Food Marketing Nerds Restaurant and CPG Marketing Podcast

How to Compete Against Industry Giants with Shauna Martin

01 Jul 2020

Audio

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Today we're sitting down with Shauna Martin, the founder and CEO of Daily Greens. Shauna started her career in corporate law, and after being diagnosed with breast cancer in her early 30's, she discovered her passion for green juice and plant-based nutrition. Her green juice recipes had a profound impact on her own well-being, and wanting to share that benefit with the world, she set up shop at her first farmer's market. As you may have guessed by the fact that she's on this podcast, those initial batches sold pretty well, and Daily Greens became one of the companies to kick start the green juice movement. Fast forward to today, and you can find Daily Greens on the shelves of every major retailer across the country. While dealing with everything from the ups and downs of the green juice category to competitors getting acquired by the Coca Cola's of the world, Daily Greens has managed to stay independent and remain a key player in the industry. In this episode, you'll learn: How to scale operations when your product goes national What characteristics you should look for in your next hires And how recipe content led to Daily Greens becoming a household name Check out Daily Greens online and on social: Instagram Facebook Twitter

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3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

13:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

13:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

01 Jan 1970

Fin de Semana

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Food Marketing Nerds Restaurant and CPG Marketing Podcast

How to Compete Against Industry Giants with Shauna Martin

This episode hasn't been transcribed yet

Other recent transcribed episodes

3ª PARTE | 17 DIC 2025 | EL PARTIDAZO DE COPE

13:00H | 21 DIC 2025 | Fin de Semana

12:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

13:00H | 20 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

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