FTC Targets Hidden Personalized Pricing | Business and Finance News

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Recorded19 Aug 2026

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The FTC is cracking down on hidden pricing tactics that use your personal data to charge you more — and they’re demanding full transparency. Companies must now disclose why they’re charging you a personalized price, what data they’re using, and how it affects your bill. From food delivery apps charging based on your location to grocery stores adjusting milk prices by family size — these practices could soon be illegal if not properly explained. The FTC also warns that using your data without clear consent breaches privacy rules. While they can’t ban personalized pricing outright, they’re prepared to punish companies that mislead consumers. Public comments are open for 30 days as this new policy takes shape. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/a25bc100b2cb67b5

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