Contractors Are Sitting on a 90% Margin Service (And Don’t Know It Yet)
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What is the main topic discussed in this episode?
Today I have the opportunity to share with you another incredible opportunity. This opportunity has the potential to save 20,000 lives in the United States every single year. If you're a contractor, you need to listen to every single word that is going to be shared in this episode where we can talk about how you can improve your bottom line by adding this incredible service to your portfolio. So Jeff, you're out selling this product that some people might think is crazy.
You're right there.
I get that often.
What is radon gas and why is it a concern for homeowners?
So tell me, what is this Radon stuff? I mean, frankly, never heard of it until a little bit ago.
Well, at home, sometimes they say that I invented it. This invisible gas. Is this snake oil or what are we talking about here? Yeah, we've been called snake oil salesmen as well. Yeah, definitely.
I mean, you did start off in car sales.
Nice. Nice tie-in. I like that. Yeah, it's true. I felt like I was going up the ladder a little bit, right? Car sales, real estate, and then I just went to snake oil. So I don't know. Took a side turn.
So, no, but it is a serious issue. We're talking about 16% of actual lung cancer is being caused by this. Yes. Tell me more.
You're as surprised as I was when I learned about it, right? It's an amazing thing. It's invisible, so that's the snake oil. That's where that comes in. It's an invisible radioactive gas that's natural. It's in the ground everywhere. Can't smell it. Can't smell it. Can't taste it. Nothing. All right. You can only test for it. Okay. You have to use a tester and then you send that test away to the lab.
Sounds a lot like carbon monoxide had they not added a thing to make it be able to smell. Exactly right.
Yeah. Okay.
Definitely. Interesting.
But radon kills a lot more people than carbon monoxide.
Really? Oh, yeah. Are you kidding me?
Yes. Wow. Tell me more. Numbers are huge. So like you said, 16% of all lung cancer is caused by radon gas. And that's in the world. That's a stat by a bunch of different scientists all over the world. And so why aren't more home service companies offering this? I think it's a lack of knowledge and unknown. It's an unknown. When I talk to people about it, there's a lot of the population, if they're doctors or if they're contractors or if they're school teachers, that don't know about it. It doesn't really matter what they do. I've taught many doctors about radon that are cancer doctors. They didn't know anything about it.
So what you're telling me, I mean, it's frankly, these are the kind of industries I love where it isn't a demand-based service because like most home service companies are in the demand space, right? Toilets leaking, call a plumber. HVAC ain't working, call a technician, right? Like boom, boom, boom, boom, boom.
How does radon gas impact lung cancer rates?
And the demand stuff, the problem with that, obviously, is that the price keeps getting driven lower and lower. There's a cheap guy down the street that's willing to do it for X, Y, and Z. I need it now. Let's go. Versus these educational type products that are actually real, right? Like we're dealing with the consequences, but we don't know it. Right. Which is in my in my book. I love that stuff. Right. Like that's why I love the solar industry, because a lot of people didn't realize like they had a choice outside of just paying their electric bill every single month. They didn't realize the pain that they're in currently, which I would say is akin to what you're speaking to.
Right. Yes.
No, they're dealing with it.
Most definitely. It's exciting for me to be able to educate. It goes right back to my why of teaching and serving. I can teach people about this thing that's an unknown that they didn't know about that could be causing them harm, them and their family, and they didn't know.
Can you explain what radon is?
Yeah, sure. No problem. Let's go right back to the beginning. Go back to the beginning. It's important. So radon is a radioactive gas. How is it created? And it's created by the breakdown of uranium in the ground. So wherever there's uranium in the earth, that uranium is breaking down radioactively.
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Chapters
8 chapters
1
What is the main topic discussed in this episode?
0:00–0:36
2
What is radon gas and why is it a concern for homeowners?
0:36–2:46
3
How does radon gas impact lung cancer rates?
2:46–5:07
4
What opportunities do contractors have with radon testing and mitigation?
5:07–6:08
5
How can contractors effectively sell radon services?
6:08–8:23
6
What are the basic requirements for radon testing and mitigation?
8:23–15:08
7
How long does a typical radon mitigation project take?
15:08–24:31
8
What are the costs associated with radon testing and mitigation?
24:31–41:31
Speakers
3 identifiedMore from Next Level Pros
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