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Halford & Brough in the Morning

Dhali With A Canucks Update + What We Learned

29 May 2026

Transcription

Chapter 1: What updates did Rick Dhaliwal provide about the Canucks?

9.11 - 12.695 Unknown

It's time for Rick Dollywall.

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13.416 - 31.422 Mike Halford

It's time for Rick Dollywall. It's time for Rick Dollywall. It's time for Rick Dollywall.

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31.402 - 51.79 Unknown

8.04 on a Friday. Happy Friday, everybody. Halford Brough, Sportsnet 650. Halford and Brough in the morning is brought to you by Sands & Associates. Are you drowning in tax debt? If you are, Sands & Associates can help to reduce your debt by up to 80% with no upfront fees. Visit them today at sands-trustee.com. We are now in hour three of the program.

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51.888 - 64.663 Unknown

Rick Dollywall is going to join us in just a moment here to kick off Hour 3. Hour 3 of this show is brought to you by the BC Construction Safety Alliance. Making safety simpler by giving construction companies the best in tools, resources, and safety training.

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Chapter 2: What are the implications of the CFL's move to DAZN?

65.044 - 67.967 Unknown

Visit them online at bccsa.ca.

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68.648 - 78.199 Jason Brough

I'm just getting mentally prepared for this Dollywall hit. We are coming to you live from the Kintec studio. Step strong with orthotics and footwear from Kintec.

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78.466 - 97.703 Unknown

Our next guest set the internet ablaze yesterday with his scorching hot take on the CFL media rights development yesterday, including moving to a streaming platform on DAZN. Rick Dollywald joins us now on the Halford & Brough Show on Sportsnet 650. What up, Ricky D? Alfred, it's five after. What are you doing?

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97.803 - 106.796 Rick Dollywall

I got to figure out what DAZN is. I got to Google DAZN and figure out what DAZN is. And then you got to pay for it.

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107.037 - 109.1 Jason Brough

Then you got to pay for it. But I know it's not about the money.

111.143 - 113.206 Rick Dollywall

Brof, I saw the shot you took on me on Twitter.

Chapter 3: How are sports fans reacting to subscription services?

113.266 - 138.459 Rick Dollywall

Now, let me get this out of the way. Okay. I've never heard of DAZN in my life, and I won't be watching CFL games on it. I'm already paying for cable. That gets me TSN and sports. That's good enough for me. It's not about the money. You keep saying it. It's the constant barrage of getting hit yearly with these additional costs. First the Canucks, then the Whitecaps, and now the Lions.

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138.619 - 149.591 Rick Dollywall

Where is it all going? Let me ask you. Where is this nonsense four to six to ten years? Are we going to be paying $500 a month to see the local team someday? We got a choice.

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Chapter 4: What challenges do sports leagues face with streaming?

149.972 - 160.397 Rick Dollywall

You don't have to watch. Like, people are getting fed up with extra costs. Inflation is sky high. I don't know if you guys have noticed that. Bag of groceries now is $60. But it's not about the money.

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160.477 - 161.598 Jason Brough

It's not about the money. Remember.

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162.54 - 176.1 Rick Dollywall

Whoa, whoa, whoa. Stop, stop. CFL fans gave their fans a new choice. It's one I won't be buying. Do you know why the Whitecaps don't announce their numbers for their Apple broadcast? Because you know why? They're horrible.

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Chapter 5: What are the financial concerns for the CFL moving forward?

176.12 - 200.784 Rick Dollywall

They're horrible. They're horrible. The CFL will be the same. Why should I pay to watch Winnipeg play Ottawa on a Saturday night when 95% of the other games are for free? It used to be simple, watching sports. Now they're making it more and more difficult with 500 different outlets. That's not for me. And, Bruff, it's not about the money. It's the inconvenience. It's the hassle.

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201.164 - 219.712 Rick Dollywall

They make you work to watch sports. Watching sports should be the easiest thing in the world. It's not anymore. And I have a ton of support. I see all the people saying Dolly Well is an idiot, but I had a lot of people and probably all over 50, 55, 60 that are saying, you know what?

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Chapter 6: How does inflation impact sports viewership costs?

