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SaaS Interviews with CEOs, Startups, Founders

Developer Recruiting SaaS Breaks $7k MRR in 6 Months, $6m Raise Next?

10 Oct 2021

Transcription

Chapter 1: What is the initial revenue and valuation of the SaaS company?

0.031 - 1.293 Nathan Latka

And what was the valuation?

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2.855 - 4.156 Raul Arora

I think close to a million.

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4.857 - 8.341 Nathan Latka

Okay, a million dollars. And now were you guys pre-revenue at that point or did you have money coming in?

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9.022 - 11.926 Raul Arora

We had a very small revenue, $400 a month.

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11.946 - 17.413 Nathan Latka

$400 a month, wow. Okay, and where are you today? How much a month you're acquiring revenue?

18.694 - 23.44 Raul Arora

We are doing approximately $7,000 a month.

25.765 - 38.256 Nathan Latka

You are listening to Conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom. If you'd like to subscribe, go to getlatka.com.

38.757 - 61.671 Nathan Latka

We've published thousands of these interviews, and if you want to sort through them quickly by revenue or churn, CAC, valuation, or other metrics, the easiest way to do that is to go to getlatka.com and use our filtering tool. It's like a big Excel sheet for all of these podcast interviews. Check it out right now at getlatka.com. Hey folks, my guest today is Raul Arora.

61.731 - 88.623 Nathan Latka

He's the founder and product and growth guy at interview.io, I-N-T-E-R-V-U-E.io. He's been an engineer for seven years before this and took 500 plus tech interviews in 2.5 years as a hiring manager to realize gaps in the recruitment process. That's how he got this idea now building and hoping to help make it easier for people to hire better and faster. Raul, are you ready to take us to the top?

Chapter 2: What specific job roles is the company focusing on for recruitment?

317.737 - 339.12 Raul Arora

Great. First time customers was quite a hustle. I remember, you know, I was a hiring manager in my previous company and the idea resonated with me so much because there were four key problems that we faced. The data in the recruitment was not centralized. It was scattered across multiple platforms. And whenever I went back to my HR to ask for, hey, can you tell me about this candidate?

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339.657 - 358.358 Raul Arora

it took them a lot of time just to search for the data. Secondly, it wasn't very convenient to take interviews. It was very annoying. I was, I used to facilitate one or two interviews every day. And, um, uh, you know, the first 10 minutes of every interview used to go into, you know, wasting into, uh, you know, preparing the runtime environment and waiting for the candidate to, you know,

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358.557 - 380.185 Raul Arora

be hands-on and be up and ready with all the tooling. And that became really annoying. So I was a hiring manager. I thought that I need to find people like myself who are equally annoyed and are taking interviews every day. So an ideal customer profile for me back then was a hiring manager of a hyper-growth team. So I started finding people who are lookalikes just like me.

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380.646 - 383.89 Nathan Latka

Where did you find people on LinkedIn searching for hiring managers?

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384.342 - 401.732 Raul Arora

Yeah, I did a simple search for companies who are hiring and then the companies had to be progressive. So I went to their Twitter handles. I went to the LinkedIn, email them, email them and message them on Twitter. Some of them were, you know, kind enough to respond and they tried the product eventually one or two months down the line, they ended up onboarding the product.

401.752 - 409.185 Nathan Latka

I see. And you had your first dollar of revenue this year, $400 a month. And now you did a seed round, right?

Chapter 3: How does the SaaS product generate revenue?

410.279 - 414.145 Nathan Latka

Yeah, that's correct. And walk me through the team today. How many people?

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415.067 - 421.878 Raul Arora

We are a nine people team right now. And a couple of people will join us in October. So that'll make a new level of community.

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421.898 - 422.378 Nathan Latka

Engineers?

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422.859 - 426.205 Raul Arora

Yeah. We have about five engineers in our team.

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426.886 - 428.929 Nathan Latka

Okay. And any sales reps or no?

429.449 - 445.913 Raul Arora

Yeah, we have a couple of people who does sales. But largely, largely, we are, you know, doing a lot of content based organic stuff, as well as, you know, make a lot of code outreach happens at the site as well. And we are also figuring out other marketing channels.

447.015 - 450.58 Nathan Latka

Are you still targeting hiring managers on LinkedIn? Is that still a focus?

451.37 - 472.737 Raul Arora

We are targeting hiring managers. So the sales people, they make sure that they do cold email and they reach out to people on LinkedIn, et cetera. But at the same time, I also make sure that I'm vocal enough about what we are building over social media platform. And from there, we get certain sort of pull. And then we get some inbound leads as well from our organic channels.

473.003 - 488.563 Nathan Latka

Yeah. Why can't people just use Zoom for this? I mean, the big call to action on your website is basically that people can watch candidates code live. And it's like a little Zoom video chat with like a coding interface. And you have customers like Microsoft, Cisco, WorkSpan, Rakuten, Walmart, and IBM. Are they all paying customers?

Chapter 4: What challenges did the founder face in acquiring the first customers?

1053.64 - 1066.544 Raul Arora

Wow, that's interesting. I don't know. I'm just using a whiteboard right now. If my background was off, you could have seen a whiteboard, which is like showing you a complete flow. But yeah, I don't have any tool in mind, to be honest. There are so many of them. I don't have any favorite.

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1067.125 - 1069.409 Nathan Latka

Whiteboard works. Number four, how many hours of sleep do you get every night?

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1070.912 - 1071.192 Raul Arora

Oh,

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1072.471 - 1101.212 Raul Arora

four four at the bare minimum I try and if I'm too lucky seven not more than that situation married single kids I am married I don't have kids I don't have plans to for the next three years how old are you all I am 29 29 last question something you wish you knew when you were 20 oh wow I wish I had access to some capital so that I could have materialized my 20 in a way such that I was a billionaire today

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1101.445 - 1119.344 Nathan Latka

Guys, there you have it. We're all with interview.io. Launched back in 2019, now doing $7,000 a month in revenue, helping HR teams give live coding assessments where you can see the candidate coding live along with a video thing, tagging Save It For Later for doing everything related to candidate management in the developer space. They've got a team of nine people right now building this.

1119.404 - 1128.854 Nathan Latka

They raised $120,000 in a pre-seed round earlier this year at a million-dollar valuation. 30 customers today looking to scale. Might be raising $6 million here shortly. We'll see what happens. Raul, thanks for taking us to the top.

1129.835 - 1131.317 Raul Arora

Thanks a lot, Nathan. It was great.

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