Leveling Up with Eric Siu

How Tech Entrepreneurs Can Also Be Creative With Christiane Lemieux Of 'The Inside'

12 Oct 2020

Contributed by Lukas

In almost all situations, the more personalized the piece, the more you will have to pay, and the waiting time for made-to-order is months, but it doe...

7 Years of Agency Operating Lessons (Part 3)

08 Oct 2020

Contributed by Lukas

Today, we are going to talk about seven years of operating lessons from taking over my ad agency! This is a multi-part series that talks about the mos...

Mario Nawfal Reveals Little Known Growth Hacks That Will Make A Big Difference In Your Business

07 Oct 2020

Contributed by Lukas

Most people create the product they have in mind and then try to build a brand around it, but not Mario Nawfal, the CEO of the Athena Group of Compani...

Low Risk Investments to Create Wealth: What It Means to Be a 'Dhandho' Investor

06 Oct 2020

Contributed by Lukas

In the 70's the Patels from India created a method for acquiring motels and in time earned a massive fortune that could take care of their entire fami...

How To Transition From Startup Founder To $18B Public Company Leader With Zoominfo CEO Henry Schuck

05 Oct 2020

Contributed by Lukas

Today we talk to Henry Schuck, Co-Founder and CEO of ZoomInfo (formerly DiscoverOrg) about best practices for steering the ship of a startup and scali...

How Intellimize Increases Conversion Rates By An Average of 46% 😯

30 Sep 2020

Contributed by Lukas

From an airplane designer to a marketing expert, today we are joined by Guy Yalif, the co-founder and CEO of Intellimize, a company that automatically...

Roland Frasier Reveals His Proven Formula to Win At Investing (Exclusive Sneak Peek: Virtual Event)

22 Sep 2020

Contributed by Lukas

This is a special bonus episode where we take a sneak peek into our virtual event and share a portion of one of the talks from the event. In this epis...

How Craig Clemens Sold Over $3B Over Products With Copywriting

16 Sep 2020

Contributed by Lukas

Although marketing has evolved a great deal over the past 100 years, the same principles still apply because human psychology has not changed. This is...

7 Years of Agency Operating Lessons (Part 1)

10 Sep 2020

Contributed by Lukas

Today, we are going to talk about seven years of operating lessons from taking over my ad agency! This is a multi-part series that talks about the mos...

How Smartsheet Built a $270M Revenue Machine Using Creative Marketing with CMO Anna Griffin

07 Sep 2020

Contributed by Lukas

The more agile companies can be in the current volatile landscape, the better. Smartsheet is a collaboration software platform that helps companies op...

How TravelPerk CEO Avi Meir Navigated The Rough Waters of COVID-19 Without Letting Anyone Go($133M Raised!)

02 Sep 2020

Contributed by Lukas

Business travel may not be happening as frequently anymore due to the COVID pandemic, but that does not concern today’s guest, Avi Meir. He is CEO a...

Your New Executive Will Fail if They Don't Do This During Onboarding

01 Sep 2020

Contributed by Lukas

What does it take to be successful as a new CEO? Whenever you're joining a new company, it's important to avoid rocking the boat at the beginning. In ...

How B2B Companies Convert Their Best Accounts Way Faster with Vin Turk, COO of Madison Logic | Ep. #382

26 Aug 2020

Contributed by Lukas

As a B2B business, attracting an audience to your website to convert them into sales leads is not an easy process, but Madison Logic does it all for y...

CEOs Only Need To Do This To Be Successful

25 Aug 2020

Contributed by Lukas

Do you need to have a big company before you start worrying about things like vision and culture? I used to think so... but the truth is, building cul...

How Autonomous Enterprise Company Daisy Uses AI To Drive High Impact Business Decisions Worth Billions of Dollars | Ep. #381

24 Aug 2020

Contributed by Lukas

Today’s guest, Gary Saarenvirta, has been thinking deeply about AI long before the current hype. Having worked in the AI space for over 25 years, Ga...

Jeff Bezos Started Amazon AWS & Kindle During Precarious Times (The Case For Splitting Your Focus)

20 Aug 2020

Contributed by Lukas

When should you split your focus and start to take on multiple projects? The problem with a lot of people is that they never focus on completing one p...

