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Med Creator 101

#155
Language: en Business Education
Last Checked: 2025-12-07 16:10:01.018671

How Dr. Wallace Nozile Cuts Through the Noise

01 Dec 2025

Contributed by Lukas

For med creators trying to build trust and be themselves on social, Dr. Wallace Nozile's journey is ...

Dr. Neera Nathan, The Harvard-Trained Dermatologist Redefining Skin Education Online

17 Nov 2025

Contributed by Lukas

From the OR to your “For You” page, Dr. Neera Nathan, double board-certified Harvard-trained der...

How to Stand Out as a Med Creator with Erica Mallett

10 Nov 2025

Contributed by Lukas

What makes a creator unforgettable? In this episode, Mimi Banks and Dr. Dustin Portela sit down with...

How Dr. Katie Beleznay Turns Education Into Engaging Content

03 Nov 2025

Contributed by Lukas

“Know your why, and everything else will follow.” For Vancouver-based dermatologist, Dr. Katie B...

Dr. Kunal Malik’s Social Media Journey

27 Oct 2025

Contributed by Lukas

Dr. Kunal Malik proves you don’t need fancy equipment or a content team to make an impact. Showing...

Instagram Strategy: What you need to know

20 Oct 2025

Contributed by Lukas

Instagram is evolving, and so should your strategy. Mimi and Dr. Portela share what actually drives ...

Inside LTK with Reesa Lake

13 Oct 2025

Contributed by Lukas

Mimi and Dr. Portela welcome Reesa Lake, Head of Creator Agency Partnerships at LTK. Reesa shares ho...

Building Your Brand (Online)

06 Oct 2025

Contributed by Lukas

In this episode, Mimi and Dr. Portela explore brand building, the evolution of Dr. Portela's name, i...

Battling Misinformation with Dr. Nathan Newman

29 Sep 2025

Contributed by Lukas

What happens when a pioneer in stem cell therapy steps into the world of social media? Dr. Nathan Ne...

Why Every Creator Needs a Media Kit

22 Sep 2025

Contributed by Lukas

Struggling to land partnerships? Your media kit might be the missing piece. In this episode, Mimi Ba...

SPECIAL EPISODE: Live at Science of Skin Summit

18 Sep 2025

Contributed by Lukas

Thinking about starting on social, but not sure where to begin? This special episode was recorded li...

Dr. Tommy Martin’s Journey as a Creator, Father & Advocate

15 Sep 2025

Contributed by Lukas

Meet Dr. Tommy Martin, internal medicine and pediatric physician, father and creator with 4M+ follow...

What Your Metrics Actually Mean

10 Sep 2025

Contributed by Lukas

Your follower count only tells part of the story. In this episode of Med Creator 101, Mimi and Dr. P...

Dr. Ethan Melillo: The Pharmacist Content Creator

01 Sep 2025

Contributed by Lukas

Meet Dr. Ethan Melillo—the pharmacist transforming digital health education. From his first viral ...

From Scrubs to Social: How an ObGyn Became a Viral Educator

25 Aug 2025

Contributed by Lukas

She’s an OB-GYN, mom of three, and a med creator with over a million followers across social medi....

Medicine Mama: Using Social Media to Change the Conversation on Women’s Health

18 Aug 2025

Contributed by Lukas

Dr. Clare Bertuccio went from treating cancer patients to building Medicine Mama, a brand that’s b...

How to Make an Impression in 30 Seconds

14 Aug 2025

Contributed by Lukas

What would you say if you had 30 seconds with your dream brand? In this episode, Dr. Portela and Mim...

What Dr. Portela learned from his acting coach

11 Aug 2025

Contributed by Lukas

Camera shy? Not after this episode. Dr. Portela shares how working with an acting coach transformed ...

Inside the Science of Skin Summit

04 Aug 2025

Contributed by Lukas

What happens when dermatologists, estheticians, researchers, and innovators come together? You get t...

Meet the Vagina Whisperer

28 Jul 2025

Contributed by Lukas

Meet Dr. Sarah Reardon, aka The Vagina Whisperer, pelvic floor physical therapist and founder of The...

Advocacy: When To Use Your Platform

24 Jul 2025

Contributed by Lukas

Advocacy on social media is not always straightforward. In this episode, Dr. Portela and Mimi explai...

Educate, Don’t Imitate: Dr. Doris Day’s Creator Mindset

21 Jul 2025

Contributed by Lukas

Meet Dr. Doris Day: Board-certified dermatologist, former journalist, and social media educator. In ...

Inside RoC Skincare’s HCP Playbook

14 Jul 2025

Contributed by Lukas

Hillary Hutcheson, RoC Skincare's Chief Marketing Officer gives the inside scoop on RoC’s approach...

