Maximizing Your Profits During the 2026 Spring Rush
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What is the overall goal for lawn care businesses during the spring rush?
Hello and welcome to the Green Industry Podcast, your go-to guide for building a more profitable and thriving lawn care and landscaping business. Your host, Paul Jameson, is the author of five best selling books, including Cut That Grass and Make That Cash, and his latest, Level Up Your Money. All available on Amazon and Audible. Now, get ready for more expert insights and practical strategies. to boost your business and level up your life. Here's Paul Jameson.
Well, the sun is out and the grass is probably waking up, depending on where you live in the world, and the phones are starting to ring a ding-ding, ring off the hook. Well, folks, the spring rush can either make your year or break your spirit. Most guys and gals are busy, but my question is. Are you profitable? See, we're gonna move, well, hopefully this year, we're gonna move from working hard, and I say that in quotations because everyone's bragging on social media how hard they're working. But my question is, who is earning their maximum amounts? Meaning who's who's um maximizing their earnings? Maybe that's a smoother way to say it, Mr. Producer. So that is what we're gonna talk about on today's program.
I am Paul Jamison down here in bright and sunny Florida. And the title of today's episode, I think we're gonna go with maximizing your profits during the twenty twenty spring rush. The goal is not to be busy, although you probably should be very busy during the spring rush. But the goal is to be profitable. To really Do a good job earning uh during this incredible uh season that we call the spring rush. So we're gonna dive right into it. I jotted down some notes of how we can be more profitable if you're in a lawn care business this spring. So number one. And I learned this from my friend Naylor Talia Farrow uh a long time ago, but route density truly is king. So if you're wasting time during the spring rush driving 20 minutes between yards, you're losing money.
They call that windshield time. And The the five around strategy is if you get one house In a neighborhood. Hopefully it's strategic. You've you've targeted this is the neighborhood I want to work in. The goal is the five around is to try to get the the the the neighbors around that house. So target the five houses immediately around that house, right? There's a house to the left, there's a house to the right, there's a house across the street, maybe there's a few houses across the street, maybe there's a house behind those those literal next door neighbors, literal of your property, try to target them and try to really break into neighborhoods. I live in Florida now, but when I lived in Atlanta. There's a a stump grinder.
His name's Scotty. And I didn't know how to stump grind. I mean, I knew how to do it, but I didn't want to go through the hassle of going to the Home Depot and renting the stump grinder machine and and grinding the stump and all the PPE and just it's it's a it's uh, you know, the the you can be grinding a stump and if you don't have like the cardboard um or not cardboard, but like uh Scotty would always bring these like big um Wooden pieces that he he custom made it them, but but basically he put it around the stump. So while I was grinding the stump, if any pieces like flew out, it would hit these big like um wooden board things that he made. So it would never like go and hit a house or someone walking by or anything like that.
Well anyway, I don't want to go through all that hassle. So I would just hire Scotty to grind my stumps. I remember one job we did, he grinded over a hundred stumps. We we um Cleared out a a gigantic backyard out. Shout out to Tony Rudolph in Lake Ocone, actually. Uh Great Waters neighborhood. Well, anyway. Scotty uh was talking to me. I was um I think it was in my second year or later in my first year of business. But anyway, I was a brand new business. And I was in this fancy country club. And uh Doing this really nice yard. And and uh we actually um ripped out their front yard and we gave them all new Zoisia sod, front yard, backyard, Zoja sod, stunning property, stunning uh Zoia just looks fresh.
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