Morning Brew Daily
‘One Battle After Another’ Dominates Oscars & David Protein Lies About Calories?
16 Mar 2026
Transcript generated automatically by AI and may contain errors.
Chapter 1: What were the major highlights of the Oscars this year?
Good morning for your daily show. I'm Neil Freiman. And I'm Toby Howell. Today, the Oscars minted movie royalty with dark clouds gathering over Hollywood. Ben, is your favorite protein bar Regina George-ing you? It's Monday, March 16th. Let's ride. Good morning and welcome back to the week. Nasty winter weather isn't done with us yet.
Today, what AccuWeather calls a triple threat March megastorm is affecting nearly 200 million people across the United States, dumping feet of snow in the upper Midwest and threatening mid-Atlantic cities like Baltimore and Washington, D.C., with high winds and possibly tornadoes.
And that's before an unprecedented heat wave bakes the western United States later this week, which weather analyst Colin McCarthy said ranks among the most extraordinary heat waves the United States will ever see. Palm Springs is forecasted to hit 111 degrees this Friday, seven degrees warmer than any other March Day Palm Springs has ever seen.
Glad they finished up the tennis tournament yesterday. I know. Congrats to the Sabalenka. I want to keep it close to home because that's where we live. According to New York Metro weather, there's actually way more than four seasons in New York. There's winter and then there's first fake spring. Then it's cold and cloudy, which is where we are right now. Then there's second fake spring.
Then there's winter in April, which is still coming down the pipeline until you finally reach the great pollining and then rain clouds. Rain, clouds, and mud before you get actual spring for one hour. All that to say, I'd rather experience that than what the West is going through right now. What do you mean Denver has had more 60-degree days this winter than Myrtle Beach has?
Hope you like skiing on mud and rocks. And now a word from our sponsor, LinkedIn Ads. Toby, do you ever think you've seen a billion of something all at once? Yes, I eat a lot of rice. I think you're severely underestimating how much is in a billion. For example, LinkedIn Ads has a network of over 1 billion professionals and 130 million decision makers. That's a lot.
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That's linkedin.com slash MBD. Terms and conditions may apply. On an Oscars night that gave us one award after another after another, it was fitting that one battle after another, a saga about an ex-revolutionary searching for his daughter, won Best Picture in the end.
Paul Thomas Anderson also won Best Director for the film, giving one of the most renowned filmmakers of our time his first trophies. In the other major categories, Michael B. Jordan won Best Actor for Sinners, defeating Timothee Chalamet and Marty Supreme. Jessie Buckley won Best Actress for making us all sob in Hamnet.
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Chapter 2: What controversies surround David Protein bars?
I won't actually go in and tell you what the EPG stands for. It's Sterified Propoxylated Glycerol. Okay, so it was actually a little bit easier than I expected. Well done, Neil. But basically, EPG is designed so that fewer calories are absorbed into the body.
It basically moves through the body without being digested, which is a little freaky because you might think that leads to some diarrhea issues, which has been reported if you consume excess amounts of EPG.
But that is why you're seeing a difference between what the bomb calorimeter showed and what actually David claims is in the bars is because this substance does not get absorbed in the way that other substances would. So This is kind of like the thing that unlocked David's insane macros. When this first came out, I remember people saying, how can this possibly be true?
You cannot fit that much protein in a bar with this little amount of fat, with this little amount of calories. But EPG is at the center of it. That is why you see this class action lawsuit. And that's why Rahal said, anytime you're on the forefront of innovation, there's confusion. We stand by our product fully. And a lot of other people are standing by their product.
So Rahal sold RXBAR to Kellogg's for $600 million back in 2017, and then went back in the lab and then rolled out David in 2024. Just in the, I mean, it's been a year and a half. It's grown into a 725 million business. They're looking at new product lines. So there's, yes, there's been some backlash, but it's already a bigger company than RX Bar by leaps and bounds.
All right, we're going to take a quick break and come back with our winners of the weekend. Neil, I want to tell you about something I personally love very much. Is it me, your good friend and co-host? No, it's not my work friend and co-host.
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