How Dr. Wallace Nozile Cuts Through the Noise
01 Dec 2025
Contributed by Lukas
For med creators trying to build trust and be themselves on social, Dr. Wallace Nozile's journey is ...
Dr. Neera Nathan, The Harvard-Trained Dermatologist Redefining Skin Education Online
17 Nov 2025
Contributed by Lukas
From the OR to your “For You” page, Dr. Neera Nathan, double board-certified Harvard-trained der...
How to Stand Out as a Med Creator with Erica Mallett
10 Nov 2025
Contributed by Lukas
What makes a creator unforgettable? In this episode, Mimi Banks and Dr. Dustin Portela sit down with...
How Dr. Katie Beleznay Turns Education Into Engaging Content
03 Nov 2025
Contributed by Lukas
“Know your why, and everything else will follow.” For Vancouver-based dermatologist, Dr. Katie B...
Dr. Kunal Malik’s Social Media Journey
27 Oct 2025
Contributed by Lukas
Dr. Kunal Malik proves you don’t need fancy equipment or a content team to make an impact. Showing...
Instagram Strategy: What you need to know
20 Oct 2025
Contributed by Lukas
Instagram is evolving, and so should your strategy. Mimi and Dr. Portela share what actually drives ...
Inside LTK with Reesa Lake
13 Oct 2025
Contributed by Lukas
Mimi and Dr. Portela welcome Reesa Lake, Head of Creator Agency Partnerships at LTK. Reesa shares ho...
Building Your Brand (Online)
06 Oct 2025
Contributed by Lukas
In this episode, Mimi and Dr. Portela explore brand building, the evolution of Dr. Portela's name, i...
Battling Misinformation with Dr. Nathan Newman
29 Sep 2025
Contributed by Lukas
What happens when a pioneer in stem cell therapy steps into the world of social media? Dr. Nathan Ne...
Why Every Creator Needs a Media Kit
22 Sep 2025
Contributed by Lukas
Struggling to land partnerships? Your media kit might be the missing piece. In this episode, Mimi Ba...
SPECIAL EPISODE: Live at Science of Skin Summit
18 Sep 2025
Contributed by Lukas
Thinking about starting on social, but not sure where to begin? This special episode was recorded li...
Dr. Tommy Martin’s Journey as a Creator, Father & Advocate
15 Sep 2025
Contributed by Lukas
Meet Dr. Tommy Martin, internal medicine and pediatric physician, father and creator with 4M+ follow...
What Your Metrics Actually Mean
10 Sep 2025
Contributed by Lukas
Your follower count only tells part of the story. In this episode of Med Creator 101, Mimi and Dr. P...
Dr. Ethan Melillo: The Pharmacist Content Creator
01 Sep 2025
Contributed by Lukas
Meet Dr. Ethan Melillo—the pharmacist transforming digital health education. From his first viral ...
From Scrubs to Social: How an ObGyn Became a Viral Educator
25 Aug 2025
Contributed by Lukas
She’s an OB-GYN, mom of three, and a med creator with over a million followers across social medi....
Medicine Mama: Using Social Media to Change the Conversation on Women’s Health
18 Aug 2025
Contributed by Lukas
Dr. Clare Bertuccio went from treating cancer patients to building Medicine Mama, a brand that’s b...
How to Make an Impression in 30 Seconds
14 Aug 2025
Contributed by Lukas
What would you say if you had 30 seconds with your dream brand? In this episode, Dr. Portela and Mim...
What Dr. Portela learned from his acting coach
11 Aug 2025
Contributed by Lukas
Camera shy? Not after this episode. Dr. Portela shares how working with an acting coach transformed ...
Inside the Science of Skin Summit
04 Aug 2025
Contributed by Lukas
What happens when dermatologists, estheticians, researchers, and innovators come together? You get t...
Meet the Vagina Whisperer
28 Jul 2025
Contributed by Lukas
Meet Dr. Sarah Reardon, aka The Vagina Whisperer, pelvic floor physical therapist and founder of The...
Advocacy: When To Use Your Platform
24 Jul 2025
Contributed by Lukas
Advocacy on social media is not always straightforward. In this episode, Dr. Portela and Mimi explai...
Educate, Don’t Imitate: Dr. Doris Day’s Creator Mindset
21 Jul 2025
Contributed by Lukas
Meet Dr. Doris Day: Board-certified dermatologist, former journalist, and social media educator. In ...
Inside RoC Skincare’s HCP Playbook
14 Jul 2025
Contributed by Lukas
Hillary Hutcheson, RoC Skincare's Chief Marketing Officer gives the inside scoop on RoC’s approach...
