Fake AI Artist Goes Viral on Spotify & More Americans Are Surviving Cancer
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The best B2B marketing gets wasted on the wrong people. In what possible world do I need the seven pound bag of wasabi peas that social media is obsessed with showing me? To reach the right professionals, use LinkedIn ads. LinkedIn has grown to a network of over 130 million decision makers. You can target your buyers by job title, industry, and more. Spend $250 on your first campaign, and LinkedIn will even give you a $250 credit on your next one. Just go to LinkedIn.com slash MBD. That's LinkedIn.com slash MBD. Terms and conditions apply only on LinkedIn ads.
Good morning, Brew Daily Show. I'm Neil Freiman. And I'm Toby Howell. Today, the AI singer rising up the Spotify charts.
Then the US workforce is older than ever. It's Thursday, January 15th. Let's ride.
Good morning and happy 25th birthday to Wikipedia, the website your history teacher said you couldn't use as a source. On this day in 2001, the earliest edit on Wikipedia homepage proclaimed, this is the new Wikipedia, and the user-generated information storehouse has now grown to more than 66 million articles across all languages. If you were to try to read every English Wikipedia page, it would take you about 38 years. But here's my favorite bit of Wikipedia lore, the Scrappy-Doo article. By 2020, the Scrappy-Doo Wikipedia page had become absurdly long at nearly 26,000 words, a higher word count than Kafka's The Metamorphosis, and almost 2,000 words longer than the Wikipedia entry for the history of Poland.
It had six sections, 15 subsections, and 19 sub-subsections. It's since been shortened by editors, but just goes to show you how niche things can get on Wikipedia.
Oh, scrappy do. I never understood where he came from or what his vibe was. So I needed, you know, 26,000 words in order to illuminate that for me. I also never understood why our teachers put the fear of God into us about using a Wikipedia. It is incredibly helpful one to just get a general grasp on a subject. And then two, you can go deeper with the primary sources in the footnotes. But I do hope our children have a chance to also be lectured about Wikipedia because it's not so clear if it will maintain its relevance. It still receives 15 billion visits monthly, but the nature of those visits are shifting. According to the 1440 newsletter, human traffic fell by 8% last year and roughly 65% of its most intense traffic now comes from bots,
who are scraping articles to train AI models. And now a word from our sponsor, Indeed. Neil, the World Economic Forum is coming. Yes, Toby, you sure seem excited. Boy, am I ever. I'm already packed for Davos. Can't wait to see what Indeed is cooking.
What is the controversy surrounding the AI artist Sienna Rose?
That's right. Toby and I are going to the World Economic Forum's annual meeting in Davos next week. Plus, Indeed is going to be there giving business leaders the inside scoop on all things hiring.
With real-time insight into the global labor market and more than 20 years of hiring expertise, Indeed is bringing a data-driven perspective to the conversations shaping the future of work. Hope your passport's up to date because mine is not. You can explore the insights at Indeed.com slash 2026 Hiring Trends. That's Indeed.com slash 2026 Hiring Trends. The latest artist climbing Spotify charts, Sienna Rose, has an unreal voice, as in her voice might literally not be real. Rose hit the mainstream this week after Selena Gomez posted a Golden Globes Instagram carousel to her 415 million followers, accompanied by Rose's soulful rendition of Where Your Warmth Begins. Who was this mysterious artist Gomez was platforming?
As people started to dig deeper into Rose's catalog, they found a red flag signaling she might be AI. First of all, her Spotify bio says she's anonymous. The singer also apparently has no public interviews or social media despite 2.6 million monthly listeners and three tracks on Spotify's Viral USA chart. The rumors intensified after the streaming platform Deezer told Rolling Stones that many of Sienna Rose's albums and songs are detected and flagged as AI. Spotify's official position on AI artists is that they are allowed on the platform and encouraged, but not required to label themselves as such.
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