Marketing Mantra

Ep. #123 - Can Legacy Businesses Still Win Today? (w/ Abhishek Pai from Bharath Group)

05 Dec 2025

Contributed by Lukas

Disclaimer: This episode includes discussion about the tobacco industry. Nothing in this conversation should be considered an endorsement or promotion...

Ep. #122 - AI Search Acronym Madness: The Case for GEO

17 Sep 2025

Contributed by Lukas

In this episode of Marketing Mantra, I share my honest take on the growing chaos of acronyms around AI search. Every week there’s a new one: AEO, LL...

Ep. #121 - Affiliate Marketing in the Age of AI

20 Aug 2025

Contributed by Lukas

Affiliate marketing has changed dramatically, and I’ve felt it firsthand. With content saturation, shrinking organic visibility on Google, and decli...

Ep. #120 - Surviving Google’s Algorithm Updates: How to Recover Lost Traffic

13 Sep 2024

Contributed by Lukas

Feeling the impact of Google’s latest algorithm updates? You’re not alone. In this episode, I break down the steps you can take to recover your si...

Ep. #119 - The Journey to Passive Income: How to Monetize Your Blog (w/ Anil Agarwal from Bloggers Passion)

06 Sep 2024

Contributed by Lukas

In this episode of Marketing Mantra, I'm joined by special guest Anil Agarwal, the founder of BloggersPassion, one of India’s top digital market...

Ep. #118 - The Hook Model: The Secret Behind Habit-Forming Products

30 Aug 2024

Contributed by Lukas

In this episode of Marketing Mantra, we dive deep into the Hook Model, a powerful framework popularized by Nir Eyal in his groundbreaking book Hooked:...

Ep. #117 - SEO Quick Wins: Easy Tips for Better Rankings

23 Jun 2024

Contributed by Lukas

In this episode, we explore easy-to-implement SEO strategies that can provide immediate improvements to your website's visibility and performance....

Ep. #116 - Unlocking Sumo Day: Top 3 Deals from AppSumo's Biggest Sale of the Season

11 Jun 2024

Contributed by Lukas

AppSumo’s Sumo Day 2024 is the can't-miss event of the season for entrepreneurs, featuring exclusive lifetime deals on a wide range of essential...

Ep. #115 - The Basics of Local SEO: Dominating Your Niche Market

11 Jun 2024

Contributed by Lukas

Local SEO can transform your business, making it the go-to spot in your community for what you do best. In this episode, we dive deep into the basics ...

Ep. #114 - How to Do SEO with $0 (using Google Search Console & ChatGPT)

02 Apr 2024

Contributed by Lukas

Curious about how to achieve top SEO rankings without spending a dime? In this episode, I reveal a zero-cost SEO hack that's been the cornerstone ...

Ep. #113 - 3 Ways to Build Backlinks When You're Just Getting Started

28 Mar 2024

Contributed by Lukas

In this episode, we unpack the essentials of link building for those just starting their SEO journey. Join us as we reveal three proven methods to bui...

Ep. #112 - Google SGE Explained: How SGE Could Disrupt Your Website Traffic

04 Jan 2024

Contributed by Lukas

Google's SGE (Search Generative Experience) is on the brink of revolutionizing the search industry. In this episode, we reveal the potential impac...

Ep. #111 - 5 Best Traffic Analysis Tools to Improve Your Website’s Performance

27 Nov 2023

Contributed by Lukas

Keeping tabs on your website’s traffic is your golden ticket to making smart, data-backed choices about how well your marketing efforts and campaign...

Ep. #110 - Black Friday Special 2023: AppSumo's Top 3 Early Bird Deals

15 Nov 2023

Contributed by Lukas

It's that time of the year again: AppSumo's Black Friday 2023 is finally here! Mark your calendars for November 19 to November 28, because th...

Ep. #109 - Top 10 Business Newsletters Every Entrepreneur Should Read

14 Nov 2023

Contributed by Lukas

Signing up for business newsletters is a super effective way to keep up with the latest business buzz. The issue, however, is the sheer number of busi...

Ep. #108 - When Marketing Fails: The Crystal Pepsi Saga

03 Sep 2023

Contributed by Lukas

This episode is a part of our "When Marketing Fails" segment where we deep dive into the captivating world of marketing disasters and uncove...

Ep. #107 - AI and Storytelling: Crafting Narratives with Artificial Intelligence (w/ Jyotirmoy Dutta from Yarnit)

30 Aug 2023

Contributed by Lukas

AI has been revolutionizing various industries, and marketing is no exception. From maintaining brand consistency to creating compelling narratives, A...

