In this kickoff to a four-part series, lawn care veteran Kevin Salters—who's worked with industry giants like TruGreen, Russo, and BrightView—unpacks his 40+ years of experience to teach you how to price your services right. From knowing your numbers to staying profitable in a competitive market, this episode is a must-listen for anyone serious about making money in lawn care. 🎟️ Equip Expo 2025 👉 Save 50% off Equip Expo Ticket w/ Promo Code PAUL (Click Here) 📲 Connect with Paul - Visit Official Website 🛠️ Paul's Recommended Tools & Professionals Helium SEO - Landscaping Digital Marketing Services 💻 Horizon360 – All-in-one contractor business software - Click Here 📞 CallRail – Track where your leads are coming from - Click Here 📚 The Landscaping Bookkeeper – Know your numbers, stress less - Click Here 📈 Lawn Care Launch - Click Here 🌐 Footbridge Media – Get a pro lawn care website - Click Here 🎬 VIP On-Demand: Lawn Care Life Conference 🎥 Watch All Replays Now — Includes Brandon Gray, Andy Mulder, Jason Creel, Paul Jamison & more. Learn pricing, profit, burnout prevention, and how to scale smart. 📦 Business-Building Resources by Paul Price Increase Letter Template Contract Templates Know Your Numbers Paul's Most Popular Business Books: How to Build a Thriving Lawn Care Business Cut That Grass and Make That Cash 🌿 Paul Recommends Jarvis Poison Ivy Soap: Click Here to Order Relay's Online Banking: Click Here to Open an Account Disclaimer: Relay is a financial technology company and is not a bank. Banking services provided by Thread Bank, Member FDIC.

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“What did the council decide on item 42?” — answered with the speaker and the moment.