Don't Build Tech, Solve Real Problems: Lessons from Hubtel's Success - Hans Nilsson

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Recorded17 Mar 2025

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Show notes

We explore how African tech companies can leapfrog established markets by focusing on practical problem-solving instead of technology for its own sake. Hubtel's journey reveals valuable lessons for entrepreneurs looking to build lasting tech businesses that make a meaningful impact across Africa.• Technology in Africa offers immense untapped opportunities and potential to leapfrog established markets• The Citizen app in Ghana consolidates government services efficiently, something that would take years to implement in the UK• Mobile money thrives in Africa but barely exists in Europe, creating unique opportunities• Young entrepreneurs should focus on solving practical problems with technology rather than being "tech businesses"• Hubtel transformed ECG's payment system from -7% annual growth to +128%, implementing the solution in just four months• Companies should consider international expansion earlier than conventional wisdom suggests• Expanding the same service to neighboring countries often carries less risk than developing entirely new services at home• An IPO represents a "very realistic future possibility" for Hubtel as it thinks about becoming a multi-generational institution• Successful expansion requires finding underserved markets rather than competing head-on with established playersSupport the showWatch the video episode of this on YouTube - https://linktr.ee/konnectedminds Host: https://www.instagram.com/derrick.abaitey/ Join Entrepreneurs Community: https://www.skool.com/konnected-academy

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