Are Business Coaches Worth It? (I Spent Over $60K A Year On This)

18 Aug 2020

Contributed by Lukas

How much should you spend on a business coach? How do you know if you'll get a valuable ROI from the experience? In this episode Eric shares his thou...

Podcasting Lessons After 2,000+ Episodes

13 Aug 2020

Contributed by Lukas

When I first started podcasting, I was only getting 9 downloads a day. This sad trend continued through the next 12 months... and even after 2 years I...

How Sales Enablement Has Evolved with Elay Cohen, CEO of SalesHood. | Ep. #378

12 Aug 2020

Contributed by Lukas

Elay Cohen, CEO, and co-founder of SalesHood joins us on the show today to talk sales enablement platforms, dominating a category, and boosting sales ...

Why Most Internet Marketers Get Stuck With Their Income

11 Aug 2020

Contributed by Lukas

Does marketing mean making money? It can be very easy as a marketer to focus on all the ways to generate a profit and make a lot of extra cash through...

How Taylor Welch Grew Traffic and Funnels To A $24M/Year Company By Utilizing His Flywheel Approach And Reframing His Mindset | Ep. #377

10 Aug 2020

Contributed by Lukas

Making money is easy, according to our guest today, Taylor Welch, co-founder of Traffic and Funnels, but knowing how to invest and multiply wealth is ...

7 Little Things That Will Make A Big Impact On Your Income

06 Aug 2020

Contributed by Lukas

Improving your income can start with some very simple changes. 1. Join peer groups Hang out with people that are near your level, a little ahead of y...

How We Built A Podcast With 1.2M Monthly Downloads

04 Aug 2020

Contributed by Lukas

Is your podcast stuck? Are you wondering how everyone else got their show to be successful, while your show is still struggling to get downloads? That...

Copper’s Quest to Scale Beyond Product Market Fit with CEO Dennis Fois | Ep. #375

03 Aug 2020

Contributed by Lukas

Joining a firm as CEO requires a very specific skillset, and today we chat with Dennis Fois about his journey with Copper in this capacity, and what d...

The Step by Step Checklist to Spying on Your Competition’s Marketing

31 Jul 2020

Contributed by Lukas

Today we give you a step-by-step checklist for spying on your competition’s marketing. There are great tools for seeing what your competitors are ge...

You Won't Get Rich Taking A Profit

30 Jul 2020

Contributed by Lukas

Being focused on the profit might keep you out of harms way, but will it make you rich? Probably not. The massive advantage companies like Amazon have...

Why You Must Build A One Man Media Company Right Now

28 Jul 2020

Contributed by Lukas

Can you really afford to NOT be an influencer in today's digital world? In this episode, Eric shares some of the insane advantages you can have by cre...

How Zenefits is Focusing on Processes AND People for Long-Term Growth with CMO Kevin Marasco | Ep. #373

27 Jul 2020

Contributed by Lukas

Most legacy HR software is complicated, costly, takes forever to get up and running, and worst of all seems to neglect one of its primary concerns –...

7 Unconventional Ways To Better Monetize Your Audience For Explosive Revenues

23 Jul 2020

Contributed by Lukas

Are you looking for creative ways to monetize your audience? Even if you have a small audience and are just starting out, these tips can help you thin...

The Holistic Approach to Customer Retention with Sunil Thomas, CleverTap | Ep. #372

22 Jul 2020

Contributed by Lukas

Acquiring new customers is one thing, but keeping them is entirely another. Today we have Sunil Thomas on the show to speak about his company, CleverT...

How To Negotiate A MASSIVE Raise (60%+)

21 Jul 2020

Contributed by Lukas

Do you think you deserve a raise? Great! Here's how you can actually negotiate to make it happen!

How Working with the Right People Can Spark Innovation with Jim McKelvey | Ep. #371

20 Jul 2020

Contributed by Lukas

Joining us on the show today is multifaceted, entrepreneur's entrepreneur, Jim Mckelvey! Jim is currently developing his project, Invisibly, which aim...

Why Leverage is 1000x More Important Than Hard Work

16 Jul 2020

Contributed by Lukas

If you hustle hard enough, is it worth it? Only to a point. Tune in to this episode as we discuss how you can out perform almost anyone with leverage,...

