Today, Fiona chats to Lucy Lumen - photographer, YouTuber, content creator, and creative business mentor who has built a thriving online business alongside her husband.In this episode, you'll learn:• How Lucy went from working in hospitality for 10+ years to accidentally building a photography and videography business• Why she decided to pivot away from client work and go all-in on YouTube content creation• Her process for creating 8 YouTube videos per month across two channels while managing Substack and social media• How sponsorships (not ad revenue) make YouTube financially sustainable as a full-time career• The reality of working with your spouse and managing business partnerships• Why developing a distinct personal style is more important than technical perfection in the age of AILucy shares honest insights about the realities of content creation, building a creative business, and how to turn your passion into sustainable income while maintaining work-life balance.A massive thank you to our sponsor and our fave AI tool, Poppy AI. Use FIONA at checkout for a discount Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: [email protected]: mydailybusiness.comConnect with Lucy LumenInstagram: @lucy_lumenSubtack: Love LucyYouTube: The Lucy Lumen ShowYouTube: Lucy LumenWebsite: lucylumen.com Resources mentioned:Join our AI Chat Group for small business ownersGroup CoachingMy Daily Business courses - mydailybusiness.com/courses Special thanks to our sponsor, Vanta AI. Get $1000 off at vanta.com/mydailybusiness Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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