Getting Started On YouTube

07 Jul 2025

Contributed by Lukas

Discover what it takes to build a presence on YouTube. From long-form content to thumbnails, titles,...

Allen Ortega on What It Really Takes to Work with CeraVe

30 Jun 2025

Contributed by Lukas

Allen Ortega, Global Head of Social & Influence at CeraVe joins Dr. Portela and Mimi for an excl...

Meet Dermfluencer Dr. Jenny Liu

23 Jun 2025

Contributed by Lukas

Ever wondered how a full-time dermatologist and mom juggles content across Instagram, TikTok, YouTub...

Dr. Brown on Turning Conversations into Content

16 Jun 2025

Contributed by Lukas

In this episode, board-certified dermatologist and med creator, Dr. Brown, pulls back the curtain on...

How to Know When to Hire an Agent

12 Jun 2025

Contributed by Lukas

Thinking about hiring an agent? Listen to this episode first! Mimi and Dr. Portela share everything ...

Dr. Ben Johnson: Disrupting Skincare and Social Media

02 Jun 2025

Contributed by Lukas

Skincare, but make it disruptive. Dr. Ben Johnson, founder of Osmosis Skincare, spills how he’s sh...

How to Build Your Support Team

27 May 2025

Contributed by Lukas

Learn how and when to outsource—whether it’s hiring a social media manager, video editor, or exe...

How Dr. Inna Lazar Builds Brand Relationships That Last

19 May 2025

Contributed by Lukas

In this episode, Mimi and Dr. Portela welcome Dr. Inna Lazar, a leading optometrist and expert in ey...

If Dr. Portela Started Over

12 May 2025

Contributed by Lukas

What if Dr. Portela had to start his med creator journey all over again? What would he do? What plat...

How Dr. Heather Rogers Earned Trust Online

05 May 2025

Contributed by Lukas

Dermatologist and skincare brand founder Dr. Heather Rogers joins Med Creator 101 and shares how she...

How to Build a Brand Through Community with Said Dabbagh

28 Apr 2025

Contributed by Lukas

Want to build an authentic personal brand but don’t know where to start?  Mimi and Dr. Portela si...

11 Things Every HCP Should Know About Social (in 11 minutes)

25 Apr 2025

Contributed by Lukas

In just 11 minutes, Dr. Portela and Mimi Banks share 11 things every HCP needs to know. From boostin...

Setting Your Rates

21 Apr 2025

Contributed by Lukas

How much should you really charge in brand deals as a med creator? Dr. Portela and Mimi explain how ...

Dr. Mamina's First Brand Deal

14 Apr 2025

Contributed by Lukas

Dr. Mamina joins Mimi and Dr. Portela to talk about her first brand deal — Head & Shoulders. S...

How Dr. Zubritsky Grew 1.4M Followers on Instagram

08 Apr 2025

Contributed by Lukas

What does it take to hit 100K followers on Instagram? Dr. Zubritsky breaks down the strategy behind ...

Get to Know Dr. Michelle Henry: Dermatologist & News Contributor

01 Apr 2025

Contributed by Lukas

Dr. Michelle Henry shares her inspiring journey to becoming a Board-Certified Dermatologist, how she...

Avoid These Social Media Scams

28 Mar 2025

Contributed by Lukas

Social media scams are more common than you think! Everybody is a target. Look out for specific sign...

How Skinfix Works with Dermatologists

24 Mar 2025

Contributed by Lukas

If you're a dermatologist looking to work with brands, start here! Dr. Portela and Mimi sit down wit...

Following Up After Conferences

14 Mar 2025

Contributed by Lukas

Wondering how to turn conferences into real opportunities? Mimi and Dr. Portela provide tips on how ...

Avène’s National Skin Barrier Day

12 Mar 2025

Contributed by Lukas

Sponsored by Avène: Mimi and Dr. Portela chat with Lisa Morris, President & CEO of Avène USA a...

Preparing for AAD 2025

03 Mar 2025

Contributed by Lukas

Conferences like AAD are a great opportunity to create content and network with brands and medfluenc...

Dr. Portela was on SNL!

28 Feb 2025

Contributed by Lukas

Hear first hand what it was like being on the SNL set to shoot a commercial for CeraVe, and what goe...

Tools All Creators Need

27 Feb 2025

Contributed by Lukas

In this episode, Dr. Dustin Portela and Mimi Banks reveal the must-have tools for content creation–...

How to Come up with Content Ideas

27 Feb 2025

Contributed by Lukas

Content can be overwhelming. But there are many ways to find ideas, a lot of it is right in front of...

Introduction to Med Creator 101

27 Feb 2025

Contributed by Lukas

Welcome to Med Creator 101! In this first episode, Dr. Dustin Portela shares how he started on socia...