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Leveling Up with Eric Siu

Business Education

Episodes

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What To Make Of Apple's Podcast Subscriptions

27 Apr 2021

Contributed by Lukas

In today’s episode, Eric shares his thoughts on Apple’s new Apple Podcasts Subscriptions and analytics feature called Podcast Connect. He explains...

Startup Secrets with Activision Co-Founder Howard Marks

26 Apr 2021

Contributed by Lukas

Startup Secrets with Activision Co-Founder Howard Marks Welcome back to another episode of Leveling Up hosted on Clubhouse! Today’s guest is Howard ...

How I Sold $65,000 of Books Using Clubhouse

22 Apr 2021

Contributed by Lukas

How I Sold $65,000 of Books Using Clubhouse While Clubhouse might not as big a thing that some have been professing it to be, that does not mean that...

What Is The Creator Economy?

21 Apr 2021

Contributed by Lukas

What Is The Creator Economy? Today’s episode is all about the creator economy and what this means for you. Listening in, you’ll hear about the re...

Why Clubhouse Is NOT The Next Big Thing

20 Apr 2021

Contributed by Lukas

Why Clubhouse Is NOT The Next Big Thing Despite us investing a significant amount of time on Clubhouse this year, there are good reasons to believe t...

How to Use AI to Generate Copy for Ads, Social and More with Paul Yacoubian

19 Apr 2021

Contributed by Lukas

How to Use AI to Generate Copy for Ads, Social and More with Paul Yacoubian Welcome to the first episode of Leveling Up which is being hosted on Club...

How To 10x Your Performance With Better Sleep With Eight Sleep CEO Matteo Franceschetti

12 Apr 2021

Contributed by Lukas

How to 10x Your Performance with Better Sleep with Eight Sleep CEO Matteo Franceschetti There are three pillars of health: Nutrition, exercise, and s...

This SEO Strategy Is Infinitely Better Than Link Building

07 Apr 2021

Contributed by Lukas

Today, we're going to talk about what's actually more important than Link Building. We learn that two of the most important things are Content and Lin...

Why Communities Are The Future of Business and Marketing wtih Greg Isenberg

05 Apr 2021

Contributed by Lukas

Why Communities Are The Future of Business and Marketing with Greg Isenberg Community is the cornerstone of any successful business. This special gro...

How To Create Relevant Touchpoints With magazines & More for Cheap With ReminderMedia ($50M+ Revenue!)

29 Mar 2021

Contributed by Lukas

How To Create Relevant Touchpoints with Magazines & More for Cheap with ReminderMedia ($50M+ Revenue!) A combination of strong approaches to marketin...

Are Magazines Back As A Marketing Channel? Steve Olsher From Podcast Magazine Thinks So

22 Mar 2021

Contributed by Lukas

Are Magazines Back As A Marketing Channel? Steve Olsher From Podcast Magazine Thinks So Today we talk with Steve Osher, founder, and Editor-in-chief ...

This Co-Founder Doesn’t Read Books And Has A Mega Awesome SaaS Business ($50M+ Raised) With Multiple Revenue Streams

15 Mar 2021

Contributed by Lukas

This Co-Founder Doesn’t Read Books And Has A Mega Awesome SaaS Business ($50M+ Raised) With Multiple Revenue Streams Today’s guest is Cory Capocc...

How He Landed A Partnership Naval Ravikant By Building In Public & Creating A World-Class Book

08 Mar 2021

Contributed by Lukas

Creating the Almanak of Naval Ravikant with Eric Jorgenson Eric Jorgenson is a founding team member at Zaarly and is the brains behind The Almanack o...

Reed Duchscher Reveals Creator Secrets Learned From Managing MrBeast, Dude Perfect, Typical Gamer & More (Over 1.7B Views!)

01 Mar 2021

Contributed by Lukas

Reed Duchscher Reveals Creator Secrets Learned From Managing MrBeast, Dude Perfect, Typical Gamer & More (Over 1.7B Views!) Today’s guest is Reed D...

How To Design A Book The Right Way

26 Feb 2021

Contributed by Lukas

How To Design A Book The Right Way In today's video, Eric Siu talks about how to design your book the right way. Even if you are not a designer, you ...

