Right About Now with Ryan Alford
$100 Million on the Line: Americans Betting Big on the Presidential Election
Fri, 01 Nov 2024
SUMMARYIn this lively podcast episode, Ryan Alford joins co-hosts Chris Hansen and Brianna Hall to dive into a wide array of engaging topics. They kick off with personal holiday stories, reminiscing about Christmas traditions, festive decor, and memorable moments. Shifting gears, the trio explores innovative marketing strategies, analyzing Mountain Dew’s recent rebranding and Goldfish crackers' creative limited-edition releases. The conversation then tackles the evolving landscape of college sports, highlighting the financial possibilities now available to athletes under the new NIL regulations. They also discuss political betting on the Robinhood app, diving into recent controversies around financial platforms and offering listeners valuable insights on trends shaping business, sports, and marketing today.TAKEAWAYS Discussion on the upcoming election and its implications. Holiday preparations and traditions, including Christmas decorations. Marketing strategies and rebranding efforts of companies like Mountain Dew and Goldfish. The impact of Name, Image, Likeness (NIL) regulations on college athletes and sports marketing. The commercialization of college sports and its effects on education. The emergence of betting on political outcomes, particularly through platforms like Robinhood. Analysis of current betting odds for political candidates and their potential influences. The role of media appearances in shaping public opinion during elections. The complexities of modern banking and technology, highlighted by JPMorgan Chase's recent lawsuit. The importance of critical evaluation of information from media outlets in today's society. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chapter 1: What holiday traditions do the hosts share?
This is Right About Now with Ryan Alford, a Radcast Network production. We are the number one business show on the planet with over 1 million downloads a month. taking the BS out of business for over six years and over 400 episodes. You ready to start snapping next and cashing checks? Well, it starts right about now.
It's
However it is, it can't happen soon enough here as we enter November. There's all kinds of sayings for November, guys. I know there's like multiple.
No shave November.
No shave November. There's another one. What's the other one? I don't really want to.
I don't want to say it.
I don't really want to partake in it. If it's what I think it is. But nonetheless, Chris, what's up, brother?
What's up, bro?
How you doing? I'm good, man. hopping from one to the next and having my tasty kombucha here this morning. Sawyer said, no way I'm drinking kombucha. Tasty. It's tasty. Brianna, what's up?
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Chapter 2: How are companies like Mountain Dew rebranding?
They get us through the holidays. They get us through these episodes where we get tired of talking about, you know, two candidates battling each other out here. And one of these is going to get the belt. We're not going to send this one, but one of them is. But who gets the belt every time is Exponent, the official energy drink of right about now. And Ryan Alford keeping me pumped up.
I had six before the show. I'm ready. I'm kidding. Don't drink six. I did have a couple. And I'm good to go. We appreciate Exponent. One of our newest sponsors here powering right about now and keeping yours truly eyes wide open. Thanks to them. Go check them out. Exponent Energy. Drink Exponent on Instagram. DrinkExponent.com. That's E-X-P. But they got the big X. X marks the spot. For energy.
Appreciate them. I got right to it.
Yeah. Speaking of drinks, we have on the docket for the news today, Mountain Dew doing a rebrand. And I dropped a little image there for you guys to check it out. So their rebrand in 2009. And what we heard was that it kind of was a little bit childish and kind of aimed at like your kids' age group, that demographic. And so they're trying to kind of do a little like rebrand
vintage thing here with the 2025 rebrand it's got the word mountain it was abbreviated before now the whole word's back oh it's the old logo change for iconic brand i could see him in the boardroom all right sales are slumping a little bit
I was thinking about, you know, an influencer campaign. No, let's redo the logo. Magic. There it is. I do like, hey, go back to your roots. Go back to the... I still like do the do. You know, that was the tagline back in the day. And the previous logo is kind of like that Batman, like shattered. Bam.
Yeah.
Now it's like back to the glowing for the mountains.
I like it. I think it's a vibe.
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Chapter 6: What are the implications of the upcoming presidential election?
I mean, I have the outline of a book called Raising a Brand. Because literally, there's a strategy to this. And... I don't know if any of our kids will be pro athletes. Nash, our youngest, probably has the most potential just based on athleticism at his age. And I've already bought – I own every one of their own Instagram handles, all their own. I did this probably –
four years ago, like NashAlford.com, HudsonAlford.com, at HudsonAlford on Instagram, on TikTok. I have all their usernames and their URLs already because, you know, planning ahead. Not only because... for, for, you know, athlete, you know, athletics, but for just personal brand sake to own these things. Cause you never know when they get taken.
That's an asset that you should look into for your children ahead of time. I haven't thought about that.
So for yourself too. I had to do that in college. I had to build a website on my name, like a domain, like a personal brand site. Yep.
Well, there's 20 million Brianna Halls.
There's only one true Chris Hansen, and he's not on Dateline. You do have that.
That's the old one. I'm the new one.
Yeah, he's the newest one. He's not chasing the predators.
I do ask that probably twice a month. Someone's like, oh, Chris Hansen, Dateline NBC. Yeah. Yeah, bro, that's my uncle.
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