Bringing Stem Cell Therapy to Pets with Aaron Hirschhorn, CEO of Gallant | Ep. #370

15 Jul 2020

Contributed by Lukas

We are joined on Leveling Up today by Aaron Hirschhorn, the founder and CEO of Gallant, a new company specializing in regenerative medicine for pets! ...

Change Management and Executive Coaching with Joel Stevenson, CEO of Yesware | Ep. #374

14 Jul 2020

Contributed by Lukas

Yesware is an all-in-one sales software that provides users with everything necessary to prospect, schedule meetings and follow up, all from the comfo...

The Stages of Wealth (From Nothing)

14 Jul 2020

Contributed by Lukas

What does it take to build wealth? In this episode, Eric shares his insight on the many stages of wealth and how to climb the ladder to the next stage...

Automation and Convenience as the New Normal with Andrew Fischer, CEO of Choozle | Ep. #369

13 Jul 2020

Contributed by Lukas

Today on Leveling Up we welcome Andrew Fischer from Choozle. Andrew is the co-founder and CEO of the company and he shares some of their story and wha...

4 Underrated SEO Plays That'll Double Your Organic Traffic

10 Jul 2020

Contributed by Lukas

we discuss four underrated SEO strategies that will help you boost your organic traffic. Updating your content and keywords, removing old dates from y...

Consciously Building Culture into Your Company's DNA with Wade Foster from Zapier | Ep. #368

08 Jul 2020

Contributed by Lukas

Zapier CEO and co-founder, Wade Foster, joins on us on Leveling Up today to discuss his business, remote work and the vital importance of building a c...

How To Make 6 Figures Without A College Degree (A Tech CEO's Opinion)

07 Jul 2020

Contributed by Lukas

You don't need a college degree to make 6 figures, even during this year's uncertain times.

Founding an Agriculture Management SaaS Platform with Allison Kopf, CEO of Artemis | Ep. #367

06 Jul 2020

Contributed by Lukas

Offering a SaaS product that services agriculture presents unique challenges for growth and today we chat with Allison Kopf, CEO of Artemis, about wha...

7 Game-Changing Growth Tools for Marketers on a Budget

03 Jul 2020

Contributed by Lukas

In episode #1432, we are going to be giving you seven game-changing tools for marketers on a budget. This great session covers Eric and Neil’s famou...

Fostering Honest SaaS Conversations with Austin Petersmith, CEO of Capiche | Ep. #366

01 Jul 2020

Contributed by Lukas

With the explosive proliferation of SaaS products, it can be difficult to keep up to speed with developments such as pricing trends. While there are r...

7 Jeff Bezos Frameworks That Will Supercharge Your Growth

30 Jun 2020

Contributed by Lukas

Today, we are going to talk about seven Jeff Bezos frameworks that will supercharge your growth. These are frameworks that not a lot of people talk ab...

The Conversation Conversion Model with Tanner Chidester, CEO of Elite CEOs and Fit Warrior. | Ep. #365

29 Jun 2020

Contributed by Lukas

How many CEOs are running a million dollars a month, ad to webinar? Tanner Chidester is one of them and he joins us today to talk about qualifying cal...

The Ultimate Checklist for Selling High-Ticket Products and Services

26 Jun 2020

Contributed by Lukas

Today we share the ultimate checklist for selling high-ticket products and services. Some of the benefits of higher price points are that you have mo...

The One Marketing Strategy I Would Bet Everything On In 2020

25 Jun 2020

Contributed by Lukas

2020 is full of unpredictability. This is a long term strategy that is almost guaranteed to build growth, if you can implement it.  Product Led Grow...

Redefining E-Commerce Automation SaaS with Derek O’Carroll, CEO of Brightpearl | Ep. #364

24 Jun 2020

Contributed by Lukas

Not enough people in the SaaS world are customer-obsessed, but Derek O’Carroll, CEO of Brightpearl is changing that, and he joins us today to dive i...

