Australia Bans Social Media for Kids & Women’s Workplace Progress Stalls?
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The best B2B marketing gets wasted on the wrong people. In what possible world do I need the seven pound bag of wasabi peas that social media is obsessed with showing me? To reach the right professionals, use LinkedIn ads. LinkedIn has grown to a network of over 130 million decision makers. You can target your buyers by job title, industry, and more. Spend $250 on your first campaign, and LinkedIn will even give you a $250 credit on your next one. Just go to LinkedIn.com slash MBD. That's LinkedIn.com slash MBD. Terms and conditions apply only on LinkedIn ads.
Good morning Brew Daily Show. I'm Neil Freiman. And I'm Toby Howell. Today, Australia banned social media for kids under 16. What's next? They're going to say they can't vote?
Ben, Instacart is using AI to change the price of your groceries right under your nose. It's Wednesday, December 10th. Let's ride.
Good morning and happy Wednesday. Your romantic relationship might not be working out for any number of reasons, but one of them could very well be an insurmountable difference in swag levels. Dubbed the swag gap by Gen Z, the term refers to the fundamental disparity by which two people who are dating carry themselves in the world. specifically how they dress and the confidence they exude. The Wall Street Journal mentions that the swag gap concept originates from a photograph of Justin Bieber and his wife Hailey back in 2023. He was phoning it in wearing socks and yellow Crocs while she looked a lot more put together. Toby, as our Gen Z correspondent, is the swag gap real?
As someone on the other end of a swag gap in his relationship, it is fantastic because you wake up every morning with something to pursue. How do I close the swag gap today? A new coat, perhaps. It's very aspirational. But also the Wall Street Journal article that talked about this framed it in terms of actual relationships. But there can be swag gaps in friend groups as well, which you were saying wasn't always a bad thing.
I absolutely think that there should be swag gaps in friend groups. That's what makes friend groups so great. There's a lot of dynamism. Some people are cool. They talk to everybody. Some people lay back and just have that one little funny quip. And especially, you're talking about aspirational. It's great to have friends that are better dressed than you that know how to style themselves because you can ask them for advice.
I fully agree.
What are the details of Australia's social media ban for kids?
If you walk into a room and have the most swag, you're in the wrong room.
And now a word from our sponsor, LinkedIn Ads. Happy holidays, Toby. I got you something. Oh, Neil, you shouldn't have. But I did, and it's the gift of good advice. Check out LinkedIn Ads. They have the highest B2B return on ad spend of all online ad networks, and they have a network of over 1 billion professionals and 130 million decision makers.
You can target your buyers by job title, industry, company role, seniority, skills, company revenue, so you can stop wasting budget on the wrong audience.
Right now, spend $250 on your first campaign on LinkedIn ads and get a free $250 credit for the next one. Just go to linkedin.com slash mbd. That's linkedin.com slash mbd. Terms and conditions may apply. If you want to use social media down under, you can no longer be under the age of 16. On Wednesday, in a first of its kind move anywhere around the world, the country banned anyone under 16 from having accounts on the most popular social media platforms, including Instagram, Reddit, Snapchat, YouTube, TikTok, and X. It makes Australia the first country to put social media scrolling in the same bucket as booze, tobacco, and driving as activities that are off limits to kids until they're old enough to safely use them.
To justify the law, Australian officials say social media harms kids by increasing anxiety, exposing them to cyberbullying and predators, and in the worst case scenario, causing mental illness and suicide. They blame the companies for creating addicting but unsafe products by prioritizing profits over safety. But there are many on the other side who oppose the age restrictions as a massive overreach.
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