219.733 - 223.138 Rick Dollywall

We're with you. We're tired of paying for 20.

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223.638 - 224.54 Jason Brough

Not about the money though.

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225.361 - 239.91 Rick Dollywall

Nope. It's not. It's the inconvenience. It's the hassle. It's saying to yourself, by the way, where's the game tonight? Where's the game tonight? Oh, let me go check. And then you got to find out where the game is. It's a hassle, bruv. Like what part of that don't you get?

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240.391 - 244.736 Jason Brough

Well, I totally understand it. But you keep saying it's not about the money.

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Chapter 7: What cultural changes are influencing sports team management?

244.816 - 251.784 Jason Brough

And then you talk about inflation and the money. Like clearly part of it's about the money, right? Clearly part of it is about the money.

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252.965 - 272.228 Rick Dollywall

Yeah. Okay. Part of it is and part of it is not. But I can tell you right now, there was a time, a beautiful time, in a beautiful decade called the 80s, where we went to two or three channels, and that's it. And you didn't have to pay for anything. You just watched, and you didn't have to check listings to see where the Canucks game was because you knew it was on.

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272.377 - 278.666 Rick Dollywall

at BCTV, and it was only a game of the week, but we were happy with that. You knew you got your football on CBC, right?

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279.147 - 284.975 Jason Brough

Dolly, can I make an observation? Yeah. You are stuck in the 80s, buddy. I am.

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Chapter 8: What lessons can we learn from historical sports broadcasting?

285.116 - 315.242 Jason Brough

There's no question. But why? You constantly talk about the industry and how good it was back in the day and how easy everything was. Yes. But why? Why? So it's nostalgia and it's useless because the world changes. I don't actually disagree with you about the hassle of the DAZN thing. I don't know it's going to work.

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315.56 - 338.718 Jason Brough

But I also look at it from the CFL's perspective where they're desperate for money and they had a platform come up to them, a platform that is looking for content that is in this aggressive content phase and gave them a lot of money for it. And I don't know if the CFL was in a position to say, no, we're going to turn that away.

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338.758 - 356.289 Jason Brough

Because, you know, you're always talking about how important the CFL is. And you've got to go out and support it. And, you know, but then you're like, yeah, but I'm not going to like download an app. and spend money to watch it.

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357.19 - 380.599 Jason Brough

What I was laughing at yesterday was you patting yourself on the back for saying nobody's a bigger supporter of the CFL than I am, and then being like, actually, I'm not going to download this app and pay for it, though. I'm not that big a supporter. And I sometimes wonder, I sometimes wonder, Rick, if you've lost touch a little bit with what the fan goes through today,

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380.579 - 386.608 Jason Brough

I'm going to ask you, when was the last time you paid to go to a game in Vancouver?

387.969 - 407.89 Rick Dollywall

It's been a while. It's been a while. I'm not going to lie to you. Listen, Donnie and I, we got season tickets to the Lions. We go. I go to Giants games. I go to South Surrey Eagles games. When I want to go, I'll go to games. But then you got to get up, get out of your house, and go and pay. I don't have an issue with that.

408.23 - 432.268 Rick Dollywall

But to make you pay while you're sitting in your living room, I got an issue with that. Here's another thing I want to say to you. Everybody says DAZN is to get young viewers. That's great. But make sure you realize the buying power for CFL advertisers is not a 25-year-old. It's a guy over 50. Get those young people watching so they can become fans for decades. So let me get into this.

432.369 - 456.394 Rick Dollywall

Why does All Sports Radio target men 25-54? Get the young listeners so when they're older, they got the buying power to buy what you're selling. Last year at the Grey Cup, this MGM guy was singing. I get it. But did the CFL get 20,000 new season ticket holders at age 25 because of this guy? No. The buying power remains with the men until they retire. That's the reality in sports.

456.434 - 481.543 Rick Dollywall

The CFL is no different. I get why they're doing it. But I don't have to like it, and I don't have to purchase the games, and I'm not going to. But the buying power remains with men over 50, I believe, until 65. And that thing about all sports radio should be 25 to 65, not 25 to 54, because those are the guys that go out and buy what the advertisers are selling the CFL sponsors.

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