The Habits You'll Need to Guarantee Success in Life (and Create Your Own Luck Consistently)

24 Feb 2021

Contributed by Lukas

Today my book Leveling Up is officially released. In this video I'm sharing some of my favorite moments from interviews I've done on other shows talki...

The #1 Mindset to Overcome Life Challenges

23 Feb 2021

Contributed by Lukas

The #1 Mindset to Overcome Life Challenges Try this one, simple mindset shift and overcome any challenge life throws at you. If you approach life as ...

From Hooters Waitress & No Degree To Running Billion Dollar Brands with Kat Cole

22 Feb 2021

Contributed by Lukas

From Hooters Waitress and No Degree To Running Billion Dollar Brands with Kat Cole Today’s guest is Kat Cole and she joins us to share some of the ...

How To Launch Your Book The Right Way

19 Feb 2021

Contributed by Lukas

Self Publishing vs Traditional Publishing (Hint: It's not what you think!)

18 Feb 2021

Contributed by Lukas

In this video, Eric Siu will talk about the difference between self publishing and traditional publishing. We will talk about the benefits of self pub...

How Saleswhale Can Help You Reach Out To Leads On Autopilot

15 Feb 2021

Contributed by Lukas

How Saleswhale Can Help You Reach Out To Leads On Autopilot with Gabriel Lim A large portion of the leads in a sales funnel never get touched by SDRs...

From 17M Album Sales To Broke To Millionaire With Spectacular Smith

08 Feb 2021

Contributed by Lukas

Today's guest is entertainer, keynote speaker, entrepreneur, television personality, author, and philanthropist Spectacular Smith! Spec is the Chairma...

How To Sell $1M Enterprise Software Contracts The Right Way (With Crayon Data CEO Suresh Shankar)

01 Feb 2021

Contributed by Lukas

How To Sell $1M Enterprise Software Contracts The Right Way with Crayon Data CEO Suresh Shankar Today we sit with Suresh Shankar, Founder and CEO of ...

How YOU Can Think Like A Contrarian & Acquire Businesses To Create A Life of Freedom with Codie Sanchez

25 Jan 2021

Contributed by Lukas

How YOU Can Think Like A Contrarian & Acquire Businesses To Create A Life of Freedom with Codie Sanchez No matter who you are, by exercising a little...

This Company Does 60% Profit Sharing With Over $25M In Annual Recurring Revenue

19 Jan 2021

Contributed by Lukas

A big part of contemporary online business is connected to email marketing and one of the most powerful and exciting names in the game right now is un...

How To Launch A Course For $1M 💰 Without Experience (True Story)

12 Jan 2021

Contributed by Lukas

Today we're going to talk about How To Launch A Course For $1M 💰 Without Experience! (True Story)

How To Build A Profitable Podcast That Generates Millions With Travis Chappell

11 Jan 2021

Contributed by Lukas

We often speak about the power and utility of hosting a podcast, a space that keeps growing and shows no signs of slowing down! Today on the show we a...

How To Become A Content Machine For 2021 🤖

10 Jan 2021

Contributed by Lukas

Today we're going to talk about How To Become A Content Machine For 2021.

How Jio Leveraged The Power Of Free To Go From 0 to 400 Million Users In FOUR Short Years 🚀

09 Jan 2021

Contributed by Lukas

Today we are going to talk about How Jio Leveraged The Power Of Free To Go From 0 to 400 Million Users In FOUR Short Years 🚀

OnlyFans Is Driving $300M In PROFIT!

07 Jan 2021

Contributed by Lukas

Today we are going to talk about How OnlyFans drive a $300M PROFIT!

Why Marketing Funnels Are Not The Best Way To Think About Your Business

06 Jan 2021

Contributed by Lukas

Today we are going to talk about Why Marketing Funnels Are Not The Best Way To Think About Your Business.

The Berkshire Hathaway Business Model Versus Focusing On One Business - Which Is Better?

05 Jan 2021

Contributed by Lukas

Today we are going to talk about which Is Better? The Berkshire Hathaway business model or focusing on one business?

