Level up your PPC game with conversion rate optimization | PPC Town Hall 39 - PPC Town Hall | Transcription & Insights

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Great ads get clicks. Great landing pages get conversions. Successful campaigns have both. This episode of PPC Town Hall goes on a slight tangent featuring two brilliant CRO experts who share their tips and insights to help take your PPC campaigns to the next level. This panel covers: • When to use a dedicated landing page for your PPC campaigns • The most common mistakes that kill conversion rate on landing pages • Ideas to improve relevance between ads and landing pages when using Responsive Search Ads • The right way to measure landing page performance • Other techniques to boost conversion rate Our expert guests: • Tim Ash, TimAsh.com & SiteTuners • Andrea Cruz López, KoMarketing ► Get emails about future Town Halls https://www.optmyzr.com/ppctownhall ► Explore Optmyzr and start 14-day free trial https://www.optmyzr.com #ppc #googleads #sem #optmyzr #adtech #digitalmarketing

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Level up your PPC game with conversion rate optimization | PPC Town Hall 39

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