1180: Story Time with Rich Lerner

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No Laying Up - Golf Podcast 3 speakers 8 chapters transcribed 2 months ago
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What inspired Rich Lerner to write 'Aren't You That Golf Guy'?

Chris Solomon 0:01
Be the right club. Be the right club today.
Rich Lerner 0:12
That's better than most. How about him? That is better than most. Better than most! Expect anything different?
Cecil Baldwin 0:28
Ladies and gentlemen, welcome back to the No Laying Up podcast. Solly here got an interview coming shortly with NBC and Golf Channel personality Rich Lerner. He's got a book out. It's called Aren't You That Golf Guy? This is Rich Lerner like you've never seen him before. It might actually be a record for F-bombs dropped in one particular interview. He's got an amazing stories from 30 years in the business and He tells them pretty much all here in the book and on this podcast as well.

How did Rich Lerner navigate the early days of Golf Channel?

Cecil Baldwin 0:54
So I think you're going to really enjoy this listen and see a different side of Rich. Just of note, we recorded this last week. This is coming out on June 30th. We recorded this before Alan Shipnuck's piece that dropped on Phil Mickelson. We do talk a little bit about Phil. We don't talk about any of that that came out in that article as that article was not out yet. So that's just a little editor's note. Also of note, Monday morning, Victor Hovland took home his eighth PGA Tour win, all of which have come with his Pro V1 golf ball. That's now 11 wins in the last 11 weeks on the PGA Tour for Titleist golf ball players. You heard a lot about managing spin on the broadcast, especially after the rain delay.
Cecil Baldwin 1:31
Spin is a huge part of why Hovland chooses to play Pro V1. He's a player that likes to be able to hit it hard without worrying about that full swing spin creeping up too high. He gets max performance around the greens as well. to hit those short-sighted shots with tons of spin. So he also loves the more penetrating ball flight he gets with Pro V1, as well as overall consistency, particularly in the wind.

What memorable stories does Rich share about Tiger Woods?

Cecil Baldwin 1:53
That's a lot of the reasons why I play Pro V1 as well. So I don't like seeing that ball come backwards at me. Head to Titles.com to find out what ball is right for your game. Without any further delay, let's get to our chat with Rich Lerner. We just jumped on here. You're already telling stories. You're already making analogies. You're already thinking of movie references. I think one thing a lot of viewers that have watched Golf Channel and NBC over the years know, you've got a way to tie what's happening, the scene in front of you, into something of historical reference, something pop culture related. You have to be one of the biggest pop culture fans or historians that we encounter on a daily basis in the golf world.
Chris Solomon 2:32
Sally, good to be with you. I'm just looking for ways to spice it up, whatever it is that we're talking about. I think I pulled out a 7-iron here from room 250 of the Courtyard Marriott in Cromwell, Connecticut. This is the point in the season, by the way, where we reassess exactly what it is we're doing with our lives. Because last night, the decision was Jersey Mike's or Chili's, which is right next to us in the parking lot here.

How does Rich Lerner describe the challenges of live broadcasting?

Chris Solomon 2:56
of the courtyard Marriott and we've been banging it on the road for a long time, but I pulled out my seminar and I was telling you about my round, uh, with Brandel and our lead producer, Matt Hegarty and Brandel's wife and co-host of their podcast, uh, Bailey, uh, at a sleepy hollow in New York. And it's absolutely epic. And I said, you, when you're standing on the 16th tee, they're overlooking the wide expanse of the Hudson. You, you get these Daniel Day-Lewis last Mohican vibes, uh, Based on, you know, one of the criteria that they use in rankings, memorability, it is absolutely one of the best that I've played.
Cecil Baldwin 3:34
I'm kind of surprisingly more interested in diving into where you started though of Look, you're on TV. Life is glamorous. You're in amazing hotels. You're going to amazing locations. They feed you caviar in between, you know, during commercial breaks and everything, right? That's what I once thought a TV job was like and working at golf was like. But is it room 258 in Cromwell, Connecticut more often than it is the glamour?
Chris Solomon 3:58
I write about this in a chapter called Road Lows. So, you know, Road Lows or Pinehurst two years ago.

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