Ep. #106 - Technical SEO Deep Dive: Site Speed, Crawling, and Indexing

08 Aug 2023

Contributed by Lukas

In this episode, we dive deep into the technical side of SEO. We discuss crucial aspects such as optimizing site speed, managing crawl budget, and ens...

Ep. #105 - Resistance and Resilience: Survival Tips for Entrepreneurs (w/ Guest Host Raksha Shenoy)

21 Jun 2023

Contributed by Lukas

On this special episode of Marketing Mantra, guest host Raksha Shenoy, founder of Nummy Makhana, shares valuable insights on "Resistance and Resi...

Ep. #104 - The Fascinating History of ChatGPT: Journey from Concept to Cultural Phenomenon

10 Jun 2023

Contributed by Lukas

Uncover the captivating story behind ChatGPT, from its origins to becoming a cultural phenomenon. Explore the milestones that shaped its history and b...

Ep. #103 - Building a FinTech Startup (w/ Ashish Khandelwal from ANQ)

07 Jun 2023

Contributed by Lukas

In a time marked by incredible tech advancements and the digital revolution, there's one industry that stands out for its game-changing impact: Fi...

Ep. #102 - When Marketing Fails: The Story of Ford Edsel

05 Jun 2023

Contributed by Lukas

Welcome to a new segment of Marketing Mantra called "When Marketing Fails." In this segment, we'll deep dive into the captivating world ...

Ep. #101 - 5 Best AI Content Creation Tools for Marketers

22 Apr 2023

Contributed by Lukas

With the rise of artificial intelligence and machine learning, marketers are now able to create high-quality content in a fraction of the time it woul...

Ep. #100 - SEO Best Practice: Updating Top Pages Every 3 Months

27 Feb 2023

Contributed by Lukas

On this episode, I share my favorite SEO hack to 2x your search traffic. This powerful tactic is utilized by some of the biggest names in the industry...

Ep. #99 - Google's $100 Billion Mistake: What Went Wrong!

11 Feb 2023

Contributed by Lukas

Google's foray into AI is not going as planned. An underwhelming AI event coupled with a disastrous Twitter ad led to a significant drop in the compan...

Ep. #98 - The AI War: Google Takes on ChatGPT with a New Rival

07 Feb 2023

Contributed by Lukas

In this episode, I delve into Google's latest AI chatbot announcement, a potential rival to OpenAI's widely-used ChatGPT. Join me as I break down the ...

Ep. #97 - How to Easily Improve Your Mobile SEO with Google Search Console

04 Dec 2022

Contributed by Lukas

Mobile SEO is growing in importance. 59% of all website traffic worldwide comes from mobile phones. And according to Google, there are more searches o...

Ep. #96 - The ONE Thing You Need to Do for Affiliate Marketing Success

25 Nov 2022

Contributed by Lukas

I've been an affiliate marketer since 2016. When I launched 99signals, my online marketing blog, I never imagined that it would one day generate a sid...

Ep. #95 - Building You Inc.: Thriving as a Creator Employee (w/ Saikat Pyne from You Inc.)

18 Nov 2022

Contributed by Lukas

The creator economy has been steadily growing for the past few years and it shows no signs of slowing down anytime soon. While 68% of global creators ...

Ep. #94 - Deconstructing SaaS Pricing Models and Strategies (w/ Corey Haines from SwipeWell)

11 Nov 2022

Contributed by Lukas

From a business growth perspective, choosing the right SaaS pricing model and strategy is a must. Most business owners I have worked with treat it alm...

Ep. #93 - How to Optimize Your Content for Better Conversions (w/ Daniel Daines-Hutt from Zero to Mastery)

09 Nov 2022

Contributed by Lukas

When it comes to content marketing, your end goal should always be to get more conversions — whether it's someone purchasing your product, downloadi...

Ep. #92 - SEO News Recap: October 2022 Edition

03 Nov 2022

Contributed by Lukas

Welcome to SEO news recap, a new monthly segment I'll be doing on my podcast to recap all the top news stories in the world of SEO to help you stay in...

Ep. #91 - 10 Actionable Things You Can Do with Semrush to Boost Your Search Traffic (and Grow Your Business)

23 Sep 2022

Contributed by Lukas

This episode is brought to you by Semrush. Semrush is an all-in-one marketing toolkit that is best known for its SEO, competitor analysis, and content...

