AI to ROI
Episodes
B2B SaaS Metrics with the Master - Dave Kellogg @kellblog
26 Apr 2021
Contributed by Lukas
B2B SaaS Metrics are talked about in board meetings, investor diligence, executive team meetings, and recently across every corner of the internet fro...
Podcasts + MarTech Metrics that Matter - with Ben Shapiro, Host of the MarTech Podcast
20 Apr 2021
Contributed by Lukas
Benjamin Shapiro started his internet marketing career at eBay, one of the first, largest and most data-driven marketplaces in the world. Ben's...
How Positioning impacts B2B Tech Revenue Growth - with Bob Wright, Firebrick
14 Apr 2021
Contributed by Lukas
During 2020, over 96% of B2B SaaS companies updated their messaging and positioning to counteract the short and long-term impact of the pandemic.Fortu...
Usage Based Pricing + Chief Monetization Officer - with Chris Mele, CEO Software Pricing Partners
07 Apr 2021
Contributed by Lukas
Product Led Growth and Usage-Based Pricing are two of the hottest trends in the B2B SaaS and Cloud industry. Annual subscription pricing has been a ...
Measuring the Impact of Sales Enablement - with Elay Cohen, founder and CEO, SalesHood
30 Mar 2021
Contributed by Lukas
Imagine being asked by Marc Benioff, founder and CEO of Salesforce to ensure that every member of your sales organization can effectively deliver and ...
Lessons Learned from being a 6x SaaS VP Sales - with Scott Leese
23 Mar 2021
Contributed by Lukas
Experience is the best teacher. In this episode of the Metrics that Measure Up with Scott Leese we take a deep dive into how experience has informed h...
Global SaaS Start-Up Community Growth - with Alex Theuma, SaaStock
16 Mar 2021
Contributed by Lukas
In this episode of the Metrics that Measure Up podcast, we speak with Alex Theuma, the founder and CEO of SaaStock and the SaaS Revolution podcast.Ale...
Revenue Intelligence + Advanced Sales Math - with Todd Abbott, InsightSquared CEO
01 Mar 2021
Contributed by Lukas
In this episode, we discuss the revolutionary concepts of Revenue Intelligence and Advanced Sales Math with Todd Abbott, CEO at InsightSquared.Revenue...
Getting to WOW - Secrets of Pitching to VCs - with Bill Reichert, Garage Technology Ventures and Pegasus Tech Ventures
23 Feb 2021
Contributed by Lukas
If you are contemplating VC funding, this episode of the Metrics that Measure Up podcast is like receiving a master's degree in pitching to VCs f...
Selling your Company to Salesforce - with Mike Micucci, former Salesforce Commerce Cloud, CEO
23 Feb 2021
Contributed by Lukas
Imagine the experiences gained and lessons learned from founding your own SaaS company, selling it to Saleforce and then becoming the CEO of a Salesfo...
Breaking Barriers in B2B Sales - with Gidget Pugh, Socially Focused
16 Feb 2021
Contributed by Lukas
Breaking into B2B Sales, especially Enterprise level B2B sales is still a challenge for many in todays Cloud and SaaS industry. Even more difficult ...
Building your Network versus Networking - in Silicon Valley and Beyond with M.R. Rangaswami
08 Feb 2021
Contributed by Lukas
M.R. Rangaswami is an enterprise software executive, angel investor, entrepreneur, corporate eco-strategy expert, community builder, and philanthropis...
B2B SaaS Metrics that Matter to Growth Stage VCs - with Doug Landis, Emergence Capital
02 Feb 2021
Contributed by Lukas
If you are responsible for driving revenue growth at a SaaS company that is preparing to raise Series A or Series B funding, what are the key metrics ...
B2B SaaS Finance and Metrics - A European Perspective - with Joyce Mackenzie Liu, Pegafund
19 Jan 2021
Contributed by Lukas
As businesses shift towards the Cloud, SaaS has become the de facto distribution method for modern day software solutions across the US and increasing...
The Wayback Machine + Internet Archive with Brewster Kahle - Founder and Chief Librarian
19 Jan 2021
Contributed by Lukas
Have you ever thought it would be cool to see a website from 5 years ago, 10 years ago, even 20 years ago?That is exactly the vision that Brewster Kah...
Strategic Acquisition or IPO? - with Tom Reilly - Former CEO, Cloudera and ArcSight
12 Jan 2021
Contributed by Lukas
The most interesting dilemma for a CEO? The decision that comes with having the option to go public or accept a strategic acquisition offer.Tom Reil...
LinkedIn Co-founder Konstantin Guericke - The keys to building a long lasting B2B Network
05 Jan 2021
Contributed by Lukas
B2B Communities caught fire in 2020 - especially B2B sales communities. Revenue Collective, Sales Hacker, Modern Sales Pros, RevGenuis, and Bravado ...
An Entrepreneur's Inner Voice of Doubt - with Mike Smerklo, Next Coast Ventures and Mr. Monkey and Me author
29 Dec 2020
Contributed by Lukas
Mike Smerklo is by any measure a story of entrepreneurial success. Mike founded a search fund which led to the early stage acquisition of ServiceSo...
Selling the Cloud - Part 2 with Paul Melchiorre and Mark Petruzzi
23 Dec 2020
Contributed by Lukas
In this episode, we continue the discussion with the authors of Selling the Cloud. Building upon the first half of our conversation where we discussed...