Why Your Network is Your Net Worth with Jeff Fenster, CEO of Everbowl | Ep. #363

22 Jun 2020

Contributed by Lukas

Everbowl is a superfood brand, headed up by their inspiring founder and CEO, Jeff Fenster. Jeff joins us on Leveling Up today to talk about his amazin...

How Your Mental Health Affects Your Marketing (And How To Keep It Healthy)

19 Jun 2020

Contributed by Lukas

We speak about how your mental health affects your marketing and how to keep it healthy. Having the right mindset is so important for being effective ...

Becoming a Best-Selling Author with Chandler Bolt from Self-Publishing School | Ep. #362

17 Jun 2020

Contributed by Lukas

We have spoken before about the ways in which writing and publishing a book can help you grow your business and authority. It sits alongside other tac...

How to Maximize Your Inbound Lead Generation with Rich Schefren, CEO of Strategic Profits | Ep. #361

15 Jun 2020

Contributed by Lukas

We have a true legend of digital marketing on the show today. Rich Schefren has done a lot in the marketing space, to put it lightly! He is a pioneer ...

3 Actionable Lessons You Can Learn from Tim Ferriss

12 Jun 2020

Contributed by Lukas

Here are give you three actionable lessons every marketer can learn from Tim Ferris! We talk about how Tim’s success can in part be attributed to h...

7 Marketing Lessons You Can Learn from Gary Vaynerchuck

09 Jun 2020

Contributed by Lukas

Gary Vaynerchuck has been innovating on different marketing strategies for years. But how does all that translate to tactics you can apply to your own...

Connecting with Your Audience Through The Ask Method with Ryan Levesque | Ep. #359

08 Jun 2020

Contributed by Lukas

Today we are very excited to bring you a conversation with the originator of the Ask Method, Ryan Levesque! Through his company bucket.io, Ryan provi...

How Focusing on a Specific Niche Can Skyrocket Business Growth with Rick Carlson, CEO of SharpSpring | Ep. #358

01 Jun 2020

Contributed by Lukas

It is often said that niching down and making your offer specific to a particular need and section of the market is the key to success. Rick Carlson, ...

How Direct Mail Marketing Can Be a Game-Changer In Today's Connected World with Joy Gendusa from PostcardMania | Ep. #357

25 May 2020

Contributed by Lukas

In a world that seems almost fully-focussed on online and digital marketing, it may come as a surprise to some that physical means are still used to g...

How To Create A 'Launchpad' Business (In Order To Build A Rocketship)

21 May 2020

Contributed by Lukas

Before thinking of building a Amazon or Apple, you have to think of your business as a 'launchpad' first. That's because even if you have a rocket, yo...

A Look Inside the Data Focused Growth Model of SaaSOptics with Tim McCormick, CEO | Ep. #356

18 May 2020

Contributed by Lukas

When it comes down to it, SaaS businesses are valued on their ARR, but surprisingly, some still choose to manage the metrics and analytics that come a...

Unconventional Tactics to Scale Any Consulting Business or Agency

15 May 2020

Contributed by Lukas

Tune in to hear some incredible tactics to get your consulting business up off the ground! These strategies will apply for agencies and consultants al...

Why Community Is The Ultimate Marketing Hack Right Now

14 May 2020

Contributed by Lukas

We talk about why community is the ultimate unfair advantage and why now is the best time to build one!

How HubSpot Leverages the Freemium Model for Explosive Growth with Kieran Flanagan, VP of Marketing | Ep. #355

11 May 2020

Contributed by Lukas

HubSpot has grown into one of the most credible names in the marketing and sales game in the last few years and we are lucky enough to have Kieran Fla...

How you can destress by doing this (smart!)

07 May 2020

Contributed by Lukas

Recently, a couple of entrepreneur friends (+ their families) did something genius that I thought I'd share. Everything is negotiable. During times wh...

The unfair advantage you can gain TODAY

30 Apr 2020

Contributed by Lukas

There are only two types of entrepreneurs right now:   The fearful and the excited.   I spoke to over 98 entrepreneurs recently and those are the tw...

Expert Conversion Strategies and Traffic Secrets from a $200M Company with Russel Brunson, CEO of Click Funnels | Ep. #353

27 Apr 2020

Contributed by Lukas

Today using funnels for conversions seems like a vital part of marketing your products but so much of that is thanks to our guest for today, Russel Br...