Ep. #90 - 3 Best WordPress SEO Plugins to Improve Your Organic Traffic

21 Sep 2022

Contributed by Lukas

WordPress is the world’s most popular content management system (CMS). It powers over 35% of all sites on the internet, eclipsing all other players ...

Ep. #89 - 10 Best Content Marketing Tools to Level Up Your Content Game

12 Aug 2022

Contributed by Lukas

Having the right content marketing stack is key to running successful content marketing campaigns and reach your marketing goals. On this episode, I t...

Ep. #88 - Deconstructing Ahrefs' New Pricing (and Why It's Bad)

21 Jul 2022

Contributed by Lukas

Back in April 2022, Ahrefs launched their new pricing plans. The new usage-based pricing structure adopted by Ahrefs has stirred up a lot of controver...

Ep. #87 - 5 Best Google Chrome Extensions for SEO

20 Jul 2022

Contributed by Lukas

Google’s Chrome web store offers a variety of different SEO extensions to take your SEO to the next level. On this episode, I share the 5 best SEO C...

Ep. #86 - 5 Best Link Building Strategies (That Anyone Can Use)

13 Jul 2022

Contributed by Lukas

Recently, I did a webinar for Serpzilla on the best link building practices. In the webinar, I shared 5 of my favorite link building strategies. The b...

Ep. #85 - 10 Actionable On-Page SEO Tips to Boost Your Rankings

08 Jul 2022

Contributed by Lukas

On-Page SEO is a critical part of improving your website's search traffic. On this episode, I share 10 actionable on-page SEO tips to help you keep up...

Ep. #84 - 5 Best Marketing Analytics Tools for Data-Driven Marketers

02 Jul 2022

Contributed by Lukas

Marketing analytics tools are used to uncover insights that can improve your marketing performance. With a plethora of marketing analytics tools on th...

Ep. #83 - Ahrefs' New Search Engine (Yep) is Disappointing

27 Jun 2022

Contributed by Lukas

A few weeks ago, Ahrefs launched their own search engine called Yep. Aside from being a privacy-focused search engine, Ahrefs promises a 90/10 revenue...

Ep. #82 - Content Upgrade Strategy: 6 Easy Steps to Boost Your Organic Traffic

15 Jun 2022

Contributed by Lukas

A few years ago, I published an SEO case study on my blog where I revealed a relatively simple, yet often overlooked, technique to boost search traffi...

Ep. #81 - How to Use PPC Ads to Optimize Your SEO Campaigns

06 Apr 2022

Contributed by Lukas

SEO and PPC campaigns are more effective when they are run in parallel. In this episode, I share an effective method to use PPC ads to optimize your S...

Ep. #80 - Why You Should Read "Traction" by Gabriel Weinberg and Justin Mares

30 Mar 2022

Contributed by Lukas

It's time for a book recommendation. In this episode, I talk about one of my favorite business books, Traction by Gabriel Weinberg and Justin Mares. T...

Ep. #79 - 5 SEO Mistakes That Are Costing You Traffic

23 Mar 2022

Contributed by Lukas

In this episode, I share 5 SEO mistakes that are preventing your site from ranking higher on Google. -=-=-=-=- Tools & resources discussed in this...

Ep. #78 - Why Online Advertisers Are Ditching Facebook

15 Mar 2022

Contributed by Lukas

Last month, Facebook's stock value fell by 26% because of disappointing results in the last quarter. As a result, the company's total valuation droppe...

BONUS EPISODE! Twitter's New Feature is a Game Changer for Podcasts

10 Mar 2022

Contributed by Lukas

Twitter is testing a new feature that promises exciting possibilities. Listen to this quick episode to learn more. Source: Social Media Today - https:...

Ep. #77 - Pogo-Sticking in SEO: How to Make Your Content More Engaging

08 Mar 2022

Contributed by Lukas

Pogo-sticking is when a user enters a site and quickly navigates back to the search results. It's often confused with bounce rate, which is a totally ...

Ep. #76 - 5 Ways to Use Google Trends to Improve Your SEO

01 Mar 2022

Contributed by Lukas

Google has a plethora of free tools to help with your SEO. But Google Trends is perhaps the most underrated and underutilized SEO tool in Google’s r...

Ep. #75 - 10 SEO Metrics You Should Be Tracking

23 Feb 2022

Contributed by Lukas

SEO metrics are critical data points that help you understand if your SEO efforts are working. With a plethora of SEO metrics vying for your attention...

