Marketing Powerups

Sarah Stockdale's 3 Copywriting Exercises to Write Copy That Sells

01 Sep 2023

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Sarah Stockdale, Founder of Growclass, shares 3 copywriting exercises to write copy that sells. Download the free powerups cheatsheet: https://marketingpowerups.com/034🏆 Sponsored powerupI want to thank the sponsor of this episode, 42/Agency.When you're in scale-up mode, and you have KPIs to hit, the pressure is on to deliver demos and signups.And it's a lot to handle: demand gen, email sequences, revenue ops, and more! That’s where 42/Agency, founded by my friend Kamil Rextin, can help you.They’re a strategic partner that’s helped B2B SaaS companies like ProfitWell, Teamwork, Sprout Social and Hubdoc build a predictable revenue engine.If you’re looking for performance experts and creatives to solve your marketing problems at a fraction of the cost of in-house, look no further.Go to https://www.42agency.com/ to talk to a strategist to learn how you can build a high-efficiency revenue engine now.🔎 Ahrefs Webmaster ToolsThank you also to the sponsor of this episode, Ahrefs Free Webmaster Tools.If you want to rank your website higher on search engines, you have to make sure your website doesn’t have any technical SEO issues.If you do, that’s like trying to run a race with your shoes tied together!Luckily, Ahrefs free webmaster tools can crawl up to 5,000 pages to find 140 common technical SEO issues that could be holding your site back from generating valuable traffic. It can also help you find your strongest backlinks, analyze the keywords you’re ranking for, and see keyword search volume and ranking difficulty.You can sign up for free at Ahrefs.com/webmaster-tools or find that link in the description and show notes.🎉 About Sarah StockdaleSarah Stockdale is the founder of Growclass, an online growth training program and community for marketers. Sarah has spent her career growing early-stage technology companies — focused on digital marketing, scrappy growth strategies, data, and retention. Sarah was one of the early hires at the Canadian Fintech giant, Wave, which H&R Block acquired in one of the largest Canadian exits of all time. She then led growth teams at Tilt, growing the Canadian business from scratch, launching in 8 countries, and building what is still the largest-ever international college ambassador program. Tilt was acquired by Airbnb in 2017.🕰️ Timestamps[00:00:00] Improving Sales by Connecting Customers to Solutions[00:00:54] Understanding the True Nature of Selling[00:03:33] Using the 'We' Exercise for Better Marketing Copy[00:09:06] Understanding Audience and Tapping into Emotions: A Discussion with Sarah Stockdale[00:16:10] Transformative Marketing: Putting the Customer in the Protagonist's Role[00:18:10] 42 Agency - My Number One Recommended Growth Agency[00:18:56] Ahrefs Free Webmaster Tools[00:19:10] Effective Copywriting: The Power of Authenticity and Values Alignment in Marketing[00:26:55] Powering up your career with meaningful relationships: Sarah Stockdale's journey in Marketing and Tech[00:31:32] The Superpowers of Being a Marketer with Sarah Stockdale[00:37:17] Building an audience as a parachute in the economy: A discussion with Sarah Stockdale[00:39:44] Ramli John invites listeners to subscribe to the Marketing Powerups newsletter, podcast and YouTube channel✨ Useful links👨🏽‍💻 Growclass website🎓 Growth marketing full certification🐦 Sarah Stockdale on Twitter🔗 Sarah Stockdale on LinkedIn

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13:00H | 21 DIC 2025 | Fin de Semana

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2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

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3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

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3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

01 Jan 1970

El Partidazo de COPE

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Marketing Powerups

Sarah Stockdale's 3 Copywriting Exercises to Write Copy That Sells

This episode hasn't been transcribed yet

Other recent transcribed episodes

13:00H | 21 DIC 2025 | Fin de Semana

10:00H | 21 DIC 2025 | Fin de Semana

12:00H | 20 DIC 2025 | Fin de Semana

2ª PARTE | 06 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 22 ENE 2026 | EL PARTIDAZO DE COPE

3ª PARTE | 04 MAR 2026 | EL PARTIDAZO DE COPE

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