The 5 Hottest SEO Trends For 2021

04 Jan 2021

Contributed by Lukas

Today we are going to talk about the 5 Hottest SEO Trends for 2021.

Should You Move To Miami? (Why People Are Migrating Away From California & New York)

03 Jan 2021

Contributed by Lukas

Today we are going to talk about if you should move to Miami and why people are migrating away from California & New York

He Has Created Over 27 E-commerce Millionaires & Manages Over $100M In Annual Revenue

02 Jan 2021

Contributed by Lukas

He Has Created Over 27 E-Commerce Millionaires & Manages Over $100M In Annual Revenue Today we’re joined by Seth Kniep, the co-founder and CEO of Ju...

Approach Real Life Like A Game And You're Guaranteed To Win

01 Jan 2021

Contributed by Lukas

People might frown upon computer games and see them as a waste of time, but the truth is that many of the skills that one learns in games can be appli...

3 Retargeting Secrets That Will Give You An Unfair Advantage

31 Dec 2020

Contributed by Lukas

Many people think that retargeting does not work for them, but the truth is it does if you can structure your strategies in the right ways. In this ep...

Should you read every book in your library? (what an antilibrary is)

30 Dec 2020

Contributed by Lukas

A library can have a strong relationship to our ego, and it is not uncommon for a visitor to look at a book shelf and ask, "So, how many of these have...

2021 Podcast Trends 🎙That You NEED To Know

29 Dec 2020

Contributed by Lukas

With the business of podcasting still growing and the landscape continually shifting with big acquisitions and new players, we wanted to take this opp...

How To Get An $85,000 Job Without Paying For Tuition (With Austen Allred From Lambda School)

28 Dec 2020

Contributed by Lukas

Today’s guest is Austen Allred, CEO at Lambda School, the online web development and data science academy that students pay no tuition for until the...

The 8 Hottest 🔥 Marketing Trends for 2021

27 Dec 2020

Contributed by Lukas

Tune in today to hear about the hottest marketing trends for 2021 as Eric unpacks the ones he thinks are the most powerful for you and your business! ...

Should You Build In Public? (I May Reveal All My Numbers!)

26 Dec 2020

Contributed by Lukas

It is becoming more and more popular to build businesses and platforms in public. As Eric explains in today's episode, there is really no downside to ...

The Simple Way YouTube Creators Can Get 100K To 1M+ Subscribers (Proven Method)

25 Dec 2020

Contributed by Lukas

Today Eric unpacks some very interesting statistics on what it takes to gain YouTube subscribers! Referencing data published on Twitter, Eric shows ho...

Is GPT-3 Overhyped (Or Will It Help SEOs?)

24 Dec 2020

Contributed by Lukas

With the lightning-fast developments in AI and content generation, it is easy to get left behind the newest advances. Today, Eric talks about GPT-3 an...

Are You Lazy? Billionaire Bill Gates Says It's A Good Thing

23 Dec 2020

Contributed by Lukas

Laziness has traditionally been something that is frowned upon, however, as we hear from Bill Gates, there are certain aspects of laziness that can se...

Reaction to Paul Graham's Essay 'How To Think For Yourself'

22 Dec 2020

Contributed by Lukas

Our focus today is Paul Graham's essay, 'How To Think For Yourself', in which he details some very useful ways to view different jobs and the power of...

SaaS Bootstrapping Lessons From Flowster CEO Trent Dyrsmid

21 Dec 2020

Contributed by Lukas

Are you looking to transform your eCommerce growth? Want to increase the efficiency, profitability, and value of your company? Today’s episode is fo...

How Silicon Valley Investor Keith Rabois' Growth Philosophy will 10x your company

20 Dec 2020

Contributed by Lukas

Today on the show we are looking at Keith Rabois' philosophy of ammunition and barrels! This is a way to look at the members of your team and who you ...

Long Term Stocks I'm Buying & Holding (As A Business Owner) - Assigned to Xave

19 Dec 2020

Contributed by Lukas

Today on Leveling Up Daily, we get to look at stocks and some examples of good options to buy and hold. We hear about Eric's thoughts on a number of p...

How our podcast will bring in more than $5M annually

18 Dec 2020

Contributed by Lukas

Welcome back to Leveling Up Daily! Today Eric talks about how his other podcast, Marketing School, which he co-hosts with Neil Patel, will bring in mo...