Can B2B Companies Really Create Viral Content? [Podcast Highlights]

16 Nov 2021

Contributed by Lukas

Brad Smith (Wordable.io) explains how B2B companies can create engaging content that goes viral. This segment is a highlight from "Marketing Mantra Ep...

Ethereum NFTs vs Solana NFTs [Podcast Highlights]

21 Sep 2021

Contributed by Lukas

Vijay and Sreekanth (SolRazr) explain the key differences between NFTs built on the Ethereum blockchain and NFTs built on Solana. This segment is a hi...

What is Solana (SOL)? Is it Better than Ethereum? [Podcast Highlights]

17 Sep 2021

Contributed by Lukas

Vijay and Sreekanth (SolRazr) deconstruct Solana and its fierce competition with the Ethereum blockchain.   This segment is a highlight from "Mar...

What are NFTs? NFTs Explained in Simple Terms [Podcast Highlights]

17 Sep 2021

Contributed by Lukas

Vijay and Sreekanth (SolRazr) explain Non-Fungible Tokens (NFTs) in simple terms and provide examples to help you understand this latest crypto phenom...

Ep. #74 - Solana Explained: Here's What You Need to Know About the Solana Ecosystem (w/ Vijay Kalangi and Sreekanth Kalapur from SolRazr)

10 Sep 2021

Contributed by Lukas

Solana (SOL) is the latest token to take the crypto world by storm. Branded as the "Ethereum killer", Solana was a huge winner in the most recent cryp...

Ep. #73 - The Secret to Creating SERP-topping Viral B2B Content (w/ Brad Smith from Wordable)

08 Sep 2021

Contributed by Lukas

B2B content has long been perceived as boring. But as you'll learn in this episode, there are several ways to be creative with your B2B content. I'm j...

Ep. #72 - How Marketing Automation Can Save You Time and Make You Money (w/ Dan McGaw from McGaw.io)

24 Aug 2021

Contributed by Lukas

Marketing automation has made marketers' lives a whole lot easier. Regardless of the size of your business, you can use automation tools to automate a...

Ep. #71 - 7 Seconds That Are Worth $700,000: Why Page Speed Matters (w/ Dmitrii Kustov from Regex SEO)

07 Aug 2021

Contributed by Lukas

Page speed is critical to ranking your pages on Google. Website loading speed has always been an important piece of the user experience puzzle. With t...

Ep. #70 - YouTube Tips for Small Businesses (w/ Neil Sheth from Bubbli Digital)

02 Aug 2021

Contributed by Lukas

In this special episode, I'm joined by Neil Sheth, a former Investment Banking Consultant turned Digital Content Strategist. He worked in top Investme...

Ep. #69 - 3 Best SEO News Sites You Should Bookmark Today

01 Jul 2021

Contributed by Lukas

SEO is an evolving industry. If you don't get up to speed with the latest SEO trends and updates, you'll be left behind and your competitors will soon...

Ep. #68 - One Page Websites: Pros, Cons, and SEO Best Practices

23 Jun 2021

Contributed by Lukas

One page websites are easy to create, great to look at, and fully responsive. Many companies adopt the simplicity of one page websites over complex mu...

Ep. #67 - Is Clubhouse a Product or a Feature?

28 Apr 2021

Contributed by Lukas

Is the audio-based social media app Clubhouse a game-changing product or just a feature masquerading as a product? In my opinion, it's the latter. And...

Ep. #66 - Reddit Announces Clubhouse Competitor

25 Apr 2021

Contributed by Lukas

Clubhouse, the audio-based social networking app, has quickly become one of the most popular social media networks in the world. Launched in April 202...

Ep. #65 - Building a Socially Conscious Startup w/ Raksha Shenoy from Nummy Makhana

02 Apr 2021

Contributed by Lukas

In this episode, I'll be joined by my wife, Raksha Shenoy, who recently started her own venture — Nummy Makhana, a startup that aims at promoting gu...

Ep. #64 - Can a Search Engine Built by Ex-Googlers Take on Google?

23 Mar 2021

Contributed by Lukas

Neeva, a search engine built by former Google employees, recently raised $40 million in Series B funding. The company is now valued at $300 million an...

Ep. #63 - 20 Questions to Ask Potential SEO Clients

02 Mar 2021

Contributed by Lukas

Do you run a digital marketing agency or offer SEO services to your clients? Then I highly recommended that you have a set of questions to evaluate th...

Ep. #62 - Fresh Takes on Link Building w/ Shaurya Jain from Backlink Opportunities

24 Feb 2021

Contributed by Lukas

In this episode of Marketing Mantra, I'm joined by Shaurya Jain from Backlink Opportunities, a B2B link building service. Shaurya has been building wh...

