Over recent months the phrase "improve the product" has become a crutch phrase for players, tour officials, TV executives, and virtually anyone with a stake in the health of professional golf. We try our best to actually define the phrase and its various forms, the biggest hurdles standing the way of progress, and what we view as most important to actually making meaningful improvements for the benefit of golf fans. Learn more about your ad choices. Visit megaphone.fm/adchoices
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