The Big Announcement: Profit Accelerator LIVE is Here!
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What is the purpose of the Green Industry Podcast and who is hosting this episode?
Hello and welcome to the Green Industry Podcast, your go-to guide for building a more profitable and thriving lawn care and landscaping business. Your host, Paul Jameson, is the author of five best selling books, including Cut That Grass and Make That Cash, and his latest, Level Up Your Money. All available on Amazon and Audible. Now, get ready for more expert insights and practical strategies. Strategies to boost your business and level up your life. Here's Paul Jamison.
Welcome back to the Green Industry Podcast. I'm your host, Paul Jameson, down here in beautiful sunny Florida. I hope the weather is nice in your neck of the woods. Today on the program, we have part two with my friend Naylor Taliaferro. He is from Clean Cut Lawn Care up there in Midlothian, Virginia. And you may probably have known him from his um internet stuff, which is under LCR Media, which stands for Lawn. On care rookie media. And Naylor is a friend of the program. He's been on as a guest more than anybody else. And I feature him a lot and promote him because he truly cares about seeing transformation in your business. And what I mean by that is Is off air. Naylor and I have had many, many conversations.
And I can just tell his heart he really cares about people and he really cares about what's right for the community. And it's just refreshing when somebody's motives are clean and pure and really a servant. being a servant. And so anyway, I wanted to get Naylor on the program. I know he has A new he he hosts all kinds of events in our industry all throughout the year, all into so many different cities. It's hard to keep up with it all. Uh, but I know he's launching this year a brand new event uh for the very first time ever called Profit Accelerator Live, uh, where uh John Pajak and um Eric Triplett and Naylor are going to be teaching us how to price our services and most importantly how to increase our profit.
Okay. Which is such a struggle, even for me as so many years in business, it's just challenging. And so having the right um mindset and actual skill set to make sure that we are profitable is something that I want Naylor to talk about on today's program and just just give him uh the time and the space here too. share what this event is all about. So this is part two. We had part one um on our previous episode. And uh today we're gonna talk about Naylor's event. So without further ado, here's the man, the myth, the legend, Mr. Naylor Talia Farrow. Well speaking of Pay Jack, um he's gonna be you guys are gonna be doing an in-person event to talk more about this. Uh can you tell us more?
Yeah. So um yeah, speaking of payjack, right? He he's he's we we know him as the numbers guy. He's all about profits. And we're putting together a special event. So I've had the LCR Summit for a few years now, and that is kind of like all the foundational principles to build your business. And we're talking we talk about marketing, employees, hiring, training, um, profits, all all all of the all of the uh all of the main pieces. Pillars for your business at the LCR Summit and a lot of different speakers, but I wanted to extract the profits part of that because it's so critical. Because I just keep, like I said in the beginning of this episode, I talked to so many of you. That are struggling with pricing, route density, just profits in general.
And you think by you think working more is going to get you more. Well, that's true. It's gonna get you more trouble, more headaches. It's gonna get you more exhausted. It's gonna get you more broke. Because if you don't have your profits set up properly, like if you don't have your numbers, you don't even know your numbers, you don't have budgets, you don't have things set up in a way where you're actually profitable, you're really just working for nothing. You're you you really end up Having the lowest paid job you've ever had and working the most you've ever had for it. So don't don't be like, don't be that. Don't do that. And if that's you, I'm here for you. And and I get it. I was almost like that in the beginning.
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Chapters
5 chapters
1
What is the purpose of the Green Industry Podcast and who is hosting this episode?
0:03–4:55
2
Who is Naylor Taliaferro and what events has he hosted for the lawn‑care community?
4:55–9:26
3
What is Profit Accelerator LIVE and why was it created?
9:26–14:51
4
Who is the ideal attendee for Profit Accelerator LIVE and what problems does it solve?
14:51–19:31
5
What specific profit‑boosting strategies and networking opportunities will be taught at the event?
19:31–22:26
Speakers
3 identifiedMore from Green Industry Podcast
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Reevaluating Your Time and Business Worth with Jonathan Pototschnik at Equip Expo
Premium Pricing and Retaining Top Talent in Landscaping
Building Generational Wealth with Dave Ramsey's 7 Baby Steps
The Social Media Strategy That Actually Makes You Money
Why You Should Be Charging $100+ Per Man-Hour with John Pajak