Ep. #61 - Affiliate Marketing Secrets: Jules Dan Interviews Sandeep Mallya

04 Jan 2021

Contributed by Lukas

Affiliate marketing has been a huge source of passive income for me ever since I started blogging in 2015. It's because of affiliate marketing that I ...

Ep. #60 - 12 Effective Ways to Repurpose Your Content (and Get More Traffic)

25 Dec 2020

Contributed by Lukas

I want you to picture this scenario: You've just published a great blog post. It's doing well on social media, your subscribers are loving it, and you...

Ep. #59 - Google's "Home Movie" on How Google Search Works: Is It Worth Watching?

11 Dec 2020

Contributed by Lukas

Back in October 2020, Google released a "home movie" on their YouTube channel to show how Google search works. It's a 58-minute documentary that goes ...

Ep. #58 - How I Boosted Search Traffic to an Old Article by 146% (and How You Can Do It Too)

05 Dec 2020

Contributed by Lukas

How do you revive a blog post that's losing organic traffic?  How do you breathe new life into old content and make sure it continues to generate...

Ep. #57 - Google's Upcoming Page Experience Update: What You Need to Know

29 Nov 2020

Contributed by Lukas

Google has confirmed that it will be rolling out the page experience algorithm update in May 2021. This algorithm update will combine existing user ex...

Ep. #56 - How to Advertise on Facebook in 2020 & Beyond w/ Daniel Daines-Hutt

05 Oct 2020

Contributed by Lukas

In this special episode of Marketing Mantra, I'll be joined by Daniel Daines-Hutt from AmpMyContent (https://www.ampmycontent.com). This is his second...

Ep. #55 - How to Live Stream Pre-Recorded Videos on Social Media

17 Jul 2020

Contributed by Lukas

Live videos get a ton of engagement on social channels like Facebook and Instagram. The only problem? Going live is not easy. What if there was a tool...

Ep. #54 - What is 10x Content and Why Is it Important?

18 Jun 2020

Contributed by Lukas

Ever wonder what it takes to beat stiff organic competition and reach the top of Google search results? The answer lies in creating 10x content. In th...

Ep. #53 - Book Recommendation: Jab, Jab, Jab, Right Hook by Gary Vaynerchuk

04 Jun 2020

Contributed by Lukas

This episode is a part of the "Book Recommendation" series where I talk about all the books that have influenced me over the years. Each episode of "B...

Ep. #52 - Search Intent: The Most Important SEO Ranking Factor

30 May 2020

Contributed by Lukas

In this episode, I'll explain the importance of search intent and what you need to do to optimize your content for search intent and rank higher on Go...

Ep. #51 - Book Recommendation: All Marketers Are Liars by Seth Godin

20 May 2020

Contributed by Lukas

This episode is a part of the "Book Recommendation" series where I talk about all the books that have influenced me over the years. Each episode of "B...

Ep. #50 - 3 Best Search Engine Alternatives to Google

16 May 2020

Contributed by Lukas

Google products have faced intense criticism in the last few years and their search engine has not been spared. Among the criticisms, the most tr...

Ep. #49 - Relationship-Based Link Building w/ Alexandra Tachalova from Digital Olympus

12 May 2020

Contributed by Lukas

In this episode, I’ll be joined by our special guest, Alexandra Tachalova, who is one of the most dynamic and accomplished digital marketing thought...

Ep. #48 - How to Improve Local SEO with Google My Business w/ John Vuong from Local SEO Search

08 May 2020

Contributed by Lukas

This episode features our special guest, John Vuong, the owner of Local SEO Search, a 4.9-star, full-service local SEO company based in Canada. Since ...

Ep. #47 - Book Recommendation: Mindset by Dr Carol Dweck

06 May 2020

Contributed by Lukas

"Book Recommendation" is a new segment I've started to talk about all the books that have influenced me over the years. Each episode of "Book Recommen...

Ep. #46 - Crafting Emotionally Charged Stories w/ Jules Dan from Storytelling Secrets Podcast

29 Apr 2020

Contributed by Lukas

In this episode, I'll be joined by our special guest, Jules Dan, host of the Storytelling Secrets podcast.  Jules is a group fitness instructor t...

Ep. #45 - Top 3 Must-Watch Movies for Entrepreneurs

22 Apr 2020

Contributed by Lukas

In this episode, I reveal the top 3 must-watch movies for entrepreneurs. These movies will not just entertain you, but you'll also learn something new...

