In December 2020, the UK signed its first post-Brexit trade deal with Turkey, safeguarding a £18.6bn relationship. But how did Turkey become so important for UK business?In this episode of All About Business, I’m joined by Livio Manzini, Chairman and CEO of Bell Holding, a packaging and services company based in Turkey. We explore Turkey’s secret to efficient manufacturing, why trade wars are bad for everyone, and why ditching the Gregorian calendar might be good for business.Livio Manzini has been the Chairman and CEO of Bell Holding since 1993. Bell Holding owns packaging and services companies, which includes Reed Recruitment Turkey. Livio is also an Honorary Chair of the Italian Chamber of Commerce and Industry in Turkey, where he fosters economic relations between countries by promoting bilateral trade, supporting SMEs, and promoting sustainability initiatives.Timestamps01:43 Who is Livio Manzini?08:15 The Gregorian calendar15:35 Bell Holding, Turkey21:15 Where the trade war is heading25:13 Why the US and Europe have failed to compete in manufacturing27:13 The four-day vs five-day work week29:26 Livio on tariffs30:38 Advice for businesses in a fractured world36:30 Where to find opportunities38:04 Generational businesses and succession planning42:41 Advice on starting a dream business43:43 The relationship between service businesses and manufacturing businesses46:45 Climate changeLinksFollow Livio Manzini on LinkedInVisit Bell Holding's websiteFollow James Reed on LinkedInAll About Business is brought to you by Reed Global. Learn more at https://www.reed.com/?utm_medium=AABshownotes.This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk

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