In this episode, Matt & Lauren tackle the upcoming holiday season. They’ll discuss best practices for getting your books ready, optimizing your site or bookstore, speaking to gift givers instead of your target audience, and reviewing your social media for book promo opportunities. Dive Deeper💡 Check These ResourcesMake Books Make Bank PDF DownloadMcKinsey on US Holiday Shopping 2023Forbes on 6 Trends From The 2023 Holiday Season That Can Shape 2024💡 Read These Blog PostsSell More Books With A Holiday Social Media StrategyDiscounting Best Practices and Biggest BlundersBlack Friday & Cyber Monday Holiday Sales Planning9-Point Book Sales Checklist For Holiday5 Ways To Get Your Lulu Direct Shopify Store Ready For The Holidays💡 Watch These VideosWebinar | Make Books, Make Bank: Your Guide To Holiday SuccessWebinar | Boost Fall Book Sales With A Stellar Marketing Plan💡 Listen to These EpisodesEpisode #31 | Your 7-Step Guide to Building an Online Bookstore Episode #11 | Email Marketing for Authors and CreatorsEpisode #13 | Earning Free Publicity for Your Book💀 Can’t wait for our next episode? Check out our Resources page for links to our blog, our YouTube channel, and more. 💀 Find us on Facebook, Instagram, and LinkedIn at luludotcom!💀 Email us at [email protected]💀 Sign up for our mailing list.
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