Selling the Cloud - Part 1 with Paul Melchiorre and Mark Petruzzi
21 Dec 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up podcast we are joined by Paul Melchiorre and Mark Petruzzi - authors of Selling the Cloud.Paul has over...
Revenue Team Communities - with Jared Robin, RevGenius
15 Dec 2020
Contributed by Lukas
B2B Sales communities are all the rage in 2020. Sales Hacker, Modern Sales Pro, Bravado, Revenue Collective and now RevGenius are building B2B sales...
Marketing and Sales Alignment - How it can impact Customer Acquisition Performance - with Howard Brown - ringDNA
08 Dec 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up podcast we are joined by Howard Brown, Founder and CEO of ringDNA.How does being a clinical psycholog...
Founding Father of Marketing Automation - Anurag Khemka
02 Dec 2020
Contributed by Lukas
Founding a B2B SaaS company is an exhilarating, yet high-risk experience. Creating a new market category at the same time even higher risk and often s...
The Founder's Journey - with DocuSign founding CEO - Court Lorenzini
18 Nov 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up podcast - Court Lorenzini, Founding CEO at DocuSign discusses his journey to co-Founding DocuSign and t...
KPIs that SaaS CFOs track - with David Appel - Sage Intacct
06 Nov 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up podcast - David Appel, Head of the SaaS Vertical at Sage Intacct shares his insights and lessons learne...
Lessons Learned from Co-Founding Marketo and Engagio - with Jon Miller
28 Oct 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up podcast, we talk with Jon Miller, co-founder of Marketo and Engagio, and now Chief Product Officer at...
Middle Market Opportunity - with Thomas Stewart - National Center for the Middle Market
27 Oct 2020
Contributed by Lukas
In today's episode of the Metrics that Measure Up podcast, Thomas Stewart, Executive Director for the National Center for the Middle Market sha...
B2B SaaS Sales Compensation in 2020 - with Sally Duby - The Bridge Group
20 Oct 2020
Contributed by Lukas
In today's episode of the Metrics that Measure Up, Sally Duby, Chief Sales Officer at The Bridge Grop discussed the findings from their Sales Com...
B2B SaaS KPIs - with William Cordes - KPI Sense
16 Oct 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up podcast, William Cordes, Founder and CEO of KPI Sense share the insights and perspectives gained from p...
Net Dollar Retention Rate - with Kris Beible - Software Equity Group
13 Oct 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up, Kristopher Beible, Vice President at Software Equity Group discusses the importance of Net Dollar Rete...
Product Led Growth - with Kyle Poyar - OpenView Partners
06 Oct 2020
Contributed by Lukas
In this episode of the Metrics that Measure Up, Kyle Poyar, Vice President of Growth at OpenView Partners discusses a Product Led Growth Go-To-Market ...
Ten Laws of SaaS and Cloud - with Byron Deeter - Bessemer Venture Partners
28 Sep 2020
Contributed by Lukas
In this episode of Metrics that Measure Up, we are joined by Byron Deeter, Partner at Bessemer Venture Partners, and one of the founding fathers of Sa...
Conversation Flow Rate - with Chris Beall - ConnectandSell
22 Sep 2020
Contributed by Lukas
In this episode of Metrics that Measure Up, Chris Beall, CEO of ConnectandSell shares a wide variety of Key Performance Indicators and Benchmarks gain...
Recruitment Metrics - with John Younger - RecruiterShare
15 Sep 2020
Contributed by Lukas
In this episode of Metrics that Measure Up, John Younger, Founder and Chief Collaborator at RecruiterShare shares his insights developed over his thir...
Side Hustles & Personal Brand Building - with Amy Volas
08 Sep 2020
Contributed by Lukas
In this episode of "Metrics that Measure Up, Amy Volas shares her insights and perspectives on the concepts of side hustles and personal brand bu...
Modern B2B Selling - Are the motivations different today? - with Andy Paul, RingDNA
18 Aug 2020
Contributed by Lukas
In this episode of "Metrics that Measure Up", Andy Paul, the host of The Sales Enablement Podcast and Ray discuss how and if the modern B2B ...
Sales Quota and Compensation - Not built for today's customer centric world - with Sahil Mansuri, Bravado
11 Aug 2020
Contributed by Lukas
In this episode, Sahil Mansuri, the Founder and CEO of Bravado, a network of over 70,000 sales professionals, discusses how yesterday's Quota a...
Revenue Operations - What, Why and How to Measure Business Impact - Jason Reichl, Go Nimbly
03 Aug 2020
Contributed by Lukas
In this episode of Metrics that Measure Up, our guest - Jason Reichl, CEO of Go Nimbly answers a wide variety of questions on the evolving function of...
Customer Buying Journey - How Customers Buy and Why They Don't - with Martyn Lewis
18 Jul 2020
Contributed by Lukas
Martyn Lewis, author of How Customers Buy and Why They Don't: Mapping and Managing the Buying Journey DNA shares his insights from interviewing t...
Sales Development in SaaS - Question and Answer Session with David Dulany - Tenbound
18 Jul 2020
Contributed by Lukas
Sales Development is a rapidly growing professional for early career professionals in the B2B SaaS industry.David Dulany, founder and CEO of Tenbound ...
The SaaS CFO - First Five KPIs - with Ben Murray
18 Jul 2020
Contributed by Lukas
During the very first session of the Metrics than Measure Up podcast, Ben Murray - The SaaS CFO shares his insights and perspectives on the RevOps Squ...