How to REALLY determine how many unique podcast listeners you have

17 Dec 2020

Contributed by Lukas

How to REALLY Determine How Many Unique Podcast Listeners You Have Knowing the numbers about how of your downloads are listeners can help you get a m...

The Rise Of OnlyFans, Substack, Patreon & Subscription Memberships

16 Dec 2020

Contributed by Lukas

The Rise of Subscription Memberships – OnlyFans, Substack, Patreon, and More If you are a content creator of any kind, you can make an amazing livi...

Your Business Will Fail If You Don’t Choose This Correctly

15 Dec 2020

Contributed by Lukas

Your Business Will Fail If You Don’t Choose This Correctly   Today we are going to talk about why your business model matters a lot. Different bu...

How Online Community Propelled FanDuel To Become An $11B Company (& How The Co-Founders Are Doubling Down On It)

14 Dec 2020

Contributed by Lukas

Sports are well-known for their strong support and sense of community, so leveraging this power virtually makes sense. Today's guest, Nigel Eccles, is...

Key YouTube Growth Lessons to 56M+ subscribers from MrBeast, Airrack & more

13 Dec 2020

Contributed by Lukas

YouTubers like MrBeast and Airrack enjoy colossal follower and view counts, but there are key steps they follow as to how they produce and advertise t...

Can You Make 6-7 Figures From A Paid Newsletter?

12 Dec 2020

Contributed by Lukas

If you build an audience and continue to stay consistent with the value you provide them and the way you leverage it, the results will begin to snowba...

Why Joining Peer Groups like YPO or EO will give you an unfair advantage

11 Dec 2020

Contributed by Lukas

The route to a successful and growing online business is hard to imagine without the assistance that is provided by peer groups or masterminds. In thi...

Why I Backed Out Of Moving to Puerto Rico

10 Dec 2020

Contributed by Lukas

Eric had made a plan to move to Puerto Rico during November of this year and today on the Leveling Up Daily show, he explains why he backed out of thi...

How I crowdfunded my software company for $300k with minimal risk

09 Dec 2020

Contributed by Lukas

The routes to getting funding for a company are not as limited as they once were. The road has widened and it is now more possible than ever to get fi...

Why Floyd Mayweather vs Logan Paul Is A Smart Marketing Move

08 Dec 2020

Contributed by Lukas

Today we're going to discuss the big fight scheduled for February 2020 between Floyd Mayweather and Logan Paul.

How We're Getting Facebook Leads For $.15 (yes, 15 cents!!)

07 Dec 2020

Contributed by Lukas

In today's episode of Leveling Up Daily, we talk about the marketing process of the Leveling Up book, and how we have been getting email addresses for...

Charli D'amelio Just Reached 100M TikTok Subs (Business Takeaways)

06 Dec 2020

Contributed by Lukas

Charli D’Amelio has grown to the point where she has built a massive audience on TikTok since she started in only 2019. While her fame is partly a s...

Why I put 50% of my company's cash into Bitcoin

05 Dec 2020

Contributed by Lukas

In this episode, Eric explains why he put 50% of his business' cash sheet into bitcoin. This may seem like a bold move, but as he explains here, there...

The Hottest Social Media Trends You Should Pay Attention To For 2021

04 Dec 2020

Contributed by Lukas

In this episode, Eric shares findings from Hootsuite’s annual report that talks about which social media platform investors are most excited about. ...

MrBeast Gave Away A Lamborghini (Here Are The Key Business Lessons)

03 Dec 2020

Contributed by Lukas

We are returning to the story of MrBeast and his YouTube success for this episode and today we unpack a lesson about the role of trust in getting conv...

How MrBeast Jeff Bezo'ed His Way to 56M YouTube Subscribers

02 Dec 2020

Contributed by Lukas

For this episode of Leveling Up Daily, we look at how MrBeast took a leaf out of Jeff Bezos' book and got himself to 46 million YouTube subscribers! L...

