'No more delays', Grand Theft Auto 6 to be released soon
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What is the announced release date and pre‑order schedule for GTA 6?
Time for our daily tech and business report. Business anchor Jason Brooks touched on this. The highly anticipated and often delayed Grand Theft Auto 6 has a release date. For a closer look, we head to the KCBS Ring Central Newsline and speak with Bloomberg's Jason Schreier. Jason, thanks for the time.
Hello, Holly. It's good to be back.
Okay, so when is, first of all, I guess they're going to start taking pre-orders this month, right?
Tomorrow, on Thursday, they're opening up pre-orders for the game, which essentially is their way of saying, hey, don't worry, we're not going to delay this thing again.
Because it's supposed to be out when?
How much will the standard and ultimate editions of GTA 6 cost?
It's supposed to be out November 19th. People had been a little skeptical because it was first announced for fall 2025, then it slipped to May 26, 2026, then it slipped again. But this time it's not moving.
And there was also the expectation that maybe they would charge an arm and a leg
for
it.
That's what analysts were thinking. People were speculating that they could go up to $100 for sales of the base game, which would be way above the price of most video games. Most of these premium, big-budget video games go for around $70, with a couple here and there that go for $80, including Nintendo's Mario Kart. And they announced today that GTA 6 will rest at $80 for the baseline version, although there is a premium, upgraded version They call it the ultimate edition that will go for 100 bucks.
Talk about how big of a deal this is, because I admit it's been a number of years since I played GTA.
What sales numbers are analysts predicting for GTA 6’s launch?
But I wonder because it sounds like a lot of other competitors are like waiting and kind of hedging their bets as to when it was going to be released because they didn't want to have to go up against it.
Everybody is steering clear. Yeah, this game is a big deal. It's on track to be one of the biggest entertainment launches of all time, if not the biggest. The previous game in the franchise, GTA V, has sold a remarkable 230 million units, which makes it the second best-selling game of all time, second only to Minecraft. And if this one is any close to that, then yes, this will be a pretty spectacular launch for Rockstar Games.
What's your expectation for the presale orders tomorrow?
It's going to be big. I mean, there are going to be presales. They're opening them up tomorrow and people will be able to continue pre-ordering the game up until November.
How is Rockstar planning to market GTA 6 ahead of release?
So there isn't some sort of rush to get to it tomorrow, especially because Most people are buying the game digitally, meaning you don't have to worry about copies running out because there's no limit there. That said, I mean, I think this is the type of game where they are likely selling certainly more than 10 million units. I'm guessing even that would be conservative on launch day. I'm guessing they're expecting in the multiple tens of million units in that kind of first launch period.
Is this the kind of thing where people wait and they go, nah, I'm just going to wait and hang out and see, you know, what the reviews are, whether people really like it. And then you get caught up in that, you know, FOMO.
Absolutely. And I think that as we get closer to the release of the game, there's going to be a media blitz where Rockstar is going to be taking over market. They'll be taking over billboards, doing marketing campaigns, sending out review copies, etc.
Why do critics expect GTA 6 to receive strong reviews?
I'm sure you'll see TV commercials, the whole shebang from pages of magazines, hopefully some good Bloomberg coverage as well. And I think a lot of the game's success will be dependent on how it does critically. And Rockstar's previous game, which actually was Red Dead Redemption 2 that came out in 2018, is one of the best reviewed games of all time. And if GTA 6 is kind of on par with that or better than that, then I think we'll see a humongous spike in sales.
Has Rockstar ever had a dud with any of the GTAs?
Well, so the GTAs have not had any duds, no, in recent years. I mean, the kind of the modern iterations of the GTA series, which really started in GTA 3.
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Chapters
6 chapters
1
What is the announced release date and pre‑order schedule for GTA 6?
0:00–0:37
2
How much will the standard and ultimate editions of GTA 6 cost?
0:37–1:33
3
What sales numbers are analysts predicting for GTA 6’s launch?
1:33–2:28
4
How is Rockstar planning to market GTA 6 ahead of release?
2:28–3:23
5
Why do critics expect GTA 6 to receive strong reviews?
3:23–4:21
6
What is the track record of previous GTA titles and Rockstar’s games?
4:21–5:07
Speakers
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