Getting Started On YouTube
07 Jul 2025
Contributed by Lukas
Discover what it takes to build a presence on YouTube. From long-form content to thumbnails, titles,...
Allen Ortega on What It Really Takes to Work with CeraVe
30 Jun 2025
Contributed by Lukas
Allen Ortega, Global Head of Social & Influence at CeraVe joins Dr. Portela and Mimi for an excl...
Meet Dermfluencer Dr. Jenny Liu
23 Jun 2025
Contributed by Lukas
Ever wondered how a full-time dermatologist and mom juggles content across Instagram, TikTok, YouTub...
Dr. Brown on Turning Conversations into Content
16 Jun 2025
Contributed by Lukas
In this episode, board-certified dermatologist and med creator, Dr. Brown, pulls back the curtain on...
How to Know When to Hire an Agent
12 Jun 2025
Contributed by Lukas
Thinking about hiring an agent? Listen to this episode first! Mimi and Dr. Portela share everything ...
Dr. Ben Johnson: Disrupting Skincare and Social Media
02 Jun 2025
Contributed by Lukas
Skincare, but make it disruptive. Dr. Ben Johnson, founder of Osmosis Skincare, spills how he’s sh...
How to Build Your Support Team
27 May 2025
Contributed by Lukas
Learn how and when to outsource—whether it’s hiring a social media manager, video editor, or exe...
How Dr. Inna Lazar Builds Brand Relationships That Last
19 May 2025
Contributed by Lukas
In this episode, Mimi and Dr. Portela welcome Dr. Inna Lazar, a leading optometrist and expert in ey...
If Dr. Portela Started Over
12 May 2025
Contributed by Lukas
What if Dr. Portela had to start his med creator journey all over again? What would he do? What plat...
How Dr. Heather Rogers Earned Trust Online
05 May 2025
Contributed by Lukas
Dermatologist and skincare brand founder Dr. Heather Rogers joins Med Creator 101 and shares how she...
How to Build a Brand Through Community with Said Dabbagh
28 Apr 2025
Contributed by Lukas
Want to build an authentic personal brand but don’t know where to start? Mimi and Dr. Portela si...
11 Things Every HCP Should Know About Social (in 11 minutes)
25 Apr 2025
Contributed by Lukas
In just 11 minutes, Dr. Portela and Mimi Banks share 11 things every HCP needs to know. From boostin...
Setting Your Rates
21 Apr 2025
Contributed by Lukas
How much should you really charge in brand deals as a med creator? Dr. Portela and Mimi explain how ...
Dr. Mamina's First Brand Deal
14 Apr 2025
Contributed by Lukas
Dr. Mamina joins Mimi and Dr. Portela to talk about her first brand deal — Head & Shoulders. S...
How Dr. Zubritsky Grew 1.4M Followers on Instagram
08 Apr 2025
Contributed by Lukas
What does it take to hit 100K followers on Instagram? Dr. Zubritsky breaks down the strategy behind ...
Get to Know Dr. Michelle Henry: Dermatologist & News Contributor
01 Apr 2025
Contributed by Lukas
Dr. Michelle Henry shares her inspiring journey to becoming a Board-Certified Dermatologist, how she...
Avoid These Social Media Scams
28 Mar 2025
Contributed by Lukas
Social media scams are more common than you think! Everybody is a target. Look out for specific sign...
How Skinfix Works with Dermatologists
24 Mar 2025
Contributed by Lukas
If you're a dermatologist looking to work with brands, start here! Dr. Portela and Mimi sit down wit...
Following Up After Conferences
14 Mar 2025
Contributed by Lukas
Wondering how to turn conferences into real opportunities? Mimi and Dr. Portela provide tips on how ...
Avène’s National Skin Barrier Day
12 Mar 2025
Contributed by Lukas
Sponsored by Avène: Mimi and Dr. Portela chat with Lisa Morris, President & CEO of Avène USA a...
Preparing for AAD 2025
03 Mar 2025
Contributed by Lukas
Conferences like AAD are a great opportunity to create content and network with brands and medfluenc...
Dr. Portela was on SNL!
28 Feb 2025
Contributed by Lukas
Hear first hand what it was like being on the SNL set to shoot a commercial for CeraVe, and what goe...
Tools All Creators Need
27 Feb 2025
Contributed by Lukas
In this episode, Dr. Dustin Portela and Mimi Banks reveal the must-have tools for content creation–...
How to Come up with Content Ideas
27 Feb 2025
Contributed by Lukas
Content can be overwhelming. But there are many ways to find ideas, a lot of it is right in front of...
Introduction to Med Creator 101
27 Feb 2025
Contributed by Lukas
Welcome to Med Creator 101! In this first episode, Dr. Dustin Portela shares how he started on socia...