The Case To Create 'Old Content' - Should You Do It? | The War Room with Eric Siu

22 Apr 2020

Contributed by Lukas

Should you create content in today's climate? In today's episode Eric talks about how to deal with imposter syndrome and how to build a habit around m...

Doubling Down Instead of Shutting Down with Nathan Barry, Founder and CEO of ConvertKit | Ep. #352

20 Apr 2020

Contributed by Lukas

ConvertKit is one of the biggest success stories of the 2010s online business world. Today we are joined by their founder and CEO Nathan Barry! Nathan...

LU 350: How Remote Staffing Company BELAY Makes Hiring Virtual Assistants a Breeze with CEO Tricia Sciortino

06 Apr 2020

Contributed by Lukas

Today on Leveling Up we are joined by the CEO of BELAY, Tricia Sciortino! BELAY is a virtual staffing solutions company that provides clients with the...

LU 348: How Christina Stembel Bootstrapped An Online Flower Business to $32M Revenue

23 Mar 2020

Contributed by Lukas

Today we have Christina Stembel, the founder and CEO of Farmgirl Flowers, joining us. After years of trying to raise capital, Christina realized that ...

A Look Inside One of the World's Fastest Growing SaaS Companies

16 Mar 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Ismael Wrixen, group CEO of FE International, the market leader in the sale of SaaS, e-commerce, and content...

How Close Became a Successful Product-Market Fit from the Start

15 Mar 2020

Contributed by Lukas

Hey everyone! This week, I share the mike with Steli Efti, Founder and CEO of Close, an inside sales CRM. Tune in to hear to learn the kind of feedba...

How to Successfully See Returns on Your SEO Investments

14 Mar 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Liam Martin, founder of three companies: Time Doctor, Staff and Running Remote.   Tune in to hear how long ...

Warren Buffet Likes Companies That Have This One Trait

12 Mar 2020

Contributed by Lukas

What is it about companies that not only survive, but grow to be super powers? Tune in to hear Eric Siu dive into what Warren Buffet looks for before...

What You Need On Your Resume to Get a 6-Figure Marketing Job

10 Mar 2020

Contributed by Lukas

Are you trying to land a 6-figure marketing job? Tune in to hear Eric Siu reveal what he (and other CEOs) like to see when scanning a resume.  Apply...

Why It's Important to Incorporate Love in Everything You Do

09 Mar 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Kamal Ravikant, a VC, author, mountain climber, and has served in the army!  We are lucky enough to have hi...

How Jason VandeBoom Scaled His Small Team to Become a $70M+ Company

08 Mar 2020

Contributed by Lukas

Hey everyone! Today I share the mic with Jason VandeBoom, founder of ActiveCampaign. ActiveCampaign is a customer experience automation platform that...

How Intercom Solved the Problem of Communicating with Customers

07 Mar 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Des Traynor, Co-Founder and Chief Strategy Officer at Intercom. Intercom solves a problem that many companie...

The Highest Paying Digital Marketing Skills in 2020

06 Mar 2020

Contributed by Lukas

Are you working towards making six figures as a marketer? Tune in to hear Eric Siu explain what digital marketing skills you should master if you're ...

How To Do Content Marketing The Right Way in 2020

05 Mar 2020

Contributed by Lukas

Is your content marketing strategy not working? Are you spinning your wheels making sales content that nobody is seeing? Digital marketing is changing...

How To Get A High Salary Marketing Job in 2020 (Guaranteed)

03 Mar 2020

Contributed by Lukas

Can you earn six figures in marketing? Absolutely! There's a different mindset required to land a high paying job in marketing. Tune in to hear Eric ...

How to Plan Strategic Growth For Your Company

02 Mar 2020

Contributed by Lukas

Hey everyone!  Today, I share the mic with Jay Baer, someone who has been in digital marketing since it was invented.  Having been there since the s...

How to Market a Unique Product When There's No Current Product-Market Fit

01 Mar 2020

Contributed by Lukas

Hey everyone! In today’s episode, I share the mic with Hubert Palan, the Founder and CEO of productboard, a product management system that helps you...

