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Nick DiGiovanni

I Tried Every Knock Off Snack

Tue, 29 Apr 2025

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Watch to the end to see the craziest knock off snack in the world!

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Featured in this Episode
Transcription

Chapter 1: What is the premise of trying knockoff snacks?

0.069 - 12.618 Host

You've heard of Doritos, Lunchly, and Oreos. But I bet you haven't heard of Dito's, Brunchly, or Boreos. In this video, I'm trying the most popular knockoff snacks on the planet. And my friend Babish and I will see if any of these snacks are better than their originals.

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12.778 - 30.57 Host

If any knockoff snack is better than its original, it'll be moved to this championship crate, where it'll then go to a final round where we determine the number one knockoff snack on the planet. And you're not going to believe which snack wins. We'll start out with savory snacks. We've collected all the most popular salty snacks on the planet, plus their knockoffs. First up, Lays.

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30.67 - 46.761 Host

They're crispy, they're nice and salty, they're very light. They are, as they say on the bag, a true classic. Indisputable. But how about Jays? Jays. If you can believe it, Jays has been around since before Lays. I've never seen so narrow a chip bag in my life. I feel like they tried to just do the bare minimum to change it.

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46.861 - 57.968 Host

Instead of classic, they wrote original, and they just turned the logo blue and changed one letter. Let's try the original first, real quick. Simple, just salty enough. Now we got Jays. Jays. I would never be able to tell the chips apart.

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58.068 - 65.27 Babish

Indistinguishable. Is it just me, or is that significantly better? It tastes more like a kettle chip. It's got a better crunch, which I like. I don't like thin chips.

65.41 - 68.071 Host

They're almost exactly the same in everything except for the texture.

68.091 - 79.594 Babish

This doesn't really taste like a potato. This tastes like a potato to me. These, I think, are better than the original. We're off to a strong start. Doritos. The very best flavored tortilla chips. Well, Cool Ranch is better. True.

79.634 - 80.474 Host

Let's get our baseline.

82.537 - 86.882 Babish

Bright, cheesy, delicious. I'm 10 years old. I'm playing Super Nintendo. I'm having the time of my life.

Chapter 2: How do knockoff savory snacks compare to originals?

93.849 - 99.415 Babish

Slightly thinner, less seasoning sounds awful. The packaging is hilarious. It's the same red outline on the font.

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99.575 - 101.578 Host

It's extremely blatant. Yeah. Do the honors.

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101.978 - 104.541 Babish

Wow, it's so puffy. There we go. Oh, my God.

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105.725 - 114.442 Host

There's no chips in there. Let's see what we got. There's 10 chips in there that are broken into 20. Look at the difference between this and this.

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115.566 - 122.509 Babish

Horrible. These definitely look thinner, for sure. All right, Dito's. They're stale. No bin of champions for you. F-tier.

122.609 - 131.612 Host

We've all had a Pringle at some point. Maybe even eaten a whole can by yourself. Not maybe, so much as absolutely, yes. Let's try them real quick. If you insist. To me, it's almost if mashed potatoes were a chip.

131.752 - 132.312 Babish

I love that.

132.392 - 134.393 Host

They're fatty, they're salty, they're pretty addictive.

134.693 - 136.814 Babish

Every time, I'm a little surprised by how good they are.

Chapter 3: Which knockoff salty snacks made it to the championship crate?

332.108 - 348.007 Babish

Please know that since we're a fake company, we're not bound to any food safety regulations. I'm not going to eat that. Brunchly, you've been disqualified. Fully. Good old Goldfish. The snack that's miles back. I've been having Goldfish ever since I was a kid. Absolutely, and I feel like this is one of those snacks that objectively doesn't taste very good, but I love them.

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348.047 - 348.869 Babish

For some reason, you just .

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350.646 - 362.778 Host

They're perfectly salted, each fish, which I love. I used to take a couple. I was in maybe elementary school and I'd put a couple in my mouth and I'd just sit them there. I let them soak up to this soft kind of like paste almost and then I chew that paste and I eat it.

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363.018 - 370.746 Babish

I used to take fruit roll-ups and fold them up into a little square and glue it to the top of my mouth and just leave it there for as long as it would last, basically.

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371.311 - 372.172 Host

We know what these taste like.

372.312 - 372.512 Babish

Yes.

372.692 - 384 Host

I went to Dollar Tree, and I got some whales. Whales? I've had these. These are a very clear copy of goldfish. They come in a box instead of a bag. You know how the goldfish on this goldfish packaging is cool? He's got sunglasses on, all that kind of good stuff.

384.061 - 392.827 Babish

This whale is surfing. He's surfing. Frankly, having a better time than this fish, I think. The color is way darker. Oh, wow. You ain't kidding. I'm not going to lie. Those look better to me.

392.927 - 401.212 Host

They have nice bubbles on them, like a sourdough. Do you see this? They look extra baked. Bit of a letdown. Oh, that's terrible. They taste a little like dog food.

Chapter 8: What is the surprise about the Brunchly knockoff lunchables?

1545.453 - 1547.734 Babish

Like a coffee with some red food coloring in it.

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1550.676 - 1562.124 Host

We can't do that after every drink. The knockoff, Mole Cola. It comes straight from Italy, and it's a copy of Coca-Cola, but it doesn't have any sugar. I like the bottle. It's so easy to hold. Yeah. Love the Italian flag on top.

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1564.366 - 1568.249 Babish

Ooh! That looks to be browner, I think. I think it's almost the exact same. Yeah.

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1570.37 - 1573.653 Host

What the heck? Doesn't have as much flavor. It feels like there's less spices in there.

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1573.693 - 1577.816 Babish

With the artificial sweeteners, not only does it taste a little off, the sweetness hits later.

1579.657 - 1579.037 Host

100%.

1579.737 - 1581.499 Host

Our next original is Gatorade.

1581.579 - 1583.78 Babish

What I think the color blue tastes like.

1584.001 - 1588.144 Host

As usual, on this side I'm gonna put the original. Oh man.

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