
Right About Now with Ryan Alford
Record-Breaking Live Stream: Influencers Now Dominate The Media and Coca-Cola Backlash for Christmas Ad
Fri, 22 Nov 2024
In this podcast episode, host Ryan Alford and co-hosts Chris Hansen and Brianna Hall engage in a lively discussion about the evolving landscape of news media, the impact of social media, and the intersection of technology and advertising. They highlight how smartphones have democratized news reporting and discuss the influence of independent journalists and social media influencers. The conversation also touches on Coca-Cola's AI-generated Christmas ad, sparking debate about AI in creative fields. Additionally, Chris shares insights on cryptocurrency trading. The episode blends humor and critical analysis, offering listeners an engaging take on current events and media trends.TAKEAWAYS The influence of podcasts on public opinion and politics. The rise of social media as a primary source of news consumption. The impact of influencers on news reporting and public perception. The challenges faced by traditional media in the digital age. The role of user-generated content in breaking news coverage. The evolution of advertising strategies, including the use of AI. The public's reaction to AI-generated content in marketing. The dynamics of cryptocurrency trading and investment. The importance of critical thinking when consuming news from social media. The intersection of technology, media, and consumer behavior in modern society. If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chapter 1: What makes podcasts influential in today's media?
Yeah. It's less that you're a Vegas guy. It's kind of, I don't know. It's more intriguing.
If the podcast keeps popping the charts like this, I may just need to change my name and go Hollywood.
I know. But I think it's more like, not necessarily that you're Vegas. Vegas isn't it. But do you know how people change their last name to something just kind of, That draws attention and conversation.
Well, the problem is, is if Chris gets famous, you know, more famous than he already is, there's already a famous Chris Hansen.
Ah, yes. That's a fact. And I literally get, someone reminds me of that probably once a week. Say it was me. Ryan can attest to that. I had a group chat two days ago.
Oh, yeah.
Hey, Chris. The first reply getting introduced was... Yeah, there already was.
It was somebody that had, you know... Chris has a good name. It's not like he had a worse name, but it was like he had a name that you could make fun of or more or less easier. Chris slapped back pretty quick. Yeah. He's like, whoa, whoa, whoa. You can't get that in.
I was like, hey, did you bring the wine coolers and lubricant? You know?
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Chapter 2: How are social media influencers affecting news consumption?
Yeah, they're like Garrett. The NFL has two huge games on Christmas Day, and they're getting all kinds of shit because people are like, it's one thing for these pre-fights to go down. It's another thing for my football on Christmas Day. Not a lot of confidence that they can keep the network on. But either way, it shows you.
The draw that these kind of events happen, the power of influencers, the power of spectacle and sport still, it draws more than anything else. And I think you're going to see, for good, bad, or ugly, more of these kind of, I don't know, one-off fights like this. Entertainment.
Entertainment.
It's becoming... I guess there's a component. I mean, look, they're still hitting each other. Again, someone with a higher pay grade than me that could judge whether it was fake or real. But it's just the spectacle. It's like world wrestling entertainment in a way. But now you've got these superstars like, who do we want to see? It's Brad Pitt versus Tom Cruise. You know, like, hey, tell me.
Yeah, tell me, but tell me what millions of people wouldn't pay to see that.
Dude, you know what it is? It's like that show that used to be an MTV celebrity death match. Yeah. Remember that? Yes.
That was terrible.
Where it's just random famous people and just fighting. Yeah, like Coliseum-style stuff.
But those were all, like, D-list celebrities, weren't they?
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