Ep. #44 - The Entrepreneur's Guide to Writing a Book w/ Michelle Vandepas from GracePoint Matrix Publishing

13 Apr 2020

Contributed by Lukas

In this episode, I'll be joined by our special guest, Michelle Vandepas, co-founder of GracePoint Matrix Publishing. Michelle has made her career help...

Highlight: 3 Books John Wall Recommends to Entrepreneurs

05 Apr 2020

Contributed by Lukas

This is a highlight from "Marketing Mantra Ep. #43 - Interview with John Wall, Co-host of Marketing Over Coffee Podcast." In this segment, John Wall s...

Highlight: The Biggest Mistake Most Entrepreneurs Make

30 Mar 2020

Contributed by Lukas

This is a highlight from "Marketing Mantra Ep. #43 - Interview with John Wall, Co-host of Marketing Over Coffee Podcast." In this segment, John Wall t...

Ep. #43 - Machine Learning and Marketing w/ John Wall from Marketing Over Coffee

28 Mar 2020

Contributed by Lukas

In this special episode, I’ll be joined by John Wall, co-host of Marketing Over Coffee. If you haven't subscribed to Marketing Over Coffee already, ...

Ep. #42 - 3 SEO Bad Habits You Should Give Up Right Away

23 Mar 2020

Contributed by Lukas

In this episode, I'll reveal the 3 most annoying SEO bad habits many marketers and bloggers are guilty of. These are the habits that are preventing se...

Ep. #41 - Social Media Buzz this Week: IGTV Monetization

14 Feb 2020

Contributed by Lukas

In this edition of "Social Media Buzz this Week," I'll share my thoughts on IGTV enabling monetization, which will finally let creators earn money fro...

Ep. #40 - Google's Featured Snippet Update: What Marketers Need to Know

06 Feb 2020

Contributed by Lukas

Google has had a busy 2020 so far. Not only have they changed the look of paid and organic search results on desktop, they have also rolled out a majo...

Highlight: Craig Campbell's Number 1 Advice to Affiliate Marketing Beginners

17 Dec 2019

Contributed by Lukas

This is a highlight from Marketing Mantra Ep. #39 - Craig Campbell Interview: Epic Affiliate Marketing Strategies for Beginners. In this segment, Camp...

Ep. #39 - Epic Affiliate Marketing Strategies for Beginners w/ SEO Expert Craig Campbell

16 Dec 2019

Contributed by Lukas

In this episode, we'll be joined by SEO expert Craig Campbell who will be sharing some of his favorite affiliate marketing strategies. Craig has over ...

Ep. #38 - What's the Best Page Speed Metric to Look At? w/ Lukas Haensch from Pathmonk

11 Dec 2019

Contributed by Lukas

In episode 38 of Marketing Mantra, I'll be joined by our special guest, Lukas Haensch, co-founder of Pathmonk. Lukas has an extensive background in co...

Ep. #37 - Google BERT Update: What You Need to Know

18 Nov 2019

Contributed by Lukas

In this episode, I’ll be talking about BERT which is Google’s latest algorithm update. On October 25, 2019, Google made an official announcem...

Ep. #36 - "The Millennials" Author Subramanian Kalpathi Interview

10 Oct 2019

Contributed by Lukas

In this episode, we'll be joined by Subramanian Kalpathi, author of "The Millennials." He will talk about the collaboration challenges faced by m...

Ep. #34 - The Best Podcast Analytics Tool

03 Oct 2019

Contributed by Lukas

If you have your own podcast, then you'd probably know how difficult it is to keep a track of your podcast downloads on so many different channels whe...

Ep. #33 - How Chatbot Landing Pages Can Boost Your PPC Conversion Rates w/ Ish Jindal from TARS

01 Oct 2019

Contributed by Lukas

In this episode, I'll be joined by Ish Jindal, co-founder of TARS Chatbots, a popular chatbot-building platform. TARS enables marketers to create...

Ep. #32 - The WeWork Fiasco, Explained: Why It’s a Cautionary Tale for Entrepreneurs & Investors

29 Sep 2019

Contributed by Lukas

In this episode, I talk about the recent WeWork fiasco. From its delayed IPO to the bizarre behavior of the company's co-founder & CEO, Adam Neuma...

Ep. #31 - This Month in SEO [August 2019 Edition]

07 Sep 2019

Contributed by Lukas

In this episode, I'll be sharing the top 3 news stories in Search Engine Optimization (SEO) in August 2019.  From Google's featured snippets algo...