director of the Fitness Sales Academy and the author of Fitness Sales: Logic, Seat, Emotion. Dylan is motivated to chang...

381 The Value Proposition for Franchising in Today's Market

19 Aug 2021

Contributed by Lukas

It's no secret that the real estate market and interest in fitness is at a peak high right now, so Sarah Pellegrino, host of The Value Proposition fou...

380 Creating Inclusive Practices in Your Business with Kia Williams 33:26

17 Aug 2021

Contributed by Lukas

Kia Williams provides an eye opening episode about inclusion and diversity. Kia preaches that not only is this important amongst your staff, but your ...

379 Get inspired to do what's possible with Keith Burnet

10 Aug 2021

Contributed by Lukas

Did you ever want to check off a personal goal off your bucket list? Today's guest, Keith Burnet, did exactly that! Keith Burnet the CEO of Global Mar...

378 How to Generate Organic Leads for Your Fitness Business

05 Aug 2021

Contributed by Lukas

Do you ever feel like you spend hours creating and posting content on your social media pages, but it just doesn't get the response, cut through or en...

377 Finding and Hiring Group Fitness Instructors with Staci Alden and Lauren George

03 Aug 2021

Contributed by Lukas

Group Fitness experts Staci Alden and Lauren George pair up to discuss one of the current issues in group fitness: finding and hiring group fitness in...

376 Myzone Partner Update with Dave Wright

29 Jul 2021

Contributed by Lukas

Tune into this months podcast partner interview featuring the Group CEO of Myzone, Dave Wright. A must listen episode for all Club Owners and Operator...

375 Keeping calm when chaos is all around you with Tom Shea

27 Jul 2021

Contributed by Lukas

In this episode, guest Thom Shea explains what the 3 Simple Things are to lead during chaos. His leadership style, of which he learned from the Navy S...

374 The Value Proposition – Anniversary Episode: How to Win in 2021 & Beyond

22 Jul 2021

Contributed by Lukas

One guest from each of the 13 companies TVP Host, Sarah Pellegrino, has interviewed join her for a special anniversary episode. You'll hear company & ...

373 In The Trenches: Re-igniting and Re-Engaging Members

20 Jul 2021

Contributed by Lukas

Sheay Wheeler is the proud owner of The Function Room, a personal training studio located in Australia. Sheay is passionate about fitness and as a tra...

372 Building a secondary income for Fit Pros

13 Jul 2021

Contributed by Lukas

Aimee Nicotera is the creator of online fitness program E5 Collective. Aimee has over 25 years of experience in the health and fitness industry, havin...

371 In the Trenches with Brandon Bennett: Personal Training

06 Jul 2021

Contributed by Lukas

Want to grow your personal training department for 2021? Take a listen to this week's episode as industry expert, Brandon Bennett, shares what has wor...

370 Unique and Thrifty ideas any club can implement to improve member experience

29 Jun 2021

Contributed by Lukas

Crystal's unique ideas makes this episode one you can't miss. Who doesn't want to make a lasting impression with their members while working within a ...

369 Legacy: What the fitness industry can learn from the All Blacks with James Kerr

22 Jun 2021

Contributed by Lukas

James Kerr is a bestselling author, speaker and business consultant specializing in defining, designing and delivering change for leaders of world-cla...

368 The Value Proposition for Industry Associations with IHRSA

17 Jun 2021

Contributed by Lukas

Join host, Sarah Pellegrino as she discusses the important anchors that make up IHRSA with Brent Darden, their new and improved membership options wit...

367 The Future of Fitness Technology with Dr Michael Rucker

15 Jun 2021

Contributed by Lukas

Discover the fast forward movement of technology in the fitness industry since the start of the pandemic. Dr. Michael Rucker breaks down how the pande...

366 Turning a passion into a fitness career with Sarah Luna

08 Jun 2021

Contributed by Lukas

Sarah Luna is the President of Xponential Fitness, a curator of leading brands across each vertical of the boutique fitness industry. Sarah's story of...

365 Thinking Ahead: Enhancing your Member Experience Approach

03 Jun 2021

Contributed by Lukas

Joining us on today's show we welcome Jeff Tobe. Jeff is one the most dynamic certified professional speakers in the world. He is the author of Colori...

364 In the Trenches with Hank Ebeling: Service That Members Love

01 Jun 2021

Contributed by Lukas

Hank turns up the heat on the customer service and customer experience. By making a few small changes, to your level of customer service, your club ca...

363 Tribe Team Training Partner Update with JP Richard

27 May 2021

Contributed by Lukas

In this podcast partner interview Chantal Brodrick chats to the President of Tribe Team Training North America, JP Richard, about their plans for 202...

362 Goal setting has evolved and it is the key to usage with Christian Swann

25 May 2021

Contributed by Lukas

Take your goal setting to a whole new level! Christian Swann shares with me how you, the listener, can throw out your outdated way to set personal goa...

361 The Value Proposition for Engaging with Members Through Events with Les Mills

20 May 2021

Contributed by Lukas

As our lives begin to get back to a level of normalcy and your members transition back to your clubs, it's more important than ever to capitalize on t...

360 The ONE thing every boutique studio owner needs to survive with Christa Gurka

18 May 2021

Contributed by Lukas

Christa's energy and passion for boutique fitness shines brightly in this episode of The Fitness Business Podcast. She delivers an important message t...

359 Fanatics Fitness Panel: What's Happening in the Business For Fitness Clubs in 2021?

12 May 2021

Contributed by Lukas

The Fitness Business Podcast Fanatics share their views on the new direction of the industry, post-covid. They discuss their thoughts and insights on ...

358 How to Find & Attract Top Talent For Your Business

06 May 2021

Contributed by Lukas

Named as Canada's most promising young HR leader, Jomana Elwenni is a strategic HR Executive with progressive experience in demanding, global environm...

357 Increasing Your Leads Through Referrals With Michael Griffiths

04 May 2021

Contributed by Lukas

Most fitness businesses hear the word "referral" and think of member or client referrals, but in this episode, Michael delivers an amazing insight on ...

356 Why Buy a Strength Training Franchise in 2021

29 Apr 2021

Contributed by Lukas

Life is too short not to love your work. Discover Strength, believes you should be able to build the career you want while doing work that changes l...

355 Staff Training Boosts Retention with Pete McCall

27 Apr 2021

Contributed by Lukas

In this episode, Pete McCall discusses the importance of staff training and making your team members better by focusing on individual and team develop...

354 The Value Proposition for Reimagining Industry Partnerships

22 Apr 2021

Contributed by Lukas

As the fitness industry comes back stronger than ever in 2021, now is as a great time to reimagine your business: who are you aligned with? Who are yo...

353 Cumulative Advantage: How to Build Momentum for Your Ideas, Business, and Life Against All Odds with Mark Schaefer

20 Apr 2021

Contributed by Lukas

Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is hailed as one of the top marketi...