How Writing a Book Can Accelerate You Past Your Competition

29 Feb 2020

Contributed by Lukas

Hey everyone! In today’s episode, I share the mic with book marketing genius and author Dave Chesson, Founder of Kindlepreneur and Publisher Rocket....

How To Double Your Sales With These Unconventional Tactics

28 Feb 2020

Contributed by Lukas

Are you using generic cold email outreach scripts and tired of not getting results? Tune in to hear Eric Siu share some of his favorite sales strateg...

How To Grow A Podcast to 1 Million Monthly Downloads

26 Feb 2020

Contributed by Lukas

If you have a podcast, or are thinking of starting one, and want to grow to 1 million monthly downloads, this episode is for you. Tune in to hear Eri...

How We Make $1M A Year From Our Podcast

25 Feb 2020

Contributed by Lukas

Can you make money with podcasts? You bet!  Podcasts are a great source of revenue for creators and a great platform to advertise for brands. Tune i...

What Co-Founder of MarketMuse Has Learned From Working in the Content World for 20+ Years

24 Feb 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Jeff Coyle, co-founder and Chief Product Officer at MarketMuse, the industry-leading technology and methodol...

Why the Hub-and-Spoke Model Is the Most Effective Way to Drive Traffic to Your Website

23 Feb 2020

Contributed by Lukas

Hey everyone! In today’s episode, I share the mic with Jimmy Daly, the Marketing Director at Animalz, a content marketing agency. Tune in to hear w...

How to Build and Scale Lasting Relationships with Your Customers

22 Feb 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Oli Bridge, the Head of Marketing at Bonjoro, a SaaS company that offers personalized one-on-one video messa...

How to Get Started in Podcasting in 2020 (The Right Way!)

20 Feb 2020

Contributed by Lukas

Is it too late to start a podcast in 2020? No way!  There's never been a better time to create your own podcast. There is still plenty of opportunit...

How I Bought My Company for $2 and Generated Over 8 Figures in Revenue

18 Feb 2020

Contributed by Lukas

Around 10 years ago, Eric took over a failing agency after buying it for $2.  A year past, the agency was down to one employee and the business was c...

How Supermetrics Transformed From a One Man Show into a Multi-Million Dollar Company

17 Feb 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Mikael Thuneberg, CEO of Supermetrics, the number one reporting automation tool for PPC, SEO, social, and we...

How FreshBooks Grew Their User Base to 20 Million Users

16 Feb 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Mike McDerment, the CEO and Founder of FreshBooks, an accounting solution that offers simple and innovative ...

How Venture Harbour Uses Content Marketing and SEO as Their Two Main Customer Acquisition Strategies

15 Feb 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Marcus Taylor, the Founder and CEO of Venture Harbour, a modern-day holding company that helps build high-gr...

7 Fresh SEO Hacks That You Need To Try

13 Feb 2020

Contributed by Lukas

Are you looking for quick wins with your SEO strategies? SEO in 2020 is changing fast, the same search ranking tricks that used to work last year are ...

How To Do SEO The Right Way in 2020

12 Feb 2020

Contributed by Lukas

Are you missing out on traffic to your website because SEO is changing too fast? Don't worry! You can still take advantage of the latest SEO trends fo...

Is TikTok Relevant for Business?

11 Feb 2020

Contributed by Lukas

TikTok is all the rage in 2020, but is it actually relevant for growing your business? Tune in to hear Eric Siu take a deep dive into why he believes...

How to Mix Creativity With Critical Thought

10 Feb 2020

Contributed by Lukas

We are very excited to have Chase Jarvis joining us today, the founder and CEO of CreativeLive. The company’s goal is to take a fresh approach to ed...

How to Live a Longer and Optimized Life According to Dr. Darshan Shah

09 Feb 2020

Contributed by Lukas

Hey everyone! Today I share the mic with Dr. Darshan Shah, Founder and CEO of Next Health, a company aiming to help clients with optimization and long...

How SEO Expert Matthew Woodward Almost Tripled His Click-Through Rate

08 Feb 2020

Contributed by Lukas

Hey everyone! Today, I share the mic with Matthew Woodward, SEO expert and owner of a successful SEO blog.  Tune in to hear Matthew analyze Google’...