6 Business Lessons from Tony Hsieh of Zappos (That Made Me A Millionaire)

01 Dec 2020

Contributed by Lukas

How Spotify Is Heating Up The Podcast Wars With Its $575M Spending Spree

29 Nov 2020

Contributed by Lukas

Today we are going to talk about how Spotify is heating up deep podcasting Wars with its $575 million spending spree.

Biden won the US election but the country is still extremely divided. Here's how marketing made that happen

28 Nov 2020

Contributed by Lukas

Messaging and marketing have a key role to play in the divided political situation in America. In this episode, we explore how Trump uses messaging to...

How To Do A Podcast Tour To Promote Your Book

27 Nov 2020

Contributed by Lukas

In aid of the release of his new book, Leveling Up!, Eric has laid out the goal of appearing on one hundred podcasts in the next 12 weeks! Today we ge...

How I'm Doing Influencer Marketing for My Book, Leveling Up

26 Nov 2020

Contributed by Lukas

In this episode of the daily Leveling Up podcast, Eric talks about the outreach he is doing to market his new book, Leveling Up! You will get to hear ...

Is Amazon's Foray Into Pharma A Good Or Bad Decision?

25 Nov 2020

Contributed by Lukas

Today we are going to talk about how Amazon is continuing to dominate the world and how they're getting into pharma and continuing to eat everyone's l...

Bitcoin is SKYROCKETING - Why It's Here To Stay

24 Nov 2020

Contributed by Lukas

Today, we are going to talk about how Bitcoin is continuing to skyrocket and why it's here to stay. So as of this recording, Bitcoin is at about 18.5 ...

How To Create A Community of 60,000+ Strong And Use It As Your Secret Weapon (With Lloyed Lobo from Boast AI and Traction Conference)

23 Nov 2020

Contributed by Lukas

If you want to build a community you have to focus on how you can provide value to them, but once you have one you can save a lot of money on marketin...

Why I'm Writing My Book, Leveling Up

22 Nov 2020

Contributed by Lukas

As Eric prepares to release his new book, Leveling Up, he takes this opportunity to spill the beans on his inspiration and motivation for writing it! ...

I Blew $200k Trying to Start a Coaching Program

21 Nov 2020

Contributed by Lukas

In this episode, Eric shares the lessons that he learned from losing $200,000 trying to start a coaching program. He talks about not having sales nail...

How Fortnite & MrBeast Rake In The Cash By Giving Away Free Content

20 Nov 2020

Contributed by Lukas

In this episode, Eric talks about giving away free content and why it can be such a successful business model. We hear about some examples of brands w...

The Investor's Secret To Success With Business

19 Nov 2020

Contributed by Lukas

In this episode, we talk about the importance of being patient in business. As entrepreneurs, it is easy to fall into the comparison trap and want to ...

How Metadata Can Be Your Demand Generation & ABM On Autopilot (with CEO Gil Allouche)

18 Nov 2020

Contributed by Lukas

Hire This Type of Marketer And Your Business Will Explode

17 Nov 2020

Contributed by Lukas

Welcome to Growth Bites, a shorter format of Leveling Up, where Eric provides daily insights to help you step up your game. In this episode, we talk a...

The Clever Methods That Rahul Vohra Used To Drive Product Market Fit With Superhuman (Over $51M Raised!)

09 Nov 2020

Contributed by Lukas

Email productivity ranks highly on the list of desirable outcomes for business owners, and today we have Rahul Vohra on the show, the brains behind th...

How To Create A Content Marketing Machine With Melanie Deziel of StoryFuel

04 Nov 2020

Contributed by Lukas

Today we have Melanie Deziel, the founder and chief content officer at StoryFuel, a company that equips marketers, creators, and sales professionals w...

How Tim Sykes Parlayed His 8 Figure Education Business Into Popular Nonprofit Karmagawa (With Millions of IG Followers)

02 Nov 2020

Contributed by Lukas

Today we have Timothy Sykes on the show! Tim is the CEO of TLC Media, which is an educational community that allows members to interact with the best ...

How Saravana Kumar Bootstrapped Kovai.co Past $8.6M ARR Using The Power of Community

21 Oct 2020

Contributed by Lukas

Joining us on Leveling Up today is the CEO of kovai.com, Saravana Kumar! Kovai is an enterprise software company, and we get to hear from our guest a...

