Brooke Erin Duffy “(Not) Getting Paid to Do What You Love: Gender, Social Media and Aspirational Work” (Yale UP, 2017)

episode

New Books in Communications not yet transcribed

▲ 0

Transcript

This episode hasn't been transcribed yet Upvotes decide what gets transcribed next — 0 so far. Sign in to upvote

More from New Books in Communications

Terry Kirby, "The Newsmongers: A History of Tabloid Journalism" (Reaktion Books, 2024) 51 min · 20 Dec 2025

Leo R. Chavez, "The Latino Threat: How Alarmist Rhetoric Misrepresents Immigrants, Citizens, and the Nation" (Stanford UP, 2025) 1h 11m · 20 Dec 2025

All episodes from New Books in Communications →

Report any issue

Source

Recorded16 Aug 2017

Publisherfeeds.megaphone.fm

Handlerec:4674296

Show notes

What is life like in the aspirational economy? In (Not) Getting Paid to Do What You Love: Gender, Social Media and Aspirational Work (Yale University Press, 2017) Brooke Erin Duffy, an assistant professor in the Department of Communication at Cornell University, explores the working life of bloggers, social media stars, and online influencers (not) making a living in and around the fashion industry. The core of the book is the idea of aspirational labour, which captures the demands of trying to get in and get on in this precarious form of work. Aspirational labour is theorised in conjunction with gender and the broader inequalities of production and consumption in consumer culture. The book then uses this frame to explore the big winners of the social media economy, alongside detailing the hidden costs to being authentic and effortless online, as well as reflecting on the impact of aspirational labour on many other areas of economy and society. The book is packed with rich and detailed interview data, and is essential reading for anyone seeking to understand contemporary consumer culture. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

Ask this episode

“What did the council decide on item 42?” — answered with the speaker and the moment.