32. Ray Titus, CEO Of United Franchise Group On Growing A Portfolio Of Coworking Brand Flags

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Recorded20 Dec 2022

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Connect with Giovanni on LinkedIn Find Jamie on the Everything Coworking Podcast Resources Mentioned in this Podcast: Ray Titus on LinkedIn Venture X website United Franchise Group website Ray Titus is the founder and CEO of United Franchise Group - they have 10 brands, 1600 franchisees in 80 countries…including Venture X and Office Evolution. The combined two brands, with more than 130 locations worldwide make UFG the fourth largest coworking operator globally behind IWG, WeWork and Industrious. Ray shared that their franchisees are starting to implement a "hub and spoke" model with a Venture X at the center, surrounded by suburban Office Evolution locations. Ray envisions growth through the "Bonvoy" strategy of offering multiple brands under one main umbrella, giving franchisors and consumers the ultimate in workspace choice. In this episode, Ray dives into how he discovered Venture X, how the coworking parent company, Coworks, will continue to grow, and what makes a franchise model successful.

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