How This One Service Will Help Double Your Conversion Rates

19 Oct 2020

Contributed by Lukas

Joining us for this episode is Erik Kostelnik, the co-founder and CEO at Postal.io, a leading B2B offline engagement platform that automates direct ma...

How Pete Lamson Took The Reins As CEO of JazzHR And Grew It To $15M In ARR

14 Oct 2020

Contributed by Lukas

In this episode, we have Pete Lamson, the CEO of JazzHR, an SMB-focused recruiting software/applicant tracking system company designed to streamline t...

How Tech Entrepreneurs Can Also Be Creative With Christiane Lemieux Of 'The Inside'

12 Oct 2020

Contributed by Lukas

In almost all situations, the more personalized the piece, the more you will have to pay, and the waiting time for made-to-order is months, but it doe...

7 Years of Agency Operating Lessons (Part 3)

08 Oct 2020

Contributed by Lukas

Today, we are going to talk about seven years of operating lessons from taking over my ad agency! This is a multi-part series that talks about the mos...

Mario Nawfal Reveals Little Known Growth Hacks That Will Make A Big Difference In Your Business

07 Oct 2020

Contributed by Lukas

Most people create the product they have in mind and then try to build a brand around it, but not Mario Nawfal, the CEO of the Athena Group of Compani...

Low Risk Investments to Create Wealth: What It Means to Be a 'Dhandho' Investor

06 Oct 2020

Contributed by Lukas

In the 70's the Patels from India created a method for acquiring motels and in time earned a massive fortune that could take care of their entire fami...

How To Transition From Startup Founder To $18B Public Company Leader With Zoominfo CEO Henry Schuck

05 Oct 2020

Contributed by Lukas

Today we talk to Henry Schuck, Co-Founder and CEO of ZoomInfo (formerly DiscoverOrg) about best practices for steering the ship of a startup and scali...

How Intellimize Increases Conversion Rates By An Average of 46% 😯

30 Sep 2020

Contributed by Lukas

From an airplane designer to a marketing expert, today we are joined by Guy Yalif, the co-founder and CEO of Intellimize, a company that automatically...

Roland Frasier Reveals His Proven Formula to Win At Investing (Exclusive Sneak Peek: Virtual Event)

22 Sep 2020

Contributed by Lukas

This is a special bonus episode where we take a sneak peek into our virtual event and share a portion of one of the talks from the event. In this epis...

How Craig Clemens Sold Over $3B Over Products With Copywriting

16 Sep 2020

Contributed by Lukas

Although marketing has evolved a great deal over the past 100 years, the same principles still apply because human psychology has not changed. This is...

7 Years of Agency Operating Lessons (Part 1)

10 Sep 2020

Contributed by Lukas

Today, we are going to talk about seven years of operating lessons from taking over my ad agency! This is a multi-part series that talks about the mos...

How Smartsheet Built a $270M Revenue Machine Using Creative Marketing with CMO Anna Griffin

07 Sep 2020

Contributed by Lukas

The more agile companies can be in the current volatile landscape, the better. Smartsheet is a collaboration software platform that helps companies op...

How TravelPerk CEO Avi Meir Navigated The Rough Waters of COVID-19 Without Letting Anyone Go($133M Raised!)

02 Sep 2020

Contributed by Lukas

Business travel may not be happening as frequently anymore due to the COVID pandemic, but that does not concern today’s guest, Avi Meir. He is CEO a...

Your New Executive Will Fail if They Don't Do This During Onboarding

01 Sep 2020

Contributed by Lukas

What does it take to be successful as a new CEO? Whenever you're joining a new company, it's important to avoid rocking the boat at the beginning. In ...

How B2B Companies Convert Their Best Accounts Way Faster with Vin Turk, COO of Madison Logic | Ep. #382

26 Aug 2020

Contributed by Lukas

As a B2B business, attracting an audience to your website to convert them into sales leads is not an easy process, but Madison Logic does it all for y...

CEOs Only Need To Do This To Be Successful

25 Aug 2020

Contributed by Lukas

Do you need to have a big company before you start worrying about things like vision and culture? I used